MLB, Prostate Cancer Foundation Father’s Day Effort To ‘Keep Dad In The Game’
Wednesday, May 31, 2023 at 07:04PM By Barry Janoff
May 31, 2023: In their ongoing vow to raise funds and awareness in the fight against prostate cancer, MLB and the Prostate Cancer Foundation have joined for the 27th Annual Home Run Challenge and Tour
Multi-media support now through Father's Day again features the Home Run Challenge, which invites people to "Keep Dad in the Game" and support cancer research by pledging a donation for every home run hit through June 18.
Last year, MLB said 621 home runs were hit hit during the Home Run Challenge.
This year, the Prostate Cancer Foundation estimates about 900 home runs will be hit.
The Prostate Cancer Foundation said that with the commitment of MLB, the Home Run Challenge has raised more than $70 million for prostate cancer research and has highlighted the benefits of early detection of the disease.
“The Home Run Challenge is critical in increasing visibility and helping PCF continue to fund the groundbreaking research that is ending suffering and saving men's lives,” Prostate Cancer Foundation CEO Charles J. Ryan, MD, said via the organization.
Support includes a PSA with MLB Network’s Harold Reynolds, which will run on MLB platforms and in-stadium.
Light blue is the official color for prostate cancer awareness, and on Father's Day, MLB players, managers, coaches and on-field personnel will show their support through various activation.
New Era specially designed, limited-edition caps featuring blue club logos will be worn.
A matching pair of Stance socks is available for every player. In addition, on-field personnel have the option blue wristbands and blue decals on Nike jerseys in support.
MLB said it directs 100% of its royalties from on field Father's Day socks and caps to MLB Charities, a 501(c)(3) non-profit.
MLB Charities will then donate those funds to the Prostate Cancer Foundation to support the organization's mission in the fight against prostate cancer.
People may also make a one-time donation, with every dollar raised through the Home Run Challenge granted to the Prostate Cancer Foundation to “fund critical research to accelerate prostate cancer treatments and improve early detection methods.”
Every donor who makes a gift to this year’s Home Run Challenge will be entered for a chance to win two free tickets to this year’s MLB All-Star Game on July 11 in Seattle.
"We are incredibly grateful to Major League Baseball for being our long-standing partner in raising awareness and support for much needed prostate cancer research,” said Ryan.
“Significant advances have been made against prostate cancer, and patients around the world are living longer and enjoying better quality of life. But there is still much work to be done.
According to the Prostate Cancer Foundation, one in eight U.S. men will be diagnosed with prostate cancer this year.
One man dies from prostate cancer every 15 minutes.
By the end of each average MLB game, 58 men will be diagnosed with prostate cancer. In that time, ten will have died from the disease.
Early detection through screening is key. Men diagnosed with prostate cancer today have many more options since Prostate Cancer Foundation's inception 30 years ago.
There are 25 FDA-approved medications today, including five recently approved medications that were based upon Prostate Cancer Foundation-funded research.
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