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NEWS REAL

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel.  

• Under Armour is making the spacesuits that Virgin Galactic astronauts — people who will pay upward of $250,000 for one of six seats — will wear on flights to the "edge of space."

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Sep252018

Fox Got Game: Supports Launch Of $2.7B 'TNF' With ‘Now It’s A Game’ Campaign

By Barry Janoff

September 26, 2018: Earlier this year, Fox paid $2.7 billion for a five-year deal to air NFL Thursday Night Football games.

Fox’s 11-game schedule will debut this week, with Bud Light as presenting partner, and the network is supporting with a multi-media campaign, “Now It’s a Game,” promoting not only the Minnesota Vikings vs. Los Angeles Rams (Sept. 27) but its full broadcast roster.

“Football is in Fox Sports’ DNA, and the premiere of Thursday Night Football on our network is a big moment in our brand’s evolution,” Robert Gottlieb, evp and head of marketing for Fox Sports, said via the network.

“This is Year One of the broadcast on Fox, and we wanted a campaign that was distinctive to our voice, but also true to what we plan to deliver to NFL fans as the network home of this franchise.”

Anchoring the effort is an umbrella spot, "Now It's a Game," that shows people who represent NFL fans — including a dentist, mechanic, waitress, a cab driver, a passenger on a plane and students on a school bus — talking about Thursday Night Football on Fox.

Stand-alone spots will air the week of many of the respective games, starting with a commercial this week for the Vikings-Rams game, followed by a spot for the Indianapolis Colts vs. New England Patriots (Oct. 4).

The tone of the "Now (with emphasis) It’s a Game" campaign takes a swipe at previous seasons of Thursday Night Football on CBS and NBC, which some critics felt were weighed down by mediocre games.

Not this time, according to Fox Sports.

"(The fans in the spots have) an unbridled enthusiasm for the new slate of games . . . a common theme leading to the realizations that 'This is different!' and 'Man, these games are good!'”

In addition to the games on Sept. 27 and Oct. 4, Fox’s schedule includes such match-ups as the Green Bay Packers at Seattle Seahawks, New Orleans Saints at Dallas Cowboys and two games featuring the defending Super Bowl champion Philadelphia Eagles.

As one fan in the lead spot asks, “How did Fox get these games!?”

Fox’ on-air broadcast team is featured in the campaign — Joe Buck, Troy Aikman, Michael Strahan, Terry Bradshaw and Howie Long — as are such NFL players as Jared Goff, Ndamukong Suh and Saquon Barkley.

Strahan, Bradshaw and Long will co-headline Fox Sports’ new Thursday Night Football Pre-Game Show live from Fox News Channel’s headquarters in New York.

“Now It’s a Game” stand-alone spots will also promote Week 6 (Eagles vs. New York Giants), Week 10 (Carolina Panthers vs. Pittsburgh Steelers), Week 11 (Packers vs. Seahawks) and Week 13 (Saints vs. Cowboys).

Support includes digital and social media. Lead agency is Wieden + Kennedy New York.

The first two Thursday Night Football games of the season were exclusive to NFL Network.

Fox’s schedule runs through Dec. 13, when NFL Network gets the final two games as exclusive broadcaster (both on Dec. 15).

Games will also be shown on NFL Network and via Amazon Prime.

Fox will produce all 18 games on NFL Network this season

Amazon has named Andrea Kramer and Hannah Storm as its broadcast team, the first pair of women to call NFL games.

According to Craig Gillespie, who directed the Fox spots, “We wanted to do something that felt creatively unique and different, but is also authentic to the voices of people who love the game — fans, players and broadcasters — in their everyday environments.”

(See the full Thursday Night Football schedule here.)

NFL Expands With Amazon For Fox Thursday Night Football

Fox Grabs Thursday Night Football For Five Years, $2.7B

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