Top
NEWS REAL

• The NFL's 100th season will begin with the Chicago Bears hosting the Green Bay Packers in Soldier Field on Thursday, Sept. 5 (NBC, 8:20 PM ET). This will be the 199th meeting between the Bears and Packers, including regular- and post-season. Super Bowl champion New England Patriots will begin their season on NBC Sunday Night Football Sept. 8. Their opponent will be named when the full 2019 regular season schedule is released later this spring.

• Kraft Heinz, in partnership with the NHL and NHLPlayers’ Association (NHLPA) has unveiled the top four finalist communities competing for the coveted title of Kraft Hockeyville USA 2019. Voting begins March 30.

• NBA Experience, the new destination coming to Disney Springs at Walt Disney World Resort (Orlando) will officially open Aug. 12, 2019. In collaboration with the NBA, Disney is developing NBA Experience with 13 interactive elements and hands-on activities across 44,000 square feet and two floors, also including a NBA-themed retail store.

• D.G. Yuengling & Son brewery has signed a deal with Philadelphia Phillies' pitcher Aaron Nola, making him one of the first active, MLB players to have a partnership with a beer brand. Yuengling has been a sponsor of the Phillies since 2017,

• Alex Rodriguez' future is so hot he needs to wear shades. Good thing Jennifer Lopez also needs to wear shades. The celebrity couple stars in a new year-long marketing from Quay Australia, which is being called “their first major fashion campaign together,’ by industry analysts. Media includes print, digital and social media.

• The 2019 Alliance of American Football Championship, originally scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

March Madness '19: Geico See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Wednesday
Dec152010

Gator Bowl Gets Progressive With New College Football Title Sponsorship Deal

December 15, 2010: Add the Gator Bowl to the list of post-season college football games that will go to market with a new title sponsor. Progressive Insurance said it has signed a one-year deal to become the new title sponsor of the Gator Bowl, beginning with the Jan. 1, 2011 game. The pact has a three-year option.

Financial terms of the deal were not disclosed. The Gator Bowl was title sponsored by Konica Minolta from 2007-2010. Previous title sponsors were Mazda (1986-1991), Outback Steakhouse (1992-1994) and Toyota (1996-2006).

The Progressive Gator Bowl will be played on January 1, 2011 at EverBank Field in Jacksonville, Fl., on ESPN2. The New Year's Day matchup features the Mississippi State Bulldogs vs. the University of Michigan Wolverines. Sponsors also include Bank of America, Coca-Cola, AT&T, Anheuser-Busch (Budweiser), Domino's, Jim Beam, Hyatt, Gatorade and McDonald's.

"Progressive is one of the best-known brands in the country," Steve Tremel, chairman of The Gator Bowl Assn., said in a statement. "Our association with them furthers our standing as one of the premier Bowl games in the nation."

Flo always has a smile when helping people in Progressive TV commercials.The Mayfield Village, Ohio-based company is expected to support with national TV and local marketing, including spots featuring its always-happy-to-help sales clerk Flo (played by actress Stephanie Courtney). The company also has naming rights to Progressive Field, home of MLB's Cleveland Indians.

According to Progressive CMO Jeff Charney, "The Gator Bowl is a fan favorite. And, this year is all about settling the SEC and Big Ten Conference superiority contest.  We're glad to be a part of it and proud to sponsor the game on behalf of our more than 25,000 employees, our more than 30,000 independent agents and the nearly 12 million people who choose Progressive."

Other bowl games this season with new title sponsors include the Rose Bowl presented by Vizio, Discover Orange Bowl, BBVA Compass Bowl (Birmingham, Ala.) and the GoDaddy.com Bowl (Mobile, Ala.).

"Our association with Progressive furthers our standing as one of the premier Bowl games in the nation." — Steve Tremel, chairman of The Gator Bowl Assn.

There was an unusually high turnover rate in college football bowl naming rights this season, due in large part to Fox completing its four-year deal to broadcast the five-game Bowl Championship Series and ESPN acquiring the rights to sell all sponsorship and advertising for the BCS games as part of a four-year, $495 million deal with the NCAA.

Vizio Wakes Up And Smells The Roses

GoDaddy.com Vows That College Football Will Never Be The Same

Back to College

Back to Home Page