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• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Jul292015

Gruden, Marshall, Dick's Sporting Goods Up Ante To Support School Sports Programs

By Barry Janoff

July 29, 2015: Opening with the ominous warning that by 2020, an estimated 27% of public high schools in the United States will not have any sports, but immediately following it with the optimistic "Saving youth sports is a core mission of our company," Dick's Sporting Goods has unveiled an expanded platform for the second year of its Sports Matter program.

Under the auspices of Dick's Sporting Goods Foundation, Sports Matter is building on a $25 million multi-year commitment to youth sports programs, which now includes Harlem Lacrosse and Leadership, and by working with DonorsChoose.org, a leader in crowd-funding for U.S. public schools.

In its first year, Sports Matter raised some $4 million and helped more than 180 teams nationwide, according to Dick's.

This year, DonorsChoose.org has built a dedicated "Team Sports" section to support public school athletic programs. Dick's Sporting Goods Foundation said that it would, through its Sports Matter program, "match dollar-for-dollar, up to $1.5 million, once each team is funded 50%."

The growing platform was made public during a Sports Matter Summit panel discussion hosted by Dick's Sporting Goods yesterday (July 29), which was moderated by former NFL head coach and current ESPN and Monday Night Football commentator and analyst Jon Gruden (pictured above, left).

The panel included heavy-hitters from across sports and entertainment, including Carli Lloyd (pictured above, middle), U.S. Women’s National Team captain and MVP of the recent FIFA Women's World Cup;  Karl-Anthony Towns (pictured above, right), who in June was the NBA's overall No. 1 draft pick by the Minnesota Timberwolves; veteran NFL wide receiver Brandon Marshall; actor Michael B. Jordan (Fantastic Four, Friday Night Lights, Fruitvale Station, Creed); Pulitzer Prize-winning journalist and author Buzz Bissinger; and Paul Caccamo, founder and CEO for Up2Us Sports.

"Youth sports programs are in trouble," said Gruden. "We take it for granted that kids benefit from sports, but that (scenario) is in trouble."

According to Dick's Sporting Goods Foundation, billions of dollars have been cut from school sports budgets in recent years, and these cuts disproportionately impact students in lower income schools. Between 2009-2011 alone, some $3.5 billion was cut from school sports budgets.

Among the reasons to prevent these cuts and to support sports in schools: Physically active kids have up to 40% higher test scores and are less likely to engage in high-risk behaviors, students who participate in sports are four times more likely to attend college and student-athletes are 50% less absent from classes than non-athletes, according to Dick's.

"Football and sports saved m life," said Marshall, (pictured with Michael B. Jordan) a native of Pittsburgh, who has played for the Denver Broncos, Miami Dolphins and the past season with the Chicago Bears before being traded to the New York Jets this year. "If I didn't have sports, I wouldn't have had an opportunity to succeed. Now I have the opportunity to do many things, and to do things for other people."

According to Lauren Hobart, svp and CMO for Pittsburgh-based Dick's Sporting Goods and president of The Dick's Sporting Goods Foundation, "During the inaugural year of our Sports Matter program, it became apparent that youth sports are in crisis. Saving youth sports is a core mission of our company, and we are excited to partner with DonorsChoose.org to keep more kids playing sports."

For Dick's, supporting Harlem Lacrosse and Leadership, a school-based non-profit organization that "provide academic intervention, leadership training and lacrosse to at-risk youth," epitomizes the strides being made via Sports Matter.

The group is the focus of a new TV campaign from Dick's (via lead agency Anomaly, NY), which follows a kid in Harlem whose mother recently passed away (and whose dad is also dead) but is dealing with life and improving in school thanks in large part to being part of the Harlem Lacrosse program. (See the full spot, "Sports Matter - Tyler,"  here.)

Following the panel discussion in the NASDAQ MarketSite in New York's Time Square, players from and teachers with Harlem Lacrosse received a $25,000 check from Sports Matter.

"I attended (Newark Arts High School) and the eight-block walk home from school to my home presented so many hurdles and challenges, so many ways to get into trouble," said Jordan, who plays Johnny Storm/Human Torch in this summer's reboot of Fantastic Four. "Playing basketball there gave me direction, kept me from doing the wrong things."

"Sports is a universal language," said Marshall. "Like math. It breaks down barriers, it builds communities. We need to continue to use sports to transform kids."

Summed up Gruden, "Being part of a movement like this is something that really resonated with me last year, and I'm proud to be back to support Dick's and its Foundation as we address the growing issue of underfunded youth athletics nationwide."

Can Dick's Ads Motivate Athletes?

Dick's Joins With USOC, Team USA

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