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NEWS REAL
• Jon Hayes, the Cincinnati Bengals TE coach for the last 16 seasons and a NFL TE for the Kansas City Chiefs and Pittsburgh Steelers, has been named head coach and GM XFL St. Louis. Hayes joins Kevin Gilbride (New York), Pep Hamilton (Washington, D.C.), Bob Stoops (Dallas), Marc Trestman (Tampa Bay) and Jim Zorn (Seattle) as XFL head coaches. Los Angeles and Houston head coaches are still to be named.

• MLS and U.S. Soccer have signed a three-year deal with Headspace, which develops meditation and mindfulness apps. Headspace is also creating a personalized training program for each individual athlete on the U.S. Women’s National Team prior to their defense of the FIFA Women’s World Cup this summer in France.

• adidas has unveiled the ”Loop Creation Process,” to produce fully recyclable performance footwear working with Parley for the Oceans using products made from up-cycled marine plastic waste.

FutureCraft Loop is a 100% recyclable performance running shoe which “can be returned to adidas, broken down and reused to create new performance running shoes.” adidas said the first-gen release is a part of adidas' “widest-ever global beta program, ahead of the wider commercial release targeted for Spring-Summer 2021.”

• Per the NFL: “As of earlier this week NFL Network and NFL RedZone are no longer available to AT&T U-Verse subscribers or DTV Now subscribers. While the NFL remains committed to negotiating renewed agreements on fair and equitable terms, AT&T has not been willing to actively engage." 

• Grey Goose vodka has unveiled a global brand platform, “Live Victoriously,” described as “an answer to consumers' demand for more authentic and relatable luxury brands..." TV is led by a 60-second spot that implores people to “Live like  ... you're the special occasion ... every day is your birthday ... your phone doesn't exist ... the world is your stage . . . you crashed your own wedding . . . like you’re worth it.” Spots will air thru June across cable, network primetime and sports programming.

• A significant collection of Jackie Robinson memorabilia is part of the Goldin Auctions 2019 Spring Auction, now through May 11 celebrating the 100th anniversary of the birth of Jackie Robinson, with a portion of the proceeds benefiting the Jackie Robinson Foundation. Full story here.
POLL POSITION

The Naismith Memorial Basketball Hall of Fame Class of 2019

(To be enshrined on Sept. 6 in Springfield, Mass.)

• Al Attles
• Carl Braun
• Charles “Chuck” Cooper
• Vlade Divac
• Bill Fitch
• Bobby Jones
• Sidney Moncrief
• Jack Sikma
• Teresa Weatherspoon
• Paul Westphal
• Tennessee A&I Teams of 1957-1959
• Wayland Baptist Flying Queens of 1948-1982

KEEPING SCORE

Top Ten Most Valuable MLB Franchises
1. New York Yankees $4.6B
2. Los Dodgers $3.3B
3. Boston Red Sox $3.2B
4. Chicago Cubs $3.1B
5. San Francisco Giants $3B
6. New York Mets $2.3B
7. St. Louis Cardinals $2.1B
8. Los Angeles Angels $1.9B
9. Philadelphia Phillies $1.85B
10. Houston Astros $1.77B

Source: FORBES

BUY SELL

Weekend Box Office April 12-14
1. Shazam! $25.1M
2, Little $15.5M
3. Hellboy $12M
4. Pet Seminary $10M
5. Dumbo $9.2M
6. Captain Marvel $8.6M
7. Us $6.9M
8. After $6.2M
9. Missing Link $5.8M
10. The Best of Enemies $2M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Notre Dame Cathedral '16 See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Friday
Oct182013

New Alliance Has Danica Going From GoDaddy Green To Aspen Dental Blue

By Barry Janoff

October 18, 2013: Danica Patrick, who has been feeling green for most of her professional driving career thanks to lead sponsorship from GoDaddy, will also feel blue next season via a new alliance with Aspen Dental.

Patrick and Stewart-Haas Racing have signed a deal with the Syracuse, NY-based network of independent dental care providers to be the primary sponsor for her No. 10 car during two races in the 2014 Nascar Sprint season: March 9 at Las Vegas Motor Speedway and Aug. 31 at Atlanta Motor Speedway.

Aspen Dental has had an alliance with Stewart-Haas Racing for the past two seasons.

Financial terms were not disclosed.

Her color scheme for the No. 10 Aspen Dental Chevrolet SS will be blue and white. Patrick usually sports the GoDaddy green via her long-time alliance with GoDaddy.

GoDaddy said it wouldl continue to serve as the primary sponsor for Patrick and the No. 10 team at all other Sprint Cup races.

When not serving as primary sponsor, Aspen Dental will be an associate sponsor with placement on the B-post and lower-rear quarter panel of the No. 10 Chevrolet, with additional placement on the upper chest of Patrick's uniform.

Patrick has also driven a pink version of her car for Breast Cancer Awareness.

Her marketing partners also include Tissot, Peak, Coca-Cola Zero, Mattel's Hot Wheels, Sega, Chevy and Drive4COPD.

"We're dedicated to raising awareness about the importance of oral health care, and Danica's connection with racing fans will help us turn up the volume."

"The addition of a new partner to the No. 10 Chevrolet is a big milestone for me, and I feel fortunate to have Aspen Dental join GoDaddy beginning in 2014," Patrick said in a statement. "I was in Syracuse a few weeks ago to meet the Aspen team and was impressed by their commitment to making sure people have access to quality oral health care. I'm proud to team up with Aspen Dental and shine a spotlight on a part of health care that doesn't get a lot of attention."

According to Bob Fontana, president and CEO for Aspen Dental Management, Inc., "We've been proud to be a part of the Stewart-Haas Racing family for the past two years and are thrilled to team up with Danica. As part of our mission to give America a healthy mouth, we're dedicated to raising awareness about the importance of oral health care, and Danica's connection with racing fans will help us turn up the volume on that conversation."

Aspen Dental said it has more than 400 locations in 27 states, with nearly 5,000 dentists and team members.

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