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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

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iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

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AT&T: 'Dentist' (More March Mad Ads Below)

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Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
May242016

GoPro, Red Bull Take Action To Create Global Content Production Partnership

Special to NYSportsJournalism.com

May 24, 2016: In a deal that could have wide-reaching impact in the action/adventure sports category, Red Bull said it is " joining forces on a multi-year, global partnership" with GoPro that includes content production, distribution, cross-promotion and product innovation.

Under terms of the alliance, Red Bull receives an undisclosed amount of equity in GoPro.

Concurrently, GoPro becomes Red Bull's exclusive provider of "point-of-view imaging technology for capturing immersive footage" of Red Bull's media productions and events.

The two brands have been working together but said that this alliance takes the relationship to a new level.

"This partnership is very strategic for GoPro," Nicholas Woodman, founder and CEO for GoPro, said in a statement. "We share the same vision . . . to inspire the world to live a bigger life."

"Red Bull's global scale and execution is something to be admired. While we've worked closely for many years, as official partners we'll be able to more effectively help one another execute our shared vision and scale our respective businesses," said Woodman.

GoPro's product and brand will now have access to more than 1,800 Red Bull events across more than 100 countries. The companies will "share content rights on co-productions," and related content will be distributed across both Red Bull and GoPro's digital distribution networks.

That includes the GoPro Channel, Red Bull TV, Red Bull.com and in the Red Bull Content Pool, which is Red Bull's media service platform.

Red Bull energy drink available in more than 169 countries, supported by a multi-media campaign with the tag, "Red Bull Gives You Wings."

Red Bull Media House launched in 2007 and, according to the company, enabled Red Bull to "formalize its content offerings, from production and collection to distribution and turn it into a new business."

Red Bull Media House's portfolio includes "hundreds of social media channels," long- and short-form videos, still images, documentaries, feature films, music, games and mobile apps, The Red Bulletin and such digital platforms as RedBull.tv and RedBull.com.

The company also is majority owner of the MLS Red Bull New York team as well as the club's Red Bull Arena in New Jersey; and, among others, is involved with Red Bull Racing (Formula 1) and the Red Bull Air Race
 
According to Dietrich Mateschitz, founder and CEO of Red Bull, "First-person perspectives, breathtaking images and cutting edge cinematography are the hallmarks of every story told within Red Bull's portfolio of productions and live broadcasts. As partners, Red Bull and GoPro will amplify our collective international reach, the power of our content and ability to fascinate."

"GoPro and Red Bull, as a match, are as good as it gets," said Woodman.

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