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Best Marketing Events In April 2017
 
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NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

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COLLEGE

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Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Main
Thursday
Mar082012

NCAA Corporate Partners, Local Firms All For Hoops First Four Festivities

By Barry Janoff

March 8, 2012: The frenzy that is March Madness added another element last year with the introduction of the First Four, which officially opens the NCAA men's basketball Division I Tournament.

This season, the First Four is expanding to include several days of pre-tournament festivities, which NCAA corporate partners and local marketers have embraced.

The First Four games will take place at the University of Dayton (Ohio) Arena, March 13-14. But on March 11, the inaugural First Four Festival will begin in Dayton proper. Under the auspices of the Dayton-Montgomery County Convention and Visitors Bureau, NCAA and local partners will activate on several levels during what is being described as "a huge street party along several blocks in the city's cobblestoned Oregon historic district."

The First Four was created as part of CBS Sports and Turner Broadcasting's joint 14-year deal with the NCAA that began in 2011.

The introduction of the First Four helped boost Tournament-related ad spend in 2011. The top ten advertisers spent a total of $272.7 million on March Madness marketing while total ad revenue reached an all-time high of $738 million, up 20.2% from the prior year, according to research firm Kantar Media, New York.

The First Four Festival and March 13-14 games are expected to bring at least $4 million into the local economy, per the Dayton-Montgomery County Convention and Visitors Bureau.

According to Dayton City commissioner Nan Whaley, "We are excited to be working with the NCAA, and we expect the events to garner much more positive, national attention for our community."

NCAA corporate champions are Coca-Cola, Capital One and AT&T. Official corporate partners are Allstate, Buick, Enterprise, Infinity, LG, Loew's, Northwest Mutual, Hershey's Reese's, Unilever, UPS and Kraft's Wheat Thins.

Most are expected to have a presence at the First Four Festival via signage, on-site experiential marketing or other activations. Many will also have on-air presence during First Four games.

"We are excited to be working with the NCAA, and we expect the events to garner much more positive, national attention for our community."

Turner’s truTV will air First Four games in prime time. CBS and Turner's TNT and TBS will then show all games from the ensuing rounds leading to the Final Four, which will air on CBS March 31 and April 2 from the Mercerdes-Benz Superdome in New Orleans.

This year's field will be unveiled during a national broadcast on March 11 on CBS. Two of the First Four first-round games will feature the last four at-large teams selected by the NCAA on "Selection Sunday," while the other two games will match teams ranked 65 through 68 on the overall seed list. The winners of the four games then advance to the second round.

Last year, Virginia Commonwealth University was one of the eight First Four teams. VCU ultimately advanced to the Final Four before losing in the semi-finals to Butler.

Last year, the University of Dayton Arena drew 20,217 fans over two days for the inaugural First Four. The University was then selected to host the First Four this month and again in March 2012, when second- and third-round games will also be played there, according to the NCAA.

Among the activations scheduled for the First Four Festival will be big-screen TVs broadcasting conference championship games and the NCAA selection show, a basketball tournament showcasing former players from the University of Dayton and other in-state colleges, live entertainment and an "NCAA First Four 4 Miler" race that will start and end in the midst of the festival.

"We want to show the country that Dayton means basketball," Tim Wabler, vice president and director of athletics at the University of Dayton, said in a statement.

Back to March Madness 2012

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