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NEWS REAL

• The Professional Fighters League has formed a partnership with Mike Tyson, with the first initiative "Mike Tyson's New Fight Game: The PFL." Tyson will provide “fighter perspective, inside analysis, and irreverent discussion never before experienced in combat sports. The series debuts tonight (Oct. 10 10 PM ET) on PFL and Tyson digital and social platforms, including YouTube, Instagram and Facebook.

• Two-time Grand Slam winner Naomi Osaka, currently ranked No. 3 in the world, said she would represent Japan, where she holds a citizenship, in the 2020 Tokyo Summer Olympics.

• NBC Sports Regional Networks has signed a partnership with Religion of Sports — the media company founded by Tom Brady, Michael Strahan and Gotham Chopra — to develop and produce "Head Strong: Mental Health and Sports," a “comprehensive multi-platform content initiative on mental health as well as men’s health issues.” The joint project will launch in November.

• Per NFL Media: Consumption figures through Week 5: More than 142 million people have watched NFL games. Viewership is up 6%. The entire list of Top 20 TV shows this season are NFL games.

The Top Three games to date all involve the Dallas Cowboys: Green Bay Packers vs. Dallas Cowboys (Fox, Oct 6) 24.6M; New York Giants vs. Dallas Cowboys (Fox, Sept. 8) 24.3M; Dallas Cowboys vs. New Orleans Saints (NBC, Sept. 29) 24.2M.

• PGA Tour Champions and Ascension signed a four-year partnership to host a new pro golf tournament in St. Louis. The Ascension Charity Classic will debut Sept. 28-Oct. 4, 2020 at Norwood Hills Country Club in North County. It will be the first time the PGA Tour has hosted an annual event in the St. Louis region since 2001.

• Zenni Optical, based in San Francisco, whose alliances include being an official partner with the NFL’s San Francisco 49ers and the NBA’s Chicago Bulls, has expanded its role with the Bulls, which features a five-year deal as the team’s jersey patch logo partner.

Zenni has unveiled its Off-Court Style collection, supported by Bulls members and brand ambassadors including Zach LaVine, Robin Lopez and Wendell Carter Jr. being outfitted with their “favorite Zenni frames and matching them with their off-court style to give fans an exclusive look at what they wear when they aren’t in uniform.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Best Chance To Win 2019-20 Stanley Cup Based On Player Voting Via NHL.com

  • Tampa Bay Lightning 45%
  • St. Louis Blues 11%
  • Dallas Stars 10%
  • San Jose Sharks 7%
  • Boston Bruins 4%
  • Colorado Avalanche 4%
  • Washington Capitals 4%
  • Nashville Predators  4%
  • New Jersey Devils  2%
  • Philadelphia Flyers 2%
  • Toronto Maple Leafs 2%
  • Vegas Golden Knights 2%
KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 4-6
1. Joker $93.5M
2. Abominable $12M
3. Downton Abbey $8M
4. Hustlers $6.3M
5. It 2 $5.4M
6. Ad Astra $4.6M
7. Judy $4.4M
8. Rambo Last Blood $3.4M
9. War $1.6M
10. Good Boys $900K
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Nike Mo Farah Marathon See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Entries in sports marketing (1)

Thursday
Oct052017

Citing Growth Opportunity, Formula One Drives From NBC Sports To ESPN In 2018

By Barry Janoff

October 4, 2017: Calling it a "very important growth opportunity" and a "significant step forward in broadening the sport’s appeal," the Formula One racing circuit has signed a multi-year linear and digital partnership with ESPN, beginning with the 2018 season.

Formula One had aired exclusively in the U.S. on NBC Sports since 2013.

Financial terms of the alliance were not shared.

ESPN and ABC will televise all 21 races in the FIA Formula One World Championship.

The 2018 Formula One season begins with the Australian Grand Prix March 25 (ESPN2) and runs through the Abu Dhabi Grand Prix on Nov. 25 (ESPN2).

The first Formula 1 race to be broadcast in the U.S. was on ABC in 1962.

”This linear and digital partnership with ESPN represents a significant step forward in achieving Formula One’s aim of broadening the sport’s appeal,” Sean Bratches, managing director, commercial operations for Formula One, said in a statement.

“The U.S. market is very important growth opportunity for Formula One and we are looking forward to working with ESPN to ignite the growing fan interest.”

In signing off on its deal with Formula One, NBC Sports said, "Although we take great pride in having grown Formula One’s visibility and viewership since we became its exclusive U.S. media rights holder in 2013, this will be our last season with the series.

"In this case, we chose not to enter into a new agreement in which the rights holder itself competes with us and our distribution partners. We wish the new owners of F1 well."

Liberty Media acquired Formula One for $4.6 billion this past January.

Formula One sponsors last season included Heineken, Red Bull, financial firm UBS, Rolex, Pirelli, Puma and Tata Communications. Formula 1 said more than 200 companies are involved with its races.

Energy drink company Red Bull spent 26.1 times more on the motorsports series than the average of all F1 sponsors, according to the 2017 Motorsports Sponsorship Report from ESP Properties (formerly IEG), Chicago.

Marlboro was the second most active sponsor (17.9), followed by Pirelli (17.4), Ferrari (16.3), Honda (13), UBS (8), Petronas (7.5), Santander (6.8), Emirates Air (6.5), Heineken (6.5), Shell (5.9), Infiniti (5.1), Mobil 1 (4.9), SAP (4.9) and DHL (spent 4.9 times more on the motorsports series than the average of all F1 sponsors).

Beginning with the season-opening Formula One Australian Grand Prix on March 25, and ending with the Nov. 25 Formula 1 Abu Dhabi Grand Prix, all of the races will air live in the U.S. on either ESPN, ESPN2 or ABC.

“The U.S. market is very important growth opportunity for Formula One and we are looking forward to working with ESPN to ignite the growing fan interest.”

In all, more than 125 hours of Formula 1 programming, including all practice sessions, qualifying and races, will air live and in replay across ESPN platforms in 2018, according to ESPN.

“ESPN has had a long commitment to motorsports, and Formula One is a crown jewel in the sport,” Burke Magnus, ESPN evp-programming and scheduling, said in a statement. “There are many passionate Formula One fans in the U.S. and we look forward to bringing the pageantry, spectacle and excitement of F1 to viewers across the ESPN platform.”

Global spending on motorsports sanctioning bodies, teams and tracks is expected to total $5.75 billion in 2017, up 3.1% from $5.58 billion in 2016, but behind the projected 4.5% increase in overall global sponsorship spending, according to ESP Properties.

"Motorsports has proven to be a highly effective marketing platform," according to William Chipps, senior editor for the 2017 ESP Properties Motorsports Sponsorship Report. "But concerns over the shifting political and economic climate globally could weigh on big-ticket sponsorship expenditures."

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