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NEWS REAL

• The NFL's 100th season will begin with the Chicago Bears hosting the Green Bay Packers in Soldier Field on Thursday, Sept. 5 (NBC, 8:20 PM ET). This will be the 199th meeting between the Bears and Packers, including regular- and post-season. Super Bowl champion New England Patriots will begin their season on NBC Sunday Night Football Sept. 8. Their opponent will be named when the full 2019 regular season schedule is released later this spring.

• Kraft Heinz, in partnership with the NHL and NHLPlayers’ Association (NHLPA) has unveiled the top four finalist communities competing for the coveted title of Kraft Hockeyville USA 2019. Voting begins March 30.

• NBA Experience, the new destination coming to Disney Springs at Walt Disney World Resort (Orlando) will officially open Aug. 12, 2019. In collaboration with the NBA, Disney is developing NBA Experience with 13 interactive elements and hands-on activities across 44,000 square feet and two floors, also including a NBA-themed retail store.

• D.G. Yuengling & Son brewery has signed a deal with Philadelphia Phillies' pitcher Aaron Nola, making him one of the first active, MLB players to have a partnership with a beer brand. Yuengling has been a sponsor of the Phillies since 2017,

• Alex Rodriguez' future is so hot he needs to wear shades. Good thing Jennifer Lopez also needs to wear shades. The celebrity couple stars in a new year-long marketing from Quay Australia, which is being called “their first major fashion campaign together,’ by industry analysts. Media includes print, digital and social media.

• The 2019 Alliance of American Football Championship, originally scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

March Madness '19: Geico See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Friday
Sep022016

Want To Become A Columbia Sportswear Director Of Toughness? Go Take A Hike

By Barry Janoff

September 1, 2016: Columbia Sportswear Co. is looking to hire new employees, but you will have to go to great lengths to be interviewed.

The outdoor sportswear and gear company said it is seeking to hire two Directors of Toughness, which the brand describes as a "real job open to adventurers everywhere."

The two candidates awarded the position will "embark on a nine-month adventure around the world to test Columbia’s range of performance products in the most extreme conditions," said the company, warning, "so those who don’t get a thrill from pushing their minds and bodies to the limit need not apply."

The first test: Job interviews are being conducted in-person at one of four remote locations — two in the U.S., one in Canada and one in the  U.K. — making this, as a supporting marketing campaign touts, “The Toughest Interview (To Get To).

Columbia said one U.S. location would be Mt. Hood Wilderness, Oregon. The other U.S. location would be on the East Coast, with that and the two other destinations to be unveiled at a future date.

Columbia is directing people to a dedicated Web site and its Instagram destination for more information.

According to the Portland, Ore.-based company, people interested in the position first need to register online. "Once you have registered and we have confirmed you to attend, you’ll need to get yourself to the interview, just like you would at any other job. Only getting to our interview is going to be a little tougher than finding the right suite number in the office park. Our location will require you to hike, scramble, sweat, and more." (Details here.)

The company, which among other alliances is the official outdoor apparel partner for Manchester United, also offered some pre-interview parameters, including enjoying being outdoors in rugged terrain.

"If you don’t like the outdoors, don’t quit your day job just yet," said Columbia. "You don’t have to know how to climb a mountain, but if we ask, we hope you’re willing to give it a shot."

For those who wonder it this is a real, paying job: "Yes," said Columbia. "You will earn $39K (U.S.) or local equivalent and receive benefits of a full-time employee of Columbia for nine months. This is a real job. We’re not hiring a spokesperson. Make sure you’re ready to be a real Director of Toughness."

Columbia said that its inaugural Directors of Toughness, Lauren Steele and Zach Doleac, were selected from thousands of applicants and spent six months traveling the globe. Their treks were chronicled in a series of videos posted at the company's YouTube platform.

"From the summit of Ecuador’s Cayambe volcano to the Arctic coast of Manitoba, they put Columbia’s gear through the harshest conditions imaginable."

The company said that in addition to job perks that include a full-time salary and benefits, it has extended the job duration from six to nine months" to allow for an even greater range of extreme adventures."

“The Directors of Toughness have become integral employees, not only testing our products but also sharing compelling stories,” Richelle Luther, svp and chief human resources officer for Columbia Sportswear Co., said in a statement. “We are excited to identify and hire two new outdoor enthusiasts, and to put a spotlight on the effort our employees go through to ensure our products keep people comfortable, regardless of the conditions.”

Columbia said that people who being the interview process can stop at any time.

"Hey, it’s a free country. Of course you can quit," the company said. "If you get cold feet before the interview, please let us know sooner than later. But with everyone watching, including Gert (Boyle, chairman and president), you might want to consider sticking with it though."

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