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QUICK HITS

• Through the fist two weekends of the NBA Playoffs, national ad spend has reached $135.1 million across league media partners: TNT, ESPN, ESPN 2, ABC and NBA TV, according to iSpot.TV.  That is down from $145 million at the same point a year ago. Leading brands are Burger King (232 spots), Taco Bell (197), Verizon (158), Gatorade (157) and Corona Extra (147).

• NBC Sports said its coverage of the 2018 NHL Stanley Cup Playoffs across the networks of NBCUniversal is averaging a Total Audience Delivery of 751,000 viewers through Sunday, the best in four years through the first 12 days of the playoffs. Coverage on NBC is the best since 2015, while cable coverage on NBCSN is the best in six years. Live streaming of the first 12 days of the Stanley Cup Playoffs has set records in all key metrics.

• Olympic Gold Medalist and 4-time World Championship cross-country skiing medalist Jessie Diggins has signed with Ross-Simons jewelers. According to Diggins, “Fabulous jewelry at great values is what Ross-Simons is all about, and I believe in the sincerity of that message.

KEEPING SCORE

Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

BUY SELL

WEEKEND BOX OFFICE (April 20-22)
1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Oct152015

Epix Hits The Road Again For All-Access NHL Bridgestone Winter Classic Series

By Barry Janoff

October 15, 2015: Calling it an "essential part of the experience for our fans and players," the NHL said that Epix Presents Road To The Bridgestone NHL Winter Classic would be back for a second season.

Three weekly one-hour episodes will air prior to the Bridgestone Winter Classic between the Montreal Canadiens and host Boston Bruins, scheduled for Jan. 1, 2016 in Gillette Stadium, to air live on NBC.

The fourth episode will air after the game.

The series will again be produced by 53-time Emmy award winner Ross Greenburg, narrated by Bill Camp and presented in partnership with NHL Original Productions.

"The series on Epix has become an essential part of the Bridgestone NHL Winter Classic experience for our fans and players," John Collins, NHL COO, said in a statement. "The Bruins-Canadiens rivalry is tailor-made for the series and Ross Greenburg's skill as a storyteller. The show will undoubtedly uncover intriguing and captivating stories on and off the ice that will surprise even our most avid fans."

The NHL and EPIX will support with a multi-media platform, including TV, Internet, social media and in-arena.

Last season, Epix revived the Road to the Winter Classic for the outdoor game series on Jan. 1, 2015 after HBO, which ran 24/7: Road to the Winter Classic from 2011-14, and the NHL could not come to terms for coverage.

According to Mark Greenberg, Epix president and CEO, "Epix was committed to revitalizing the Road to The NHL Winter Classic series and restoring its original mission — which is to offer viewers unfiltered, intimate access inside the world of the NHL. The overwhelmingly positive response we received from our audience and the hockey fans who watched the first season is proof that we delivered."

"The overwhelmingly positive response we received from our audience and the hockey fans who watched the first season is proof that we delivered."

Epix described the series as an "all-access look inside the lives of these elite professional athletes, their families and their fans.

"I am excited to be working with Epix and the NHL on another season of EPIX Presents Road To The NHL Winter Classic," Greenburg said in a statement. "Utilizing strategically placed cameras and microphones and a 'you-are-there' format, each episode will present a unique and unedited look into the players' homes, locker rooms, training rooms and of course, the rink."

As happened last season, hockey fans in the U.S. will be able to stream each episode as it premieres on Epix via EPIX.com and NHL.com.

Epix Presents Road To The Winter Classic schedule:
• Episode 1: Wednesday, Dec. 16 10 PM (ET)
• Episode 2: Wednesday, Dec. 23  10 PM (ET)
• Episode 3: Wednesday, Dec. 30 10 PM (ET)
• Episode 4: Wednesday, Jan. 6 10 PM (ET)

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