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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

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iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

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AT&T: 'Dentist' (More March Mad Ads Below)

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Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Dec052016

Sweet Deal: NHL, Players, Fans Can Now Run On Dunkin’ Donuts With Official Alliance

Special to NYSportsJournalism.com

December 5, 2016: The NHL’s Centennial Celebration just got a lot sweeter, giving players and fans a reason to run on Dunkin’ Donuts.

The league said it has signed a multi-year deal with Dunkin’ Donuts making the company the official U.S. coffee, donut and breakfast sandwich for the NHL.

Financial teams of the pact were not released.

The pact will officially launch during the 2017 Bridgestone NHL Winter Classic outdoor game in St. Louis, scheduled for Jan. 2, 2017.

Dunkin' Donuts said this would be its first national sports league partnership,

The NHL has an official deal with Tim Hortons coffee and donut chain in Canada.

"As the NHL celebrates its Centennial year, we are thrilled to be partnering with such an iconic league, giving our fans many more opportunities to engage with their favorite hockey teams," Tom Manchester, vp-field marketing for Dunkin' Brands, said in a statement.

"NHL fans, much like Dunkin' Donuts fans, are some of the most loyal, energetic and passionate fans around. Dunkin' Donuts' coffee, donuts and breakfast sandwiches are sure to keep hockey fans running throughout the season," said Manchester.

To support the U.S. pact with the NHL, Canton, Mass.-based Dunkin’ Donuts said it would expand its marketing presence via deals with New York Rangers captain Ryan McDonagh and Boston Bruins center David Backes.

McDonagh and Backes will be featured in multi-media marketing, along with  Meghan Duggan, U.S. Women's Hockey Team captain and star forf the Boston Pride of the National Women’s Hockey League.

Duncan’ Donuts is already an official corporate sponsor of the NWHL and via a partnership with USA Hockey the official coffee shop of the U.S. Women's National Team.

In addition to the Winter Classic, Dunkin' Donuts will be “prominently featured” other NHL jewel events, including  All-Star Weekend, the Stadium Series and the NHL's year-long Centennial celebration.

Dunkin' Donuts presence will include ads, LED Signage, Jumbotron displays and on-site activations.

Dunkin' Donuts will also have significant presence across NHL's broadcast and digital platforms in the U.S.

As part of a multi-million dollar partnership with NBC Sports, Dunkin’ Donuts presence will include custom in-game features, dasherboard visibility; and ads across broadcast, digital and social media channels, beginning Jan. 2 and continuing throughout the NHL season.

"Dunkin' Donuts' coffee, donuts and breakfast sandwiches are sure to keep hockey fans running throughout the season."

Dunkin' Donuts said it already has alliances with such NHL franchises as the Bruins, Chicago Blackhawks, Nashville Predators, Rangers, Philadelphia Flyers, Pittsburgh Penguins, Tampa Bay Lightning and Washington Capitals.

Via the new leaguewide partnership with the NHL in the U.S., Dunkin’ Donuts will now have alliances with the Anaheim Ducks, Arizona Coyotes, Colorado Avalanche, Dallas Stars, San Jose Sharks and St. Louis Blues.

Dunkin' Donuts said it would offer special NHL team logo donuts for a limited time throughout the season at participating U.S. restaurants in select markets. 

According to Dave Lehanski, svp-business development and global partnership for the NHL, "This groundbreaking deal, marking the NHL as the first professional sports league partner for Dunkin' Donuts, reflects the power and reach of the NHL brand and our ever-growing fan base.

"Dunkin' Donuts' coffee, donuts and breakfast sandwiches are synonomous with hockey at all levels - whether you're a hockey fan, parent, or player. We're excited and proud to welcome Dunkin' Donuts to our NHL family, and look forward to working together to engage hockey fans all across the country," said Lehanski.

Duncan’ Donuts athlete roster also includes Rob Gronkowski of the NFL’s New England Patriots and recently retired MLB all-star David Ortiz.


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