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, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

BUY SELL

TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

NBA; "Gift of Basketball' 'Star Wars Jedi' Ads Below

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Feb102015

Dick's Sporting Goods Opens Doors As Official U.S. Olympic, Team USA Sponsor

By Barry Janoff

February 10, 2015: In what was called the company's first partnership of its kind, Dick's has signed a deal to become the official sporting goods retail sponsor for the U.S. Olympic Committee and Team USA.

The alliance was unveiled today (Feb. 10)  in Dick's Sporting Goods headquarters in Pittsburgh, attended by executives from the company and the USOC.

Also in attendance were three-time U.S. Olympic volleyball gold medalist Kerri Walsh Jennings, four-time U.S. Olympic swimming medalist and current TV sports commentator Summer Sanders and U.S. Paralympic track & field world record holder Lex Gillette.

Financial terms of the alliance were not shared.

The pact will be supported by multi-platform marketing, an in-store employment program and sporting goods equipment donations, as needed, to U.S. Olympic Training Centers. The Dick's Team USA Store Ambassador Program would "provide U.S. Olympic and Paralympic hopefuls with flexible work opportunities in Dick's stores to accommodate their training schedules."

Dick's said it would also offer sponsorships and sporting goods equipment from their stores to several Team USA athletes "to help them pursue their Olympic and Paralympic dreams."

 “At Dick's, we believe in the spirit of athletes and the power of their dreams,” Lauren Hobart, svp/CMO for Dick's Sporting Goods, said during the event. “We plan to be there to support the athletes who need it most, in a way that no other sporting goods retailer possibly can.”

“We plan to be there to support the athletes who need it most, in a way that no other sporting goods retailer possibly can.”

The next Olympics are the 2016 Summer Games in Rio de Janeiro and the 2018 Winter Games in PyeongChan, South Korea.

Global Olympic partners include Atos, Bridgestone, Coca-Cola, Dow, GE, McDonald's, Omega, Panasonic, Samsung, P&G and VISA.

USOC domestic partners include 24 Hour Fitness, AT&T, BMW, BP, Anheuser-Busch (Budweiser) Chobani, Citi, The Hartford, Hilton, Kellogg's, Liberty Mutual, Nike, TD Ameritrade and United.

According to Lisa Baird, CMO for the USOC, "We are thrilled to welcome Dick's Sporting Goods to our great family of USOC partners. Dick's support of Team USA athletes, including opportunities for employment in the communities where they live and train, opens up new pathways for America’s elite athletes to achieve their dream of competing on the biggest stage in sport.”

Among other sports alliances, the company is in the midst of a 20-year naming rights deal signed n 2006 for the home venue for the Colorado Rapids of Major League Soccer.

Dick's Sporting Goods has more than 600 locations nationwide.

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