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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

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*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
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Coaches Make ACS Call
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Cancer Drives Home
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Main
Monday
Jun112012

Roger Federer, Tyson Gay, Ryan Lochte Star In Gillette's Ode To Dad

By Barry Janoff

June 11, 2012: Procter & Gamble has been using the umbrella campaign, "Thank You, Mom," to bring together its brand and athlete endorsers in preparation for the 2012 Summer Olympics.

But in anticipation of Father's Day on June 20, P&G's Gillette is unveiling "Here's To Dad," which is an ode to father's played out to scenes of Roger Federer, Tyson Gay and Ryan Lochte preparing for and then in competition.

The 30-second spot breaks tonight during Game 6 of the NHL Stanley Cup Finals on NBC and other programming, and then goes into regular rotation this week.

To support the commercial, Gillette is searching for the "greatest fatherly advice ever." People are being directed to the brand's social media destinations at Facebook and Twitter (#HeresToDad) between now and June 17 to "share your dad's words of wisdom."

In the spot, we see Federer preparing for a tennis match, Gay getting ready for a track and field event and Lochte prepping for a swimming competition.

A voiceover offers, "The man who coached me. Yelled at me. Supported me. The man who cheered me on. Slapped me on the back. Who stood by me. To the man who made me the man I am today. Here's to Dad. Gillette: The best a man can get."

The spot ends with each man in an apparent victory stance and then a shot of P&G's official Olympic logo with the text: "Here's to Dad." (See the full spot here.)

Lochte and Gay star in their own Gillette commercials, which are currently running.

P&G's "Thank You, Mom" creative will continue through the Olympics, which begin July 27.

Gillette Helps Tyson Gay Stay Sharp For 2012 Olympics

Back to London 2012

Back to Home Page

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