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Bahamas Red Cross donation site. #HelpUsHelp

Topps is for the fifth year asking people to vote for the player who will get the prestigious card No. 1, this time  for the 2020 Topps Baseball Series 1, scheduled to hit retail in January. Topps is offering a choice of 19 players, or people can submit a write-in vote.

• ESPN and Facebook have entered into a new agreement that brings exclusive digital shows and content to Facebook Watch. At launch, this includes The People’s MMA Show, additional segments from Always Late with Katie Nolan and exclusive versions of Countdown to GameDay and Fantasy Focus Live.

“We are extending some of our most popular ESPN shows and creating new ones with content available only on Facebook and Facebook Watch,” Ryan Spoon, svp-digital and social content for ESPN, said via the network.

• After two exclusive games on NFL Network, Fox Sports’ 2019 Thursday Night Football presented by Bud Light Platinum schedule begins Sept. 26 with the Philadelphia Eagles at the Green Bay Packers. Fox Sports said it would deliver Thursday Night Football in 4K Ultra High Definition for the NFL’s 100th season, making Thursday night match-ups available through the Fox Sports and Fox Now apps, via Apple TV 4K and select Roku devices. Full story here.

• Tony Wyllie has been named regional president and managing director for Special Olympics North America. Wyllie most recently was svp-communications for the NFL’s Washington Redskins since 2010. His three-decade career also includes PR/communications with the St. Louis (now Los Angeles) Rams, Tennessee Titans and Houston Texans.

According to Wyllie, “I will use my leadership skills and experience to continue to deliver high-quality competitive sports experiences, attract more resources, and build awareness of Special Olympics. I am excited to work for the six million Special Olympics athletes and Unified Partners in the movement for inclusion."

• The Los Angeles Clippers have signed a deal with Los Angeles-based tech firm Honey, which includes naming rights to team's renovated Honey Training Center: Home of the L.A. Clippers and its logo on team practice jerseys. According to Honey, "Ten million-plus members worldwide use Honey's suite of free tools daily to save time and money when shopping online.”

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 20-22
1. Downton Abbey $31M
2. Ad Astra $19.1M
3. Rambo: Last Blood $19M
4. It 2 $17.2
5. Hustlers $17M
6. Lion King $2.6M
7. Good Boys $2.5M
8. Angel Has Fallen $2.4M
9. Overcomer $1.5M
10. Hobbs & Shaw $1.5M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

ESPN SportsCenter: Hold See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Monday
Sep182017

In Quest For Monster Energy Nascar Cup Title, Harvick Driven By Fans, Sponsors

By Barry Janoff

September 18, 2017: Race car driver Kevin Harvick was in New York in the Microsoft Store on Fifth Ave. last week, appearing at a media event to talk about the 2017 ten-race Monster Energy Nascar Cup Series playoffs, appearing along with follow drivers Kurt Busch, Brad Keselowski, Kyle Larson, Ryan Blaney and Austin Dillon.

For the first time, the  Monster Energy Nascar Cup Series playoffs will feature a stage racing format.

The series began on Sunday in Chicagoland Speedway with the 2017 champion to be crowned at Homestead-Miami Speedway on Nov. 19 (all to air on NBCSN).

Drivers competing for the Cup also include Martin Truex Jr., Kyle Larson, Jimmie Johnson, Denny Hamlin, Ricky Stenhouse Jr. and Chase Elliott.

But in the midst of discussing the playoffs, sponsorships, Danica Patrick and personal alliances, Harvick ended up talking about the NBA.

"I was never a basketball fan, had never been to a game, but a couple of years ago my son Keelan asked me to take him to a Charlotte Hornets game," said Harvick, who lives in the Charlotte area. "(Team owner) Michael Jordan was there. We had a great time. Now we have season tickets. We go all the time."

The NBA conversation began when Harvick was asked about the 2.5 x 2.5 ad patches that will appear for the first time on NBA jerseys this coming season.

In NBA terms, that is a change of tsunami proportions. In Nascar, drivers, fans and teams know that sponsor alliances and visible logos are part of the landscape on cars, helmets and driver suits.

Harvick said his team gets about $18-$20 million in sponsorships, which include primary sponsors Jimmy John’s Gourmet Sandwiches, Busch Beer, Hunt Brothers Pizza and Mobil 1, plus such brands as Ford, Goodyear, Outback Steakhouse, New Era and Fanatics.

The NBA defending champion Golden State Warriors last week set the NBA mark with a three-year deal for $60 million with Internet services provider Rakuten. The Cleveland Cavaliers signed a three-year deal with Goodyear valued at $30 million. Some 14 NBA teams to date have signed jersey-patch deals, most in the $4-$5 million range annually

"They are our life blood, they keep us going," said Harvick. about the roster of sponsors that are associated with each Nascar team and driver.

"The NBA saw this as a move they needed to make. It is added income, a source of revenue,” said Harvick.

Harvick also had a strong NBA association this past season when Mobil 1 ran a humorous multi-media effort, "Don't Change Your Oil," which paired the 5’10” Harvick with 7’2” NBA Hall of Famer Dikembe Mutombo.

Last week, Smithfield Foods said that beginning with the 2018 Nascar season they would move after six  from being a primary sponsor with Richard Petty Motorsports to Stewart-Hass Racing, which currently includes Harvick, Busch, Clint Bowyer, Cole Custer and Danica Patrick.

The move became a catalyst in shakeups on both teams, with Patrick saying she would leave Stewart-Haas Racing after the 2017 season and Richard Petty Motorsports saying that driver Aric Almirola would not return.

Although he said he had not as yet spoken directly with Patrick, Harvick said, "My support for her is unwavering . . . I believe she will find a new team and (primary) sponsor."

As for Smithfield’s move to SHR: "Smithfield is a strong brand in Nascar," said Harvick. "I see this as a good relationship for SHR."

In acknowledging the strength of Nascar sponsors, Harvick also said that strong alliances were important for him as a driver, businessman and member of the racing community.

"My sponsors — in particular my primary sponsors — have supported me through the ups and downs of my career," he said. "It’s not just a logo you put on your car. When you sign with a sponsor, that is the type of quality relationship you want.

"Both sides (drivers and brands) understand that this is about supporting a race team but also about reaching fans and consumers where they live, work and shop. I am well aware that Nascar fans are extremely loyal to the brands that (drivers) are associated with. That has a big impact on the type of deals we sign."

Also of importance to Harvick is how his sponsors connect with his fans.

Last month, for example, Mobile 1 had Harvick and Mutombo appear along with his No. 4 car as part of a meet-and-greet with people in New York’s Times Square. And Outback offered people free Blooming’ Onions with their meal to celebrate Harvick’s Top Ten finish at Bristol Motor Speedway.

Throughout the season, Harvick autographs items for Fanatics that are made available to fans at race tracks.

And that connection with sponsors and partners also originates with Harvick. His KHI Management, a full-service sports and celebrity-marketing agency, has a suite in Bank of America Stadium, home to the NFL’s Carolina Panthers.

"That is a great place to entertain, to build relationships with my sponsors," said Harvick.

Harvick said that Busch and Mobil 1 are already planning campaigns with him for the start of the 2018 season.

But first comes the Monster Energy Nascar Cup Series, which Nascar is supporting with a multi-media marketing campaign, and an opportunity for Harvick to add to the title he won in 2014.

"Some of the drivers are looking for their first title, Some have won before (Keselowski 2012, Busch 2015)," said Harvick. "It will be very interesting to see what happens, and certainly very competitive."

Sponsorship Changes At Stewart-Haas Racing Will See Danica Driving To New Crew

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