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NEWS REAL

Forbes is reporting that the Seattle Mariners home stadium which has been known as Safeco Field since 1999, will be renamed via a new naming rights deal with T-Mobile beginning with the 2019 MLB season. The naming rights deal with Safeco Insurance — 20 years for $40 million — expired this past season and Safeco decided not to renew. The T-Mobile deal could be for upward of $6 million per year.

• Eire Born Spirits said that "demand for Proper No. Twelve Irish Whiskey rapidly outpaced supply, resulting in an out-of-stock situation in its original release markets of Ireland and the U.S." Looking forward to being back in stock in the next few weeks."

• Tennis Channel will provide exclusive, live coverage of the 2018 Davis Cup championship between France and Croatia in Lille, France, beginning Friday, Nov. 23, (8 AM ET). This will be the final entry for a Davis Cup format that has seen the tournament played during multiple weekends throughout the year. Starting in 2019, the Davis Cup will be contested in a season-ending, 18-nation event from Nov. 18-24. 

• Calgary has decided not to pursue a strategy to host the 2026 Winter Olympics following a vote on Tuesday, in which citizens were asked in a non-binding plebiscite if they wanted to host the Winter Games, with 56% voting No. Sweden capital Stockholm and a joint bid between Italy’s Milan and Cortina D'Ampezzo remain as IOC candidates.

• Between now and Nov. 19, every use of #SaluteToService on Twitter will generate a $5 donation, up to $5 million, to the NFL’s military non-profit partners – including the Pat Tillman Foundation, TAPS, USO, Wounded Warrior Project and the Bob Woodruff Foundation.

POLL POSITION

MLB FINALISTS MOY, MVP, CY Young, ROY

AL ROOKIE OF THE YEAR
• Shohei Ohtani, RHP/DH Los Angeles Angels

NL ROOKIE OF THE YEAR
• Ronald Acuna Jr., OF Atlanta Braves

AL MANAGER OF THE YEAR
• Bob Melvin Oakland A's

NL MANAGER OF THE YEAR
• Brian Snitker Atlanta Braves

AL MOST VALUABLE PLAYER
• Mookie Betts, OF Boston Red Sox
• Jose Ramirez, 3B Cleveland Indians
• Mike Trout, OF Los Angeles Angels

NL MOST VALUABLE PLAYER
• Nolan Arenado, 3B Colorado Rockies
• Javier Baez, 2B/SS Chicago Cubs
• Christian Yelich, OF Milwaukee Brewers

AL CY YOUNG
• Blake Snell Tampa Bay Rays

NL CY YOUNG
• Jacob deGrom New York Mets

KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
• Washington Wizards (Geico)

BUY SELL

Weekend Box Office Nov. 2-4
1. Bohemian Rhapsody - 20th Century Fox - $50M
2. The Nutcracker And The Four Realms - Disney - $20M
3. Nobody's Fool - Paramount - $14M
4. A Star Is Born, - Warner Bros. - $11.1M
5. Halloween - Universal - $11M
6. Venom - Sony - $7.8M
7. Smallfoot - Warner Bros. - $3.8M
8. Goosebumps 2: Haunted Halloween - Sony - $3.7M
9. Hunter Killer - Lionsgate - $3.5M
10. The Hate U Give - 20th Century Fox - $3.4M
11. First Man - Universal - $2.3M
12. Night School - Universal - $2M

SOURCE: COMSCORE.com

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Aug292018

B-Dubs 'Escape To Football' Shows In Life, People Prefer Wings. Beer. Sports. Gaming

By Barry Janoff

August 29, 2018: Buffalo Wild Wings knows that PTA meetings, office staff conferences, visiting with friends and taking family photos is part of life, even during college and pro football season.

But for many people, these everyday situations are a less-enthralling part of life than football.

To play up the spicy side of life, Buffalo Wild Wings is unveiling “Escape to Football,” a multi-platform campaign that will encompass TV, radio, Internet, social media and activation at B-Dubs locations.

A key component will be a new partnership with DraftKings for a custom game that is exclusively available in all Buffalo Wild Wings restaurants during the 2018 football season.

That alliance follows Buffalo Wild Wings' recent decision to explore the possibility of encompassing aspects of sports betting in locations in states where it is legal.

"As the largest sports bar in America, we believe Buffalo Wild Wings is uniquely positioned to leverage sports gaming to enhance the restaurant experience for our guests," the company said in a statement earlier this month. "We are actively exploring opportunities, including potential partners, as we evaluate the next steps for our brand."

“We’ve all been there — it’s game day and we’re stranded somewhere, instead of watching the game live,” Seth Freeman, CMO for Buffalo Wild Wings, said in a statement regarding the 'Escape to Football' effort. "It’s a painful, almost helpless feeling for any true fan.

“The new creative celebrates the reality that a game should be enjoyed with friends, surrounded by TVs, great food and cold beer.”

A series of four 30-second spots breaks this week, touting the on-going mantra: “Wings. Beer. Sports.”

Lead agency is  Figliulo & Partners.

The DraftKings alliance begins Sept. 9 and runs through Dec. 30.

It will focus on a custom-built fantasy football game, Blazin’ Fantasy Football, which will be available on mobile through the Blazin’ Rewards App exclusively to guests at Buffalo Wild Wings restaurants.

The contest is free to enter each week and offers multiple chances to win such prizes as free wings for a year, Buffalo Wild Wings Gift Cards and Blazin’ Reward Points.

Buffalo Wild Wings said there would be a total of 600 weekly winners.

According to Ezra Kucharz, chief business officer for DraftKings, “We are excited to partner with Buffalo Wild Wings to offer sports fans a unique, in-store fantasy product this football season.

“Our mission has always been to create innovative and exciting ways for fans to engage with their favorite sports and our Blazin’ Fantasy Football product is an excellent example.”

The campaign also features a refreshed logo — “A more neutral brown and honey mustard color palette and an updated buffalo that is forward-leaning,” according to Buffalo Wild Wings — and  a football-focused menu to include $5 and up offerings on specialty food and beverage.

The four lead spots —  “Family,” “Office,” “Principal” and “Tour” — in “Escape to Football” explore the reality that “everyone has commitments and obligations in life that can keep them from where they’d rather be on game day: watching football — being stuck late at the office, a PTA meeting, touring homes or taking family photos — that they ultimately escape from and arrive at Buffalo Wild Wings.”

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