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• Six first-year eligible candidates are among the 27 semi-finalists for the Pro Football Hall of Fame Class of 2018: CB/S Ronde Barber, G Steve Hutchinson, LB Ray Lewis, LB Brian Urlacher, WR Randy Moss andDE/DT Richard Seymour. The Class of 2018 will be unveiled during NFL Honors, a two-hour prime-time awards special to air nationally (Feb. 3, 2018) on the eve of Super Bowl LII.
• The New York Knicks named Dan Sabreen vp-public relations, effective Nov. 27. Sabreen has spent more than a decade at CBS Sports, most recently as vp-communications.
• For every save made by goalkeepers during MLS Eastern and Western Conference Championships and MLS Cup, Allstate said it would donate two new soccer nets to fields in need in that club's city. MLS goalies participating inlcude Zack Steffen (Columbus Crew), Joe Willis (Houston Dynamo), Stefan Frei (Seattle Sounders) and Alex Bono (Toronto FC).
• 2018 BBWAA ballot unveiled, with 14 1st timers including Chris Carpenter, Johnny Damon, Andruw Jones, Chipper Jones, Hideki Matsui, Jim Thome, Johan Santana, Omar Vizquel Full ballot

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TCS NYC Marathon InfoGraphics
• Average age of participants Nov. 5, 2017: 41.2 years old
• 11,696 participants will represent their running clubs
• More than 50,000 people will cross the finish line
• 305 runners will celebrate their birthday on Marathon Day
• Cost to take a taxi on the NYC Marathon 26.2 mile route: $68.50 (no traffic)
• The biggest and smallest includes on the race route are both on the Verrazano Bridge
• Number of hot dog vendor carts needed to cove the course: 34,584
• Number of intersections crossed by Marathon runners: 300
• Number of times needed to climb 104 stories of One World Trade Center to complete a marathon: 101+
• Size running shoe needed for the Statue of Liberty: 879

SOURCE: TCS NYC MARATHON

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Top-Selling MLB Jerseys (MLBShop.com)

1. George Springer Houston Astros
2. Justin Verlander Houston Astros
3. Anthony Rizzo Chicago Cubs
4. Yasiel Puig Los Angeles Dodgers
5. Francisco Lindor Cleveland Indians
6. José Altuve Houston Astros
7. Enrique Hernandez Los Angeles Dodgers
8. Clayton Kershaw Los Angeles Dodgers
9. Ernie Banks Chicago Cubs
10. David Ortiz Boston Red Sox
SOURCE: MLBSHOP.COM

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
May262011

Report: NFL A Major Player As Companies Spend More Money On Sports Sponsorships

By Barry Janoff, Executive Editor

May 26, 2011: If there was any question regarding the ultimate reason that the lockout between NFL owners and players will be resolved, that was answered in a new report on sponsorship spending among U.S. companies.

In 2009, the number of U.S. companies that spent $15 million or more on sponsorship deals was 66.

In 2010, that number rose to 77, led by beverage giants Pepsi and Coca-Cola, which spent upwards of $590 million combined, according to a new report from research and marketing firm IEG, Chicago.

Anheuser-Busch increased its sponsorship spending last year, moving past Nike into third place. The brewer's spend is expected to rise again in 2011, the first year of its alliance with the NFL.

Another sign of the power of the NFL is that fact that Verizon Communications. which signed a mega-deal with the league, replaced the NFL's former telecommunications partner, Sprint Nextel, at No. 11.

Papa John's, which also launched an alliance with the NFL, was one of 14 companies that were new to the list.

Super Bowl XLV this past February saw about a dozen automakers and/or car-related companies advertise during the broadcast on Fox. The resurgence of the industry also is reflected in the IEG report, where eight car companies and several auto-centric firms such as Bridgestone and Goodyear were on the list.

General Motors topped all car makers with an estimated $185-$190 million in spending.

According to the study, the top 20 sponsors remained the same from 2009, although there was some shuffling within the upper echelon. PepsiCo—with such brands as Pepsi, Gatorade, Mountain Dew, Aquafina, SoBe and Frito-Lay snacks—remained atop the list.

PepsiCo spent an estimated $335-$340 million on sponsorships in 2010, almost $100 million more than second place Coca-Cola, which spent an estimated $45-$250 million on sponsorship deals last year, per IEG.

However, Sprint only dropped to No. 14, "primarily [due] to its ongoing status as Nascar’s largest partner," according to IEG.

Concurrently, per the report, three companies that fell out of the overall rankings each did so because they dropped primary sponsorships of Nascar Sprint Cup Series teams: Black & Decker Corp., Brown-Forman Corp. and Kellogg Co.

Among companies that invest primarily or heavily in sports marketing and sponsorship alliances, Nike outspent rival adidas by about $80 million; U.S. Olympic Committee partner Procter & Gamble remained strong at No. 13; Under Armour was new to the list with an estimated spend of between $20-$25 million; Kia Motors, an official NBA partner with strong ties in hockey, motor sports and the LPGA, also joined Under Armour as a rookie in this report with an estimated spend of $15-$20 million.  

J.P. Morgan Chase & Co. had one of the biggest gains among companies from 2009, moving up from No. 32 to No. 22 "due to its mega-deal with Madison Square Garden."

The 14 companies new to the 2010 list are: Aflac, Capital One Financial, 3M, Under Armour, Papa John’s, Delta Air Line, Kia Motors America, Kraft Foods, Goodyear, Subway Restaurants, Discover Financial Services, Cisco Systems and Sherwin-Williams.

According to IEG, the spending estimates given for the companies on the list "reflect amounts spent on sponsorship fees of U.S. properties and the portion of spending on international properties that is directed to the U.S. market."

 

 

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