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What Are You Watching In May 2018
 
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QUICK HITS

• Per N The top 25 public companies by game revenues captured 77% of the $121.7B global games market last year. No. 1 (for 5th consecutive year) followed by ,

• "Following an exciting and successful event in Dallas, we're thrilled to take the NFL draft to Nashville. The city has a passionate fan base and offers iconic locations that will enable us to expand the Draft in unique ways," said NFL commissioner Roger Goodell: April 25-27, 2019, spanning across multiple landmarks in Nashville's historic downtown district.

• The University of Phoenix Stadium in Glendale, Arizona will host Super Bowl LVII in 2023 and the Mercedes-Benz SuperDome in New Orleans will host Super Bowl LVIII in 2024, per the NFL. 

KEEPING SCORE

Upcoming Super Bowls

Super Bowl LIII Feb. 3, 2019 Mercedes-Benz Stadium, Atlanta (CBS)
Super Bowl LIV Feb. 2, 2020 Hard Rock Stadium, Miami (FOX)
Super Bowl LV Feb. 7, 2021 Raymond James Stadium, Tampa (NBC)
Super Bowl LVI Feb. 6, 2022 Los Angeles Stadium, Inglewood, CA (CBS)
Super Bowl LVII Feb. 5, 2023 University of Phoenix Stadium, Glendale, AZ (Fox)
Super Bowl LVIII Feb. 4, 2024 Mercedes-Benz SuperDome, New Orleans (NBC)

Source: NFL

BUY SELL

WEEKEND BOX OFFICE (May 18-20)
1. Deadpool 2 - 20th Century Fox - $125M
2. Avengers: Infinity War - Disney - $28.7M
3. Book Club - Paramount - $12.5M
4. Life Of The Party - Warner Bros. - $7.7M
5. Breaking In - Universal - $6.5M
6. Show Dogs - Open Road - $6M
7. Overboard - Lionsgate - $4.7M
8. A Quiet Place - Paramount - $4M
9. Rampage - Warner Bros. - $1.5M
10. Feel Pretty - STX Entertainment - $1.2M
11. Super Troopers 2 - 20th Century Fox - $1.1M
12. Black Panther - Disney - $0.8M
SOURCE COMSCORE

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Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Aug052014

You Must Remember This: Barkley, Pippen Join Harden In Foot Locker Campaign

By Barry Janoff

August 5, 2014: Do pro athletes have short-term memory loss when it comes to bad things that have happened during their career?

That's what Charles Barkley says, to the best of his memory, which is the premise in a new humorous spot from Foot Locker, which stars company spokesman James Harden of the Houston Rockets and introduces two NBA Hall of Famers to the mix: Barkley and Scottie Pippen.

The spot, "Short Memory Part I," which is part of Foot Locker's "Approved" campaign and from BBDO NY, is helping to support the brand's back to school efforts.

"Achieving greatness requires never dwelling on the past," Stacy Cunningham, evp-marketing for Foot Locker, said in a statement "It's always about looking ahead to the next opportunity and staying fresh, such as finding the best new gear for the new school year at Foot Locker."

For Foot Locker marketing, the staying fresh actually meant dipping into the NBA's past. Barkley retired in 2000 after 16 seasons and now works as an analyst and commentator for Turner Sports' NBA on TNT. Pippen last played in the NBA in 2004, a 17-year career during which he won six NBA championships with the Chicago Bulls alongside teammate Michael Jordan.

The spot opens with Harden, who currently is competing for a spot on the USA Basketball Men's World Cup Team, and Barkley at a party talking about the new gear available in Foot Locker. In response to Harden asking Barkley how to start the upcoming season off fresh, Barkley replies, "Your new Foot Locker gear is a big part of it."

But Barkley has some addition advice. "Now you just need a short memory. All the greats have short memories."

"So when you had a bad game you just forgot about it?" Harden asks.

"I never had a bad game," replies Barkley, proving his point.

"And you don't remember they used to call you 'The Round Mound of Rebound?'" Harden asks, referring to an infamous Barkley nickname.

"Uh-uh," Barkley offers, shaking his head.

Still, Harden persists. "Remember when you threw that guy through the window? And the time . . . "

Barkley cuts him short. "Look, all I know is all the greats have short memories. Scottie Pippen knows."

The scene then cuts to Pippen, who is standing nearby. "I sure do," Pippen smiles. Then, supporting Barkley's point, he says, "And I'm the greatest Chicago Bull of all time," having conveniently forgotten that reference is historically applied to Jordan.

"And that's how it's done," says Barkley.

The commercial, which breaks this week, ends with a shot of new Foot Locker gear and the text, "Start Fresh." (See the full spot here.)

Support for the TV spot includes in-store, Internet, social media such as YouTube and Facebook. A follow-up spot will break later this summer.

"Working with Foot Locker is a great experience for me every time because they appreciate my sense of humor," said Harden, whose previous efforts for Foot Locker have seen him singing in a spot with Stephen Curry and trading a member of his crew to the less-exciting posse of Kris Humphries. "I'm looking forward to taking the short memory advice from these legends and to start fresh this season."

Harden Croons For Curry, Foot Locker

Harden Trades Crew Member To Humpries' Posse For Violating Shoe Law

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