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NEWS REAL

• NBA All-Star James Harden has joined the ownership group of the Houston Dynamo. According to the MLS club, the 2018 NBA MVP with the Houston Rockets becomes the fifth member of an ownership group led by Gabriel Brener, which also includes boxing icon Oscar De La Hoya, Ben Guill and Jake Silverstein.

In addition to the Dynamo, the group also owns the NWSL's Houston Dash and BBVA Stadium, the home venue for both clubs.

“I’m very excited about the opportunity to join the ownership group of the Houston Dynamo and Houston Dash and proud to be a part of a club with tremendous history and a great future,” Harden said via the team.

• Spend a "Day in the Life Of Blake Griffin." Full story here.

• Cavs Legion Gaming Club, the NBA 2K League affiliate of the Cleveland Cavaliers, has unveiled plans for an eSports center in Cleveland’s Battery Park neighborhood. The 2,700 square foot venue is scheduled to open this fall,

• The NFL Network is planning 129 hours of “Inside Training Camp Live” coverage July 22-Aug. 7 Additional coverage will appear across NFL media platforms including NFL.com, NFL Films, NFL app and NFL RedZone.

ESPN also said it would provide comprehensive coverage of the opening week of the 2019 NFL training camps beginning July 22 on daily editions of SportsCenter and NFL Live.

• NBC’s Golf Channel unveiled details for its next Golf Films project, “Tiger Woods: Chasing History,” to premiere July 22  The film will present viewers with a chronological look at the “sights and sounds from each of Woods’ 81 professional victories, from his first at the Las Vegas Invitational in 1996, through the most recent win at the Masters earlier this year.”

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

AT&T WNBA All-Star 2019 Starter Pool

  • Liz Cambage, Aces
  • Elena Delle Donne, Mystics
  • Chelsea Gray, Sparks
  • Brittney Griner, Mercury
  • Natasha Howard, Storm
  • Jonquel Jones, Sun
  • Jewell Loyd, Storm
  • Kayla McBride, Aces
  • Kia Nurse, Liberty
  • A‘ja Wilson, Aces

AT&T WNBA All-Star 2019, featuring Team Delle Donne vs. Team Wilson, is scheduled for July 27 in the Mandalay Bay Events Center, Las Vegas (ABC 3:30 PM ET).

KEEPING SCORE

The Top 25 MiLB Teams With Best-Selling Merchandise (alphabetically, with MLB affiliate):

  • Albuquerque Isotopes (Rockies)
  • Charleston RiverDogs (Yankees)
  • Charlotte Knights (White Sox)
  • Columbia Fireflies (Mets)
  • Columbus Clippers (Indians)
  • Corpus Christi Hooks (Astros)
  • Durham Bulls (Rays)
  • El Paso Chihuahuas (Padres)
  • Fort Wayne TinCaps (Padres)
  • Gwinnett Stripers (Braves)
  • Hartford Yard Goats (Rockies)
  • Indianapolis Indians (Pirates)
  • Jacksonville Jumbo Shrimp (Marlins)
  • Lehigh Valley IronPigs (Phillies)
  • Nashville Sounds (Rangers)
  • Pawtucket Red Sox (Red Sox)
  • Portland Sea Dogs (Red Sox)
  • Richmond Flying Squirrels (Giants)
  • Rochester Red Wings (Twins)
  • Sacramento River Cats (Giants)
  • Salt Lake Bees (Angels)
  • San Antonio Missions (Brewers)
  • Tacoma Rainiers (Mariners)
  • Toledo Mud Hens (Tigers)
  • Trenton Thunder (Yankees)

SOURCE: MiLB

BUY SELL

Weekend Box Office July 12-14
1. Spider-Man:Far From Home $45.3M
2. Toy Story 4 $20.7M
3. Crawl $12M
4. Stuber $8M
5. Yesterday $6.8M
6. Aladdin $5.9M
7. Annabelle Comes Home $5.6M
8. Midsommar $3.4M
9. Secret Life of Pets 2 $3.1M
10. MIB International $2.2M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Top Gun Maverick 6-2020 See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Mar132013

D-Wade Plays Defense, Gets In Shape For Dove March Madness 'Real Moments' 

By Barry Janoff

March 13, 2013: Dwayne Wade, LeBron James and the Miami Heat are running toward the NBA post-season in an attempt to defend the team's 2011-12 championship title.

