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QUICK HITS

• Weekend Box Office via Comscore: 
1. Tyler Perry's Boo 2! A Madea Halloween $21.6M
2. Geostorm $13.3M
3. Happy Death Day $9.4M
4. Blade Runner 2049 $7.2M
5. Only The Brave - Sony $6M
6. The Foreigner $5.5M
7. It $3.5M
8. The Snowman 3.4M
9. American Made $3.2M
10. Kingsman: The Golden Circle $3M

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.

POLL POSITION
Hottest Marketing Event Oct. 2017
 
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KEEPING SCORE

MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Dec102013

Thanks To Foot Locker, Blake Griffin Loses Clippers Locker Room Space To Little Chris

By Barry Janoff

December 13, 2013: Is All-Star forward Blake Griffin out of the Los Angeles Clippers locker room?

Perhaps not in real NBA life, but that's the scenario in a new TV spot from Foot Locker for its Kids Foot Locker division.

The 30-second commercial, "Locker," features Griffin, teammate Chris Paul and Paul's son, "Little" Chris, with a focus on merchandise available for young consumers in Kids Foot Locker locations.

The spot, from BBDO, NY, debuts this week during NBA and kids programming and online.

"We were excited to have Chris Paul and Blake Griffin in our new Kids Foot Locker spot, as both parents and kids identify with these talented athletes," Stacy Cunningham, evp for Foot Locker and for Kids Foot Locker., said in a statement.

According to Cunnigham, the spot features such items as Jordan One Flights and Flight Origin Sneakers, varsity hoodies and T-shirts.

Support includes Internet and social media sites such as Twitter, Facebook, YouTube and Pinterest.

The spot opens in the Clippers locker room with Paul and a team trainer talking about the abundance of items that Little Chris has gotten for the holidays. So much, in fact, that Paul has given his son a locker adjoining his to store all the goodies.

However, the trainer notices something odd. "Isn't that where Blake's locker used to be?"

"Not any more," Paul replies. "Ain't that right, man," Paul says to his son, who readily agrees.

The next scene shows Griffin standing in a bus terminal, anxiously waiting to use one of the lockers. "C'mon, man, I've got practice," he says to a guy who is blocking his "new" locker. (See the full spot here.)

Text uses the Foot Locker tag, "Go Big."

"Sharing the spotlight with people that I love and one of my favorite brands brings this spot close to home," Paul said in a statement. "I really enjoyed kicking off the holiday with this collaboration with my son, my buddy Blake, and the Foot Locker family. I'm glad to be a part of a campaign that inspires kids of all ages to dream big, play big and go big."

Foot Locker Ad Rewrites Sports With Tyson, Holyfield, Favre

Griffin, CP3 A Duo For Foot Locker Campaign

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