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NEWS REAL

• Amazon has launched MLB.TV on Prime Video Channels, allowing Prime members to subscribe to MLB.TV and stream regular season out-of-market baseball games live and on-demand, all from the Prime Video service.

• WWE said it would move its global headquarters to a new office complex in Stamford, Conn, where WWE is now headquartered, to “allow the company to bring together its operations, including its production studios and corporate offices at its new site.” The move is expected to take place in early 2021.

• “Inspired by the intersection of past and future,” Foot Locker is launching the Discover Your Air Network, featuring “cable network-inspired programming for the ultimate sneakerhead” filled with Nike Air Max content, news and product. People will be able to view DYA Network content on Foot Locker's Instagram, Facebook, YouTube and Snapchat channels.

NBA2K League has unveiled the match-ups and tournaments for the second season, with $1.2M prizes Begins 4-2.

• ESPN and UFC have extended their deal, naming ESPN+ as the exclusive distributor of UFC Pay-Per-View events in the U.S. through 2025, beginning with UFC 236: Holloway vs. Poirier 2 on April 13. UFC’s alliance with ESPN, which began in January, also has been extended through 2025

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Friday
Dec212018

College Football Fans Will ‘Live’ On ESPN Billboard For National Championship Run

By Barry Janoff

December 21, 2018: About a hundred years ago, a select group of hardy — some would call them foolish — people would climb up a flagpole and spend an extended length of time on a small platform, sometimes to promote products, sometimes just to draw attention to themselves.

ESPN is bringing that fad back in a new form: Billboard sitting.

To support its coverage of the two college football semi-final games (Dec. 29) and the National Championship (Jan. 7), ESPN has selected four people who will ascend a billboard located in San Jose, near the site of Levi’s Stadium in which the National Championship game will be played, and remain there for an extended period.

The four people — representing the playoff teams of Alabama, Clemson, Notre Dame and Oklahoma, respectively — will move into their new digs on Dec. 27.

Those chosen to temporarily relocate 45 feet in the air to a 40-foot wide by 8-foot deep billboard are Llyas Ross Sr. (representing the Alabama Crimson Tide), Nancy Volland (Clemson Tigers), Jeanette Kim (Notre Dame Fighting Irish) and Ruben Hunter (Oklahoma Sooners).

ESPN is providing a 75-inch TV built into the billboard for them to watch the semi-final games.

ESPN is also providing each with a private tent, sleeping bag, camping chair and meals.

Bathrooms and showers will be available off-premise, so the four people will actually get to ascend and descend on an intermittent basis.

After the semi-finals, the two people representing the two losing teams will return to earth, while the other two remain in their lofty positions until Jan. 7, when they get to watch the game in person in Levi’s Stadium, located in Santa Clara.

The full event will be live-streamed on ESPN3 and integrated into regular ESPN programming for the 12 days of the project, which will conclude on Jan. 7, to coincide with the National Championship Game.

Throughout their time on the billboard, the fanatic four will participate in activities and challenges to earn cash and prizes, many of which will be based upon fan engagement on social media.

People can show their support by watching the live-stream on ESPN3 and via the hash tag #ESPNBillboard on social media.

People can also watch the event in person.

The National Championship team and its respective winning billboard resident will be honored after the game.

“ESPN wouldn’t be where we are without our fans,” Emeka Ofodile, vp-marketing for ESPN, said via the network.

“This billboard celebrates the unique fandom and passion in college football by putting it on display for the nation to see and engage directly with the fans.”

The activation, under ESPN’s “Who’s In” umbrella college playoff campaign, was developed by creative agency RED with IMG Live for experiential production and Catalyst for public relations.

All three are divisions of Endeavor Global Marketing.

To be considered, some 700 people submitted video testimonials explaining why they should represent their team.

The Goodyear Cotton Bowl Classic features No. 2 Notre Dame vs. No. 3 Clemson (4 PM ET), the Capital One Orange Bowl No. 4 Oklahoma vs. No. 1 Alabama (8 PM ET), both on Dec.29 on ESPN.

The National Championship game in Levi’s Stadium is scheduled for 8 PM (ET).

According to Ofodile, “The College Football Playoff is more than just the game on the field — it’s a unique cultural event, and these fans represent that.”

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