But Wade has made a slight detour as the star of a Dove Men+Care campaign that will be part of the marketing landscape during the upcoming NCAA Div. I men's basketball tournament, which begins March 19 and culminates with the Final Four in Atlanta on April 6 and April 8.

Dove, a division of NCAA corporate partner Unilever, this week unveils two TV spots with Wade and his sons, plus two spots with ESPN college basketball analyst Jay Bilas. Both men will also be part of a significant Internet and social media push, the latter with an element offering tickets to the 2014 men's Final Four in Cowboys Stadium in Texas.

The campaign, under the umbrella "Real Moments" theme, supports new Dove Men+Care face and hair products and new additions to existing personal wash and deodorant/antiperspirant lines.

Both Wade and Bilas, who have March Madness experience as players, with Marquette and Duke, respectively, incorporate their families in the humorous campaign. In Wade's TV and online spots we see him playing with his sons; Bilas is shown with his son and daughter.

The activation is a continuation of March Madness Dove Men+Care marketing efforts, which last year included Shaquille O'Neil, Steve Nash and Michigan State University head coach Tom Izzo in a "Journey to Comfort" theme.

Wade and Bilas also join a Dove Men+Care roster of athletes and coaches who have appeared in past campaign, such as Drew Brees, Albert Pujols, Joe Girardi, Andy Pettitte, Magic Johnson, John Thompson III, Bobby Hurley, Stewart Cink and Davis Love III.

The Wade and Bilas spots will air across March Madness broadcast networks CBS and Turner's TNT, TBS and truTV. Internet and social media buys include DoveMenCare.com, Facebook.com/DoveMenCareUS and Youtube.com/dovemencareus.

A dedicated Facebook page is hosting a consumer-driven "March Match-Ups" competition, in conjunction with NCAA marketing partner LG Electronics. Visitors are asked to pick the tools necessary to help determine which schools will make the tournament and then which schools will continue as the competition progresses. Dove is offering a variety of college hoops-related prizes (chicken wings, nachos, etc.), with a grand prize of tickets to the 2014 Final Four. (Full details here.)

The competition can also be accessed via mobile phone by texting "MATCHUP" to 693683 (message and data rates apply).

Lead agency is Davie Brown Entertainment, Los Angeles.

In Wade's "How to Stay In Shape," the all-star point guard explains, "How to stay in shape? Step 1: Gotta work those arms." The scene shows him seemingly lifting weights, but it turns out he's lifting one of his sons above his head and then throwing him into a backyard pool.

"Step 2: Keep those legs strong," Wade continues, which he does by getting into an inflatable bouncy house with his kids. "Step 3: Don't forget your bags," which turn out to be his sons hanging on his arms. (See the full spot here.)

In "How to Play Defense," Wade offers, "Step 1: Stay in front of your man," which sees Wade guarding his two sons in game of mini-ball. "Step 2: Always keep your hands up. Step 3: Don't be afraid to foul," which shows D-Wade tackling his sons. (See the full spot here.)

According to Wade, “The real moments in my Dove Men+Care campaign capture the joy and excitement my boys and I feel when we are all together. Being a father is the most rewarding aspect of my life and my children teach me, just as much as I teach them.”

Bilas is seen in two spots: "How to Prepare for the Big Dance," which entails getting his son ready for a real dance; and "How to Master the Drive," where he is seen teaching daughter to drive a car.

“This year during the Tournament, Dove Men+Care will showcase moments in men’s lives that really matter,” Rob Candelino, vp-Unilever Skincare, said in a statement. “When fans learn that playing ‘defense’ for Dwyane Wade means teaching his sons how to guard a mini-hoop in his living room, instead of a fellow player during a professional game, it hits home where men today place priority — caring for their family comes first.”

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