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POLL POSITION
What Are You Watching In May 2018
 
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QUICK HITS

• Per N The top 25 public companies by game revenues captured 77% of the $121.7B global games market last year. No. 1 (for 5th consecutive year) followed by ,

• "Following an exciting and successful event in Dallas, we're thrilled to take the NFL draft to Nashville. The city has a passionate fan base and offers iconic locations that will enable us to expand the Draft in unique ways," said NFL commissioner Roger Goodell: April 25-27, 2019, spanning across multiple landmarks in Nashville's historic downtown district.

• The University of Phoenix Stadium in Glendale, Arizona will host Super Bowl LVII in 2023 and the Mercedes-Benz SuperDome in New Orleans will host Super Bowl LVIII in 2024, per the NFL. 

KEEPING SCORE

Upcoming Super Bowls

Super Bowl LIII Feb. 3, 2019 Mercedes-Benz Stadium, Atlanta (CBS)
Super Bowl LIV Feb. 2, 2020 Hard Rock Stadium, Miami (FOX)
Super Bowl LV Feb. 7, 2021 Raymond James Stadium, Tampa (NBC)
Super Bowl LVI Feb. 6, 2022 Los Angeles Stadium, Inglewood, CA (CBS)
Super Bowl LVII Feb. 5, 2023 University of Phoenix Stadium, Glendale, AZ (Fox)
Super Bowl LVIII Feb. 4, 2024 Mercedes-Benz SuperDome, New Orleans (NBC)

Source: NFL

BUY SELL

WEEKEND BOX OFFICE (May 18-20)
1. Deadpool 2 - 20th Century Fox - $125M
2. Avengers: Infinity War - Disney - $28.7M
3. Book Club - Paramount - $12.5M
4. Life Of The Party - Warner Bros. - $7.7M
5. Breaking In - Universal - $6.5M
6. Show Dogs - Open Road - $6M
7. Overboard - Lionsgate - $4.7M
8. A Quiet Place - Paramount - $4M
9. Rampage - Warner Bros. - $1.5M
10. Feel Pretty - STX Entertainment - $1.2M
11. Super Troopers 2 - 20th Century Fox - $1.1M
12. Black Panther - Disney - $0.8M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Jun162016

Harris Poll: NFL, ESPN, Pizza Hut, Dunkin' Donuts Rate High With Fans, Consumers

By Barry Janoff

June 16, 2016: The NFL, ESPN, Cabela's Sporting Goods, In-N-Out Burger, Pizza Hut and Dunkin' Donuts are patting themselves on the back after having topped their respective categories in the 2016 EquiTrend Study from The Harris Poll, which has released its entire list of leading brands as named by consumers.

According to The Harris Poll, the 28th annual EquiTrend Study reveals the strongest brands in nearly 100 categories based on a sample of more than 97,000 U.S. consumers (ages 15 and over) surveyed online (in English) between Dec. 22, 2015 - Feb. 1, 2016.

Categories include airlines, appliances, automotive, computers, consumer electronics, cruise lines, entertainment/recreation, financial services/insurance, hotels, household products, media, non-profits, online, restaurants, retail, sports and  telecom.

The total number of brands rated was 3,837.

Category leaders were shared by Harris earlier this year.

The EquiTrend Brand Equity Index is comprised of three factors — Familiarity, Quality and Purchase Consideration — that result in a brand equity rating for each brand.

"The stronger the brand, the greater the bond," according to The Harris Poll.

According to The Harris Poll, the EquiTrend Study benchmarks how deep those bonds go and honors the highest ranked brands in each award category.

In sports, the NFL was named sports league brand of the year, followed by NCAA college football, MLB and the NBA.

The NFL also topped the category list in 2015, followed by MLB, NCAA college football, Premier Soccer League and NCAA basketball.

Other sports league brands in the 2016 report that ranked below category average (alphabetically): Formula 1 Racing, MLS, Nascar, NCAA college basketball), NHL, PGA Tour, UFC and WWE.

For the NFL, facing serious on-going situations regarding player health, concussions and other issues, being named the top sports league coincides with more good news from financial tracking firm Fitch, which gave the NFL "A+" and "A" ratings for several financial platforms.

According to Fitch, these high ratings "reflect the NFL's position as the most popular professional sports league in the U.S., the NFL's strong and highly regarded economic model, which includes sizable multi-year television contracts, significant revenue sharing among member clubs, a proven track record of conservative financial policies, and its current collective bargaining agreement (CBA) with its players union which includes a 'hard' salary cap.

"The NFL product continues to be among the most highly coveted sports programming and content," Fitch wrote in its just-released report.

In the category of sports TV, ESPN was named brand of the year, followed by NBC Sports, Fox Sports, NFL TV, CBS Sports, FS1, Yes and NFL Red Zone.

Other sports TV networks in the  2016 report that ranked below category average (alphabetically): Fuel TV, MLB TV, NBA TV, NHL TV, Tennis Channel and The Golf Channel.

The top retailer among sporting goods stores was Cabela's, followed by Dick's, Finish Line, REI, the now bankrupt Sports Authority and Bass Pro Shops.

Other sporting goods store brands in the study ranked below category average (alphabetically): Champs Sports, Dunham's Sports, Eastern Mountain Sports, Foot Locker, Gander Mountain, Lady Foot Locker, MC Sports and Modell's Sporting Goods.

The burger restaurant brand of the year was In-N-Out Burger, followed by Five Guys, Culver's, Wendy's, Sonic, Whataburger and Steak 'n Shake.

Other burger restaurant brands in the EquiTrend study ranked below category average (alphabetically): Burger King, Carl's Jr., Checkers/Rally's, DQ Grill & Chill, Hardee's, Jack in the Box, McDonald's and White Castle

IHOP was the casual dining restaurant brand of the year, followed by Outback, LongHorn, Red Lobster, Bonefish Grill, Applebee's, Chili's and Buffalo Wild Wings.

Other casual dining restaurant brands in study ranked below category average (alphabetically): Bahama Breeze, Denny's, Ruby Tuesday, Shoney's and TGI Fridays.

The top pizza chains were Pizza Hut, Papa John's and Domino's.

Chick-fil-A, Zaxby's and Popeyes led the chicken restaurant category.

Other chicken restaurant brands in the study ranked below category average (alphabetically): Bojangles', Boston Market, Church's Chicken, El Pollo Loco, and KFC Restaurants (Kentucky Fried Chicken).

The coffee and QSR leader was Dunkin' Donuts, followed by Krispy Kreme, Starbucks and Einstein Bros. Bagels.

Other coffee and QSR brands in the study ranked below category average (alphabetically): Bruegger's Bagels, Caribou Coffee Shops, McCafe, Seattle's Best Coffee Shops and  Tim Hortons

Top mobile network was Verizon, followed by AT&T.

Other mobile networks in the study ranked below category average (alphabetically): Cricket Wireless, Sprint Mobile Network, T-Mobile Mobile Network and Virgin Mobile Network.

Delta topped the full-service airline category, followed by Alaska/Horizon, American, Hawaiian and United.

Southwest was named the value airline of the year, followed by JetBlue.

Toyota was the full-line automotive brand of the year, Lexus the luxury brand of the year.

Sony topped the home electronics category, followed by Samsung and LG.

See the full list here.

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