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NEWS REAL

• Stating that “we are continually seeking opportunities to evolve our product offerings,’ Kohl’s has signed an exclusive long-term alliance with Fanatics, a global leader in licensed sports merchandise. Kohl’s said that the addition of “hundreds of thousands of items across team apparel, jerseys and additional merchandise categories will give Kohl’s customers access to a deeper selection of products.” Full story here.

• Maria Sharapova has withdrawn from the Grand Slam at French Open, citing her shoulder injury and recovery.

• Earvin “Magic” Johnson and Larry Bird will be the co-recipients of the NBA Lifetime Achievement Award, to be honored during the NBA Awards on June 24 (TNT).

• The American Gaming Assn. has released a new set of self-regulations on advertising and marketing legal sports betting, the “Responsible Marketing Code for Sports Wagering. “The new code includes self-imposed restrictions on target audiences, outlets and materials branding, while mandating responsible gaming inclusion.” Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 

POLL POSITION

U.S. Women’s National Team head coach Jill Ellis has named the 23 players who will represent the U.S. in France and seek to defend their FIFA Women’s World Cup crown (July 7-Aug.7).

GOALKEEPERS

Adrianna Franch* (Portland Thorns FC), Ashlyn Harris** (Orlando Pride), Alyssa Naeher** (Chicago Red Stars)
DEFENDERS
Abby Dahlkemper* (NC Courage), Tierna Davidson* (Chicago Red Stars), Crystal Dunn* (NC Courage), Ali Krieger*** (Orlando Pride), Kelley O’Hara*** (Utah Royals FC), Becky Sauerbrunn*** (Utah Royals FC), Emily Sonnett* (Portland Thorns FC)
MIDFIELDERS
Morgan Brian** (Chicago Red Stars), Julie Ertz** (Chicago Red Stars), Lindsey Horan* (Portland Thorns FC), Rose Lavelle* (Washington Spirit), Allie Long* (Reign FC), Samantha Mewis* (NC Courage)
FORWARDS
Tobin Heath*** (Portland Thorns FC), Carli Lloyd**** (Sky Blue FC), Jessica McDonald* (NC Courage), Alex Morgan*** (Orlando Pride), Christen Press** (Utah Royals FC), Mallory Pugh* (Washington Spirit), Megan Rapinoe*** (Reign FC)
* First Women’s World Cup
** Second Women’s World Cup
*** Third Women’s World Cup
**** Fourth Women’s World Cup

KEEPING SCORE

Results from NBA Draft Lottery 2019 presented by State Farm — aka the Zion Williamson Lottery:
1. New Orleans  
2. Memphis        
3. New York        
4.Los Angeles Lakers     
5. Cleveland
6. Phoenix          
7. Chicago
8. Atlanta
 9. Washington
10. Atlanta (from Dallas)
11. Minnesota
12. Charlotte        
13.  Miami
14.  Boston (from Sacramento via Philadelphia)

BUY SELL

Weekend Box Office May 17-19
1. John Wick 3 $57M
2. Avengers: Endgame $29.4M
3. Pokemon Detective Pikachu $24.8M
4. A Dog’s Journey $8M
5. The Hustle $6M
6. The Intruder $4M
7. Long Shot $3.4M
8,. The Sun Is Also A Star $2.6M
9. Poms $2M
10. Uglydolls $1.6M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

NBA Finals: Legends Rise See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Feb152018

State Farm Adds NBA Legend Clyde ‘The Glide’ To CP3’s Houston Marketing Journey

By Barry Janoff

February 15, 2018: Chris Paul has found a new and ever-growing group of friends in his move from Los Angeles to Houston — which occurred in real life via a pre-season trade from the Clippers to the Rockets, but in Madison Avenue terms via a scenario created by State Farm.

Paul’s newest pal is Clyde “The Glide” Drexler, a member of the Houston Rockets 1994-95 NBA championship squad, gold medal winner with the “Dream Team” during the 1992 Barcelona Summer Olympics and a member of the Naismith Memorial Basketball Hall of Fame.

In a new spot from State Farm, “Game Night,” Paul plays a game of charades with his State Farm agent, Cole Perez (played by actor Oscar Nuñez) against a team of Drexler and Rockets’ All-Star guard James Harden.

“Game Night” spot will break during State Farm All-Star Saturday Night on TNT, part of the NBA’s All-Star Game festivities this weekend in Los Angeles.

Reggie Millier, former NBA star and current NBA on TNT commentator and analyst, also appears in two new stand-alone spots with Nuñez, including "Getting Older." Miller has been in previous spots for State Farm.

This past November. Paul, Harden and Drexler visited Houston schools and hosted fund-raising as part of  rebuilding efforts following Hurricane Harvey in conjunction with NBA Cares, State Farm, Chris Paul Family Foundation and Reading Is Fundamental.

In “Grand Tour,” the spot that preceded “Game Night,” we saw Paul acclimating to Houston with the help of Rockets teammates Harden and Trevor Ariza.

But it’s his new State Farm agent who gives Paul his biggest assist and really “gets him.” They finish each other’s sentences and share a love of bowling, chili fries and the Backstreet Boys’ hit song, “I Want It That Way.”

The bond continues in “Game Night,” where, as State Farm warns,” If you ever play charades against Chris Paul and his State Farm Agent Cole, good luck. These guys just get each other that good.”

Cole gives Paul the minimalist of clues, but Paul is able to rattle off the random, nonsensical answers. “Chicken fingers.” “Clyde The Glide.” “Low-cut socks,”  “Papua New Guinea.”

Drexler is flabbergasted, “That’s amazing,” he says. “I need an agent like that.”

The game takes place in Drexler’s den, which is filled with his trophies, jerseys and other memorabilia.

Nuñez as Perez offers, “I got you Glide. You worked hard for those (trophies). I’ll give them the protection they deserve.”

When it’s back to charades, Nunez makes a small move and Paul correctly guesses, “Napoleon Bonaparte at the Battle of Waterloo.”

This time it’s Harden who is befuddled. “Battle of Waterloo?”

Text offers, “Get an agent that gets you. Here to help life go right.  State Farm.”

The campaign with Paul is scheduled to run through 2018.

Lead agency is Translation.

“Game Night” is part of a larger effort State Farm will enact during All-Star Weekend.

Among the company’s activation:

• State Farm will serve as the title partner of All-Star Saturday Night, to air on TNT, which includes  the Taco Bell Skills Challenge, JBL Three-Point Contest and Verizon Slam Dunk

• State Farm branding will be prominently placed throughout Staples Center on stanchions, pole pads, seat backs and on-court decals throughout the event
    ◦    
• State Farm will use its All-Star Assist Tracker to tally the number of assists during the NBA All-Star Game on Sunday night. State Farm will donate $1,800 per assist that take place during the All-Star Game (in addition to $5 per assist throughout the season, to support State Farm’s Community assist events

NBA All-Star Marketers All Revved Up With Someplace To Go (L.A.)

Chris Paul Takes State Farm Tour Of Houston With Harden, Backstreet Boys

State Farm Assists Chris Paul, But What About Cliff?

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