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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Main
Tuesday
Jun082010

D-Howard, adidas Bringing Warner Bros. Superman Character To Retail 

June 8, 2010: His season may be over, but NBA all-star Dwight Howard continues to be a player in the endorsement market. Warner Bros. Consumer Products and DC Comics said that they would collaborate with adidas and Howard, whose nickname is "Superman," to create a line of merchandise uniting DC's iconic Superman super hero and the Orlando Magic center.

Financial terms of the deal were not unveiled.
 
The products will be distributed globally at sporting goods stores, stadium shops, athletic apparel and footwear stores, specialty and department stores and will be available to consumers by Holiday 2010. Marketing support is expected but was not detailed.

Dwight Howard as Clark Kent in ESPN promo.Adidas, the official uniform and apparel provider for the NBA, and WBCP will produce items that include T-shirts, fleeces, jerseys, track jackets and athletic footwear. Howard, who was the No. 1 overall pick in the NBA in 2004 by the Magic, became closely aligned with the Superman character in 2008 when he won the NBA Slam Dunk contest wearing a red cape and "S" on his jersey. Earlier this year, Howard did a promo spot for ESPN's "This is SportsCenter" in which he appeared as Superman's secret identity alter ego, Clark Kent.

“Superman is the universal symbol of strength and speed, not to mention he has one heck of a vertical leap,” Brad Globe, president of WBCP, said in a statement. “Dwight’s super heroic feats on the court make this partnership with adidas an ideal collaboration for basketball and comic book fans alike.”

According to Chris Grancio, head of global sports marketing for adidas basketball, “Dwight is one of the most dominant players in today’s game, and Superman has been wowing audiences of all ages for decades. We’re excited to bring these two icons together on adidas apparel and accessories and look forward to offering consumers a great product line.”
 
Howard's other endorsement deals include T-Mobile, Gatorade, AirTran and McDonald's. He is handled by Goodwin Sports Management, Seattle.

“I’ve always been a big fan of Superman and to be able to team up on this new line is a dream come true," Howard said in a statement. "I can’t wait to check out all of this great gear and share it with my fans."

McDonald's Keeps Dwight Howard On The Marketing Menu

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