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Bahamas Red Cross donation site. #HelpUsHelp

• After two exclusive games on NFL Network, Fox Sports’ 2019 Thursday Night Football presented by Bud Light Platinum schedule begins Sept. 26 with the Philadelphia Eagles at the Green Bay Packers. Fox Sports said it would deliver Thursday Night Football in 4K Ultra High Definition for the NFL’s 100th season, making Thursday night match-ups available through the Fox Sports and Fox Now apps, via Apple TV 4K and select Roku devices. Full story here.

• Tony Wyllie has been named regional president and managing director for Special Olympics North America. Wyllie most recently was svp-communications for the NFL’s Washington Redskins since 2010. His three-decade career also includes PR/communications with the St. Louis (now Los Angeles) Rams, Tennessee Titans and Houston Texans.

According to Wyllie, “I will use my leadership skills and experience to continue to deliver high-quality competitive sports experiences, attract more resources, and build awareness of Special Olympics. I am excited to work for the six million Special Olympics athletes and Unified Partners in the movement for inclusion."

• The Los Angeles Clippers have signed a deal with Los Angeles-based tech firm Honey, which includes naming rights to team's renovated Honey Training Center: Home of the L.A. Clippers and its logo on team practice jerseys. According to Honey, "Ten million-plus members worldwide use Honey's suite of free tools daily to save time and money when shopping online.”

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 20-22
1. Downton Abbey $31M
2. Ad Astra $19.1M
3. Rambo: Last Blood $19M
4. It 2 $17.2
5. Hustlers $17M
6. Lion King $2.6M
7. Good Boys $2.5M
8. Angel Has Fallen $2.4M
9. Overcomer $1.5M
10. Hobbs & Shaw $1.5M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

ESPN SportsCenter: Hold See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
May302017

Danica Patrick, Nature‚Äôs Bakery Knead Each Other, Back In The Dough At SHR, Nascar

By Barry Janoff

May 29, 2017: It turns out that even if you burn your bridges behind you, you can rebuild them, no matter how much damage was incurred.

After a lawsuit and a lot of acrimonious dialogue, Stewart-Haas Racing, driver Danica Patrick and Nature’s Bakery are back on track, with the Reno-based brand again sponsoring Patrick in upcoming events.

The re-alliance was reached after Stewart-Haas Racing dropped a $31 million lawsuit against Nature’s Bakery for unpaid sponsorship, with Nature’s Bakery coming back in as primary sponsor for four Monster Energy Nascar Cup Series for the team through the 2017 schedule.

Financial terms were not shared.

Stewart-Haas filed the lawsuit in February, claiming the company had not paid its bills to sponsor Patrick in what was to be the second of a three-year sponsorship pact signed in August 2015.

Nature’s Bakery claimed that Patrick had not fulfilled her part of the deal by not fully supporting the alliance and at times referencing a rival company.

The new union between Stewart-Haas and Nature’s Bakery is shrunken version of the original alliance, with the company now a primary sponsor for four Monster Energy Nascar Cup Series to be split between the Patrick’s No. 10 and the No. 14 car of Clint Bowyer, according to a statement from Stewart-Haas.

The specific number of races for each and which specific races the would sponsor were not disclosed.

In February, Aspen Dental signed on as Patrick's lead sponsor for the races that would have been handled by Nature's Bakery.

"It’s gratifying to see a difficult situation get resolved in a professional manner that suits all parties," Brett Frood, president for Stewart-Haas Racing, said in a statement. "Together, we worked diligently to find an equitable solution to our collective challenges."

According to Nature’s Bakery founder Dave Marson, "I am a longtime motorsports fan and, particularly, a fan of Nascar. Our partnership with Stewart-Haas Racing began with direct, open conversations and that foundation allowed us to reach this agreement."

When the partnership unveiled during a press conference in August 2015, Patrick said, "Our brands align so perfectly it’s kind of amazing. This journey is going to be really fun."

The company’s logo appeared on Patrick’s car in some 20 races in 2016 and was scheduled for about the same number in 2017.

She appeared in several marketing efforts for the company in 2016, including "Five Questions With Danica" and "Nature’s Bakery Pumpkin Spice Season."

In a "Nature’s Bakery Chose Your Journey" campaign, Patrick joined winners of a Nature’s Bakery sweepstakes as they went rock climbing and on rope courses at the U.S. National Whitewater Center in Charlotte, attended the Sprint Showdown and the All-Star race and received a tour of Stewart-Haas Racing and the Nascar Hall of Fame. (They also received a year’s supply of Nature’s Bakery snacks.)

However, this past February, when Nature’s Bakery said they would not sponsor her due to her lack of effort on the company’s behalf,, Patrick told the press, "I think it was a shock to all of us. Everything that was asked of me, I did to the very best of my ability. When there was something to do we did it really well. But at the end of the day my focus is on those (sponsors) who are still around."

"We were thrown off by SHR’s lawsuit," Nature’s Bakery CEO Kelly Allin said in statement at the time. "SHR and its owners are no stranger to aggressive litigation. Ours is a family business that repeatedly sought to resolve our issues privately. In fact, we were scheduled to meet in (Charlotte, N.C.) just days before they sued us.

"Contrary to its image, SHR is run by big-business types that took advantage of Nature’s Bakery. They now are threatening scorched earth litigation against a multi-generational family company. We’re obviously not going to let them bully us. We may be a small brand, but we do not think what they are doing is right. We look forward to defending ourselves in court," said Allin.

At the time, Stewart-Haas Racing’s Frood said in a statement, "Nature’s Bakery is in material breach of its contract with Stewart-Haas Racing. It’s an unfortunate situation, but we know we’ve delivered on all aspects of our agreement and more.

"We took great pride in elevating the brand awareness and relevance of its products and were prepared to continue activating pursuant to the agreement in 2017 and beyond. Nature’s Bakery chose to breach and terminate the contract. We’re confident with our position."

Now, bridges have been repaired and the alliance, in a smaller version, moves on.

Patrick’s racetrack sponsors also include Aspen Dental, Code 3, Fanvision, Mobil1 and TaxAct.

Her personal endorsement deals include Advance America, Alpinestars, Coca-Cola, Edward Elmhurst Hospital, Ford, Nationwide, Schubert, Six Star, The Player’s Tribune and Tryolee Designs.

It was not specified if Nature’s Baker would return as a Stewart-Haas partner after 2017.

New Lead Sponsor Give Danica Green Flag For 2017

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