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What Are You Watching In May 2018
 
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QUICK HITS

• Per N The top 25 public companies by game revenues captured 77% of the $121.7B global games market last year. No. 1 (for 5th consecutive year) followed by ,

• "Following an exciting and successful event in Dallas, we're thrilled to take the NFL draft to Nashville. The city has a passionate fan base and offers iconic locations that will enable us to expand the Draft in unique ways," said NFL commissioner Roger Goodell: April 25-27, 2019, spanning across multiple landmarks in Nashville's historic downtown district.

• The University of Phoenix Stadium in Glendale, Arizona will host Super Bowl LVII in 2023 and the Mercedes-Benz SuperDome in New Orleans will host Super Bowl LVIII in 2024, per the NFL. 

KEEPING SCORE

Upcoming Super Bowls

Super Bowl LIII Feb. 3, 2019 Mercedes-Benz Stadium, Atlanta (CBS)
Super Bowl LIV Feb. 2, 2020 Hard Rock Stadium, Miami (FOX)
Super Bowl LV Feb. 7, 2021 Raymond James Stadium, Tampa (NBC)
Super Bowl LVI Feb. 6, 2022 Los Angeles Stadium, Inglewood, CA (CBS)
Super Bowl LVII Feb. 5, 2023 University of Phoenix Stadium, Glendale, AZ (Fox)
Super Bowl LVIII Feb. 4, 2024 Mercedes-Benz SuperDome, New Orleans (NBC)

Source: NFL

BUY SELL

WEEKEND BOX OFFICE (May 18-20)
1. Deadpool 2 - 20th Century Fox - $125M
2. Avengers: Infinity War - Disney - $28.7M
3. Book Club - Paramount - $12.5M
4. Life Of The Party - Warner Bros. - $7.7M
5. Breaking In - Universal - $6.5M
6. Show Dogs - Open Road - $6M
7. Overboard - Lionsgate - $4.7M
8. A Quiet Place - Paramount - $4M
9. Rampage - Warner Bros. - $1.5M
10. Feel Pretty - STX Entertainment - $1.2M
11. Super Troopers 2 - 20th Century Fox - $1.1M
12. Black Panther - Disney - $0.8M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Sunday
Feb272011

Somewhere During Moving Merchandise And Product Placement, There Was An NBA Slam Dunk Event

By Barry Janoff, Executive Editor

This dunk earned Blake Griffin the 2011 Slam Dunk contest crown and gave Kia a new commercial.February 27, 2011: How low can the NBA go? Apparently as high as a Blake Griffin slam dunk.

Turns out there was more than product placement and marketing partner overkill involved when Blake Griffin won the 2011 Sprite Slam Dunk contest during All-Star Weekend presented by State Farm. While the Crenshaw Select Choir sang "I Believe I Can Fly" at midcourt, and with now ex-teammate Baron Davis tossing him a pass from inside the car, Griffin jumped over the hood of a Kia Optima – yes, the official car of the NBA – to impress the judges.

Griffin, who is the leading candidate for ROY honors and also has a new marketing campaign with Subway, impressed the executives at Kia, as well. Footage of the dunk is now the nucleus of a national TV commercial, and the shot of Griffin in mid-air is being used in supporting marketing via print and Internet.

"Blake Griffin's incredible feat during NBA All-Star 2011 was anything but average and we are proud the all-new Kia Optima played a role in his Sprite Slam Dunk championship," Michael Sprague, vp-marketing and communications for Kia Motors America, said in a statement. "Kia Motors is the official automotive Partner of the NBA and we are tremendous fans of the game of basketball."

Kia's 30-second TV spot using footage of Griffin's dunk from the 2011 Sprite Slam Dunk Contest broke over this past weekend during NBA coverage on ESPN and TNT. It will run throughout the season with the tag:  "Not your average dunk. Not your average midsize sedan."

"This new spot underscores the fact that the Optima is not your average midsize sedan and allows us to share the excitement of Griffin's historic feat."

"This new spot underscores the fact that the Optima is not your average midsize sedan and allows us to share the excitement of Griffin's historic feat with our fellow fans," said Sprague.

Griffin's feat on TNT was part of the most watched NBA All-Star Saturday Night presented by State Farm in the event's 26-year history. Following the Slam Dunk contest, Griffin autographed the 2011 Kia Optima over which he dunked, and the sedan will be provided to one of Griffin's charitable interests, according to Kia.

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