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NEWS REAL
• Jon Hayes, the Cincinnati Bengals TE coach for the last 16 seasons and a NFL TE for the Kansas City Chiefs and Pittsburgh Steelers, has been named head coach and GM XFL St. Louis. Hayes joins Kevin Gilbride (New York), Pep Hamilton (Washington, D.C.), Bob Stoops (Dallas), Marc Trestman (Tampa Bay) and Jim Zorn (Seattle) as XFL head coaches. Los Angeles and Houston head coaches are still to be named.

• MLS and U.S. Soccer have signed a three-year deal with Headspace, which develops meditation and mindfulness apps. Headspace is also creating a personalized training program for each individual athlete on the U.S. Women’s National Team prior to their defense of the FIFA Women’s World Cup this summer in France.

• adidas has unveiled the ”Loop Creation Process,” to produce fully recyclable performance footwear working with Parley for the Oceans using products made from up-cycled marine plastic waste.

FutureCraft Loop is a 100% recyclable performance running shoe which “can be returned to adidas, broken down and reused to create new performance running shoes.” adidas said the first-gen release is a part of adidas' “widest-ever global beta program, ahead of the wider commercial release targeted for Spring-Summer 2021.”

• Per the NFL: “As of earlier this week NFL Network and NFL RedZone are no longer available to AT&T U-Verse subscribers or DTV Now subscribers. While the NFL remains committed to negotiating renewed agreements on fair and equitable terms, AT&T has not been willing to actively engage." 

• Grey Goose vodka has unveiled a global brand platform, “Live Victoriously,” described as “an answer to consumers' demand for more authentic and relatable luxury brands..." TV is led by a 60-second spot that implores people to “Live like  ... you're the special occasion ... every day is your birthday ... your phone doesn't exist ... the world is your stage . . . you crashed your own wedding . . . like you’re worth it.” Spots will air thru June across cable, network primetime and sports programming.

• A significant collection of Jackie Robinson memorabilia is part of the Goldin Auctions 2019 Spring Auction, now through May 11 celebrating the 100th anniversary of the birth of Jackie Robinson, with a portion of the proceeds benefiting the Jackie Robinson Foundation. Full story here.
POLL POSITION

The Naismith Memorial Basketball Hall of Fame Class of 2019

(To be enshrined on Sept. 6 in Springfield, Mass.)

• Al Attles
• Carl Braun
• Charles “Chuck” Cooper
• Vlade Divac
• Bill Fitch
• Bobby Jones
• Sidney Moncrief
• Jack Sikma
• Teresa Weatherspoon
• Paul Westphal
• Tennessee A&I Teams of 1957-1959
• Wayland Baptist Flying Queens of 1948-1982

KEEPING SCORE

Top Ten Most Valuable MLB Franchises
1. New York Yankees $4.6B
2. Los Dodgers $3.3B
3. Boston Red Sox $3.2B
4. Chicago Cubs $3.1B
5. San Francisco Giants $3B
6. New York Mets $2.3B
7. St. Louis Cardinals $2.1B
8. Los Angeles Angels $1.9B
9. Philadelphia Phillies $1.85B
10. Houston Astros $1.77B

Source: FORBES

BUY SELL

Weekend Box Office April 12-14
1. Shazam! $25.1M
2, Little $15.5M
3. Hellboy $12M
4. Pet Seminary $10M
5. Dumbo $9.2M
6. Captain Marvel $8.6M
7. Us $6.9M
8. After $6.2M
9. Missing Link $5.8M
10. The Best of Enemies $2M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Notre Dame Cathedral '16 See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Monday
Sep032012

Dwight Howard Pens 'Still Love Ya' Ad To Orlando, But Did He Add Insult To Injury?

By Barry Janoff

September 3, 2012: Dwight Howard and the city of Orlando did not have a friendly breakup.

Now, the NBA all-star center is looking to rebuild some of the damage he left behind when his protracted departure from the Magic culminated with his trade to the Los Angeles Lakers.

Howard took out a full-page advertisement in the Orlando Sentinel on Sunday, Sept. 2, in which he professed his love for Orlando and the fans he played in front of for eight seasons. Whether or not he added insult to injury with the ad remains to be seen.

The ad has "Dwight Howard" written in large print across the top, under which is a collage of photos showing Howard in better times with fans. That is followed by Howard's 88-word ode to his time in the city:

"To play the game of basketball in the NBA is a blessing and to have had the opportunity to play before the Orlando fans for eight years was truly a privilege and and honor.

"Words cannot express the love that I have for Orlando. With your support we have done great things in this city from hanging banners to impacting our youth.

"Although my career with the Magic has come to a close, my love for the city and the people that make it beautiful will never end."

Howard went straight from Southwest Atlanta Christian Academy to the Magic in 2004 and during his tenure there was a six-time All-Star and three-time NBA Defensive Player of the Year.

He also became one of the league's most marketable players, with endorsement deals in excess of $10 million that currently include adidas, McDonald's and Mission Athletecare.

But his departure from Orlando came with serious damage to his image, beginning during the 2010-11 season when he publicly wavered between signing a contract extension or leaving as a free agent; then again in 2011-12 when, having signed a one-year deal with Orlando, he hit the lockout-shortened campaign with a request to be traded to the Brooklyn Nets.

Ultimately, Howard followed in the huge footsteps of Shaquille O'Neal, who in 1996 left the Magic as a free agent to sign with the Lakers, where he joined Kobe Bryant to lead the team to consecutive NBA titles in 2000-2001-2002. Unlike O'Neal's departure, where the Magic received nothing in return, Howard's off-season trade — which also involved the Denver Nuggets and Philadelphia 76ers — included numerous players, money and future draft choices.

Howard was recently in China as part of a tour  under the auspices of adidas. His 2011-12 season ended early due to back surgery in April, and his recovery has made the timeline for his return to the court uncertain. According to the 2012-13 NBA schedule, Howard will face the Magic in Los Angeles on Dec. 2, then return to Orlando for the first time as a member of the Lakers on March 12.

Despite the scenario regarding his departure from Orlando, Howard still has numerous fans and the potential for new endorsement deals in Los Angeles. He has more than 3.4 million followers on Twitter but his Web page is under construction as he prepares for his first season with the Lakers.

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