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NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Entries in Coaches vs Cancer (1)

Friday
Dec092016

College Hoops Coaches Make Recruiting Calls For Cancer Society Campaign

By Barry Janoff

December 9, 2016: The American Cancer Society this weekend will launch the first multi-media campaign to support the Coaches vs. Cancer program, an alliance with the National Association of Basketball Coaches that features college basketball coaches to raise awareness and donations.

The cause marketing campaign, "Come and Play For Us," is built around a TV spot that includes such well-respected head coaches as Lon Kruger (University of Oklahoma), Tubby Smith (Memphis), Roy Williams (North Carolina) and  Jay Wright (Villanova University).

Since its founding, Coaches vs. Cancer has raised more than $100 million for ACS, according to the NABC.

ACS said it worked with Houston-based marketing agency Professional Sports Partners to "enlist the support of high-profile Div. I college basketball coaches whose lives have been touched by cancer and are valuable leaders with the Coaches vs. Cancer program."

The campaign runs from Dec. 10 through March Madness and the NCAA Div. 1 Men’s and Women’s Final Four in April 2017. TV will air on broadcast and cable, with support from radio, digital and social media.

The new campaign will launch in conjunction with the college hoops game on Saturday in which Duke plays the University of Nevada Las Vegas in the T-Mobile Arena, benefiting Coaches vs. Cancer, to air on ESPN (2 PM PT).

In conjunction with its first ad campaign, Coaches vs. Cancer has unveiled a redesigned Web site with new digital content and consumer interface to engage college basketball fans.

According to Coach Kruger, "I am honored to be part of this campaign that embodies my passion and dedication to fighting cancer. I hope it motivates fans to have the courage to help me race towards victory over cancer and finish the game with a win."

David Doan, vp-sports alliances for ACS, said, "This is the first time we've ever launched a TV and digital ad campaign for this program, and we look forward to making an impact on brand awareness and participation."

In the spot, the four head coaches are seen making phone calls, speaking as though they are taking to potential basketball recruits.

"We are a winning team," says Wright.

"We have been winning for more than 20 years" says Williams.

"With you joining the team we will go even further," says Kruger.

The spot then gets to the point as the coaches’ conversations morph into supportive pitches for the American Cancer Society.

"We are helping the American Cancer Society in the fight against cancer," says Smith. "With you, we will help more patients on their road to recovery."

"Over 15 million survivors prove we’re on the path to victory," says Wright.

All four coaches are then seen saying, "Come and play for us," with the spot directing viewers to CoachesVsCancer.org for more information. "So, can we count you in?" asks Wright. (See the full spot here.)

Among the initiatives under the Coaches vs, Cancer banner, the Coaches vs. Cancer Three-Point Challenge is an on-going platform at participating universities nationwide in which people are encouraged donate to ACS based on the number of three-point shots made by their team.

In addition, numerous Coaches vs. Cancer classics and tournaments are held at the high school level throughout the season.

Upcoming events include:

Suits and Sneakers Week Jan. 23-29, 2017
A nationwide event where coaches and their staff wear sneakers with their suits during games to "raise awareness and help save lives from cancer by raising funds and encouraging people to educate themselves about cancer prevention, screening, and early detection."

• The 10th annual Coaches vs. Cancer Las Vegas Golf Classic, scheduled for May 21-23, 2017 at the Shadow Creek and Southern Highlands Golf Club, Las Vegas, hosted by the MGM Grand.

Coaches vs, Cancer National Golf Tournament and Circle of Honor Dinner, scheduled for June 11-12, 2017, at Merion (PA) Golf Club.

"This is a very important and exciting time for the Coaches vs. Cancer program as we continue to make progress and increase relevancy of the program to continue reaching college basketball fans to help us save more lives from cancer," Sharon Byers, chief development and marketing officer for the American Cancer Society, said in a statement.

The Coaches vs. Cancer platform traces its roots back to Norm Stewart, former head coach for the University of Missouri’s men’s basketball program, who was a cancer survivor and a member of the NABC. In 1993, he challenged fans to pledge a dollar amount for every three-point shot made by his team during the season.

"The concept evolved into a nationwide effort uniting coaches, fans, players, and communities across the country in the mission to end cancer," according to ACS.

American Cancer Society Hits Campuses For A House United

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