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What Are You Watching In June 2018?
 
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QUICK HITS
• Topps, the exclusive trading card partner of MLB, has named retired slugger David Ortiz as a spokesperson and Topps Now "lead scout." In this role, "Ortiz will work with the Topps team in picking the best moments of the MLB season and support Topps' initiatives throughout the year, including National Baseball Card Day."

• On Location Experiences, the official hospitality partner for the NFL, said that premium ticket and hospitality packages for Super Bowl LIII are now available for purchase at NFLOnLocation.com. Super Bowl LIII will be played in Mercedes-Benz Stadium, Atlanta on Feb. 3, 2019.  “Excitement for Super Bowl LIII in Atlanta next year is already building, and we’re proud to be part of it,” said John Collins, CEO of On Location Experiences.

• Reebok has named Karen Reuther as global creative director. Reuther will head brand- and consumer-focused creative leadership across all design disciplines for Reebok, including working alongside product and marketing teams to deliver innovative, performance-led products for consumers across both fitness and lifestyle sides of the brand.  
KEEPING SCORE

Top-Selling MLB Jerseys (Jan.-May 2018)

1. Jose Altuve Houston Astros
2. Aaron Judge New York Yankees
3. Clayton Kershaw Los Angeles Dodgers
4. Giancarlo Stanton New York Yankees
5. George Springer Houston Astros
6. Anthony Rizzo Chicago Cubs
7. Kris Bryant Chicago Cubs
8. Shohei Otani Los Angeles Angels
9. Carlos Corea Hoston Astros
10. Mookie Betts Boston Red Sox
11. Mike Trout Los Angeles Angels
12. Cody Bellinger Los Angeles Dodgers
13. Buster Posey San Francisco Giants
14. Javier Baez Chicago Cubs

SOURCE: MLBShop.com

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Saturday
Jan052013

Will Bar Refaeli Reveal All, Or Is This Just Another Go Daddy Super Bowl Tease?

By Barry Janoff

January 5, 2013: Go Daddy, which has tested the boundaries of Super Bowl censorship and the patience of Super Bowl viewers since 2005, is planning another "exhibition"  for Super Bowl XLVII.

The domain name provider and Web site service supporter has signed actress/model Bar Refaeli to star with Danica Patrick in one of its two 30-second commercials to air on CBS during Super Bowl XLVII.

Go Daddy said that the spot, “Perfect Match,” would be Refaeli’s first Super Bowl commercial. That is a far cry from race car driver Patrick, who has appeared in ten Go Daddy Super Bowl spots and will be in both of the company's ads on Feb. 3.

Go Daddy last year signed Deutsch NY as its lead agency.

“We think we’re going to make special Super Bowl magic with 'Perfect Match,'" Barb Rechterman, Go Daddy CMO, said in a statement. “This ad marries Go Daddy’s edgy brand with our reputation for taking care of customers in a way we think will be surprising and, more importantly, entertaining.”

The question, however, is whether Go Daddy will be revealing more of Bar Refaeli than Bar herself has exposed during her career.

She recently launched a line of underwear, Under.me, with marketing that included videos showing Bar in and out of lingerie. (See the videos here.)

Among her bevy of fashion layouts and covers, she has appeared as a Sports Illustrated swimsuit model (as has Patrick).

“The opportunity to be in a Super Bowl commercial is thrilling . . . and to partner with Go Daddy is something I just couldn’t resist,” the 27-year-old native of Israel said in a statement. “I feel like the ‘Perfect Match’ commercial is a chance to be in an iconic Super Bowl spot that not only leaves people talking, but shows everyone what Go Daddy is really about.”

The commercial was filmed in Los Angeles on Jan. 4. Go Daddy said that details would be revealed closed to air time.

Thirty-second spots during Super Bowl XLVII have sold for upward of $3.8 million, according to industry analysts.

Back to Super Bowl XLVII

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