Top
NEWS REAL

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Showtime: All The Smoke See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Main
Wednesday
Feb242016

Survey: College ADs Face Fiscal Challenges In Supporting Fans, Facilities, Future

By Barry Janoff

February 24, 2016: College sports are big not just on campus but in business, marketing, media and the hearts and minds of athletes, alumnus and fans, with short- and long-term impacts on academia, finances, politics and society.

There are more than 190 million fans of college sports, the largest fan base in all sports, including 89 million female fans, with 31 million earning $100,000+ annually and 27 million in the 18-24 age demographic, according to sports marketing and licensing firm IMG College, based in Winston-Salem, NC.

In 2015, there were 20 universities that made $100 million or more from sports, up from 13 in 2014, from TV deals, licensing and rights fees, ticket sales, donations and other venues.

They are led by the University of Oregon ($196 million, including more than $300 million from alumnus Phil Knight, CEO and founder for Nike), Texas ($161 million), Michigan ($157.9 million), Alabama ($153.2 million) and Ohio State ($145.2 million), according to a study overseen by USA Today.

With that as an high-stakes, high-profile backdrop, university athletic directors are facing new challenges, including focusing more than ever on ways to grow and strengthen college sports while enhancing and optimizing the experience for athletes, students, fans and business and marketing partners.

Some 30% of college athletic directors said they had an annual budget of at least $50 million and 65% with football programs had budgets in excess of $60 million, according to a new survey, "Trends in College Athletics," from the Ohio University Center for Sports Administration in Athens and Los Angeles-based AECOM, an $18 billion firm that is a global leader in sports and business venue design and construction.

Among university athletic directors nationwide, 38% said that their schools plan to invest more than $10 million in upgrading current or new facilities over the next year, 29% plan to invest $50 million over the next five years and 50% plan to invest at least $25 million during that five-year period.

Also key among the priorities are enhancing game day experiences for fans and continuing to heighten the importance of academics among student-athletes.

The big hurdle, however, is keeping budgets focused in a changing  student-athlete environment.
 
“The data shows some of the unique challenges collegiate athletic programs face,” Drew Berst, director of business development, sports for AECOM, said in a statement. “Athletic directors are in the precarious position of needing facilities that serve multiple constituencies.

"Our data shows that athletic departments are increasingly investing in student-athlete education, and are seeking to maximize the revenue potential of their venues so they can rely less on university and public funding to support their programs," said Berst.

Concurrently, such fan amenities as food, beverage and premium seating are "increasing in importance."

Among fan amenities, the items of most importance included food and beverage (77%), high-tech connectivity (70%), premium seating (69%), improving the public space in stadiums and arenas (66%) and transportation (53%). The study stressed that "all fan amenities (were) perceived as important and are trending higher" among ADs.

As far as attracting new student-athletes, ADs put among the most important (in order) practice and training facilities, locker rooms, academic space, housing, sports medicine and lounges and cafeterias.

When it comes to the design and/or improvements of facilities, ADs said that the groups that had the biggest impact or influence were the NCAA, their respective conferences, college administrators and university policy makers, student-athletes, alumni and donors, competitor schools and recruits, per the study.

“This investment in growth is associated with a shift toward support for student-athletes,” said Dr. Heather Lawrence, associate professor of sports administration and the AECOM professor of sport business, Ohio University. “We’re seeing increased focus on the value of investment in the student-athlete experience both on the field and academically.”

The survey was conducted in November 2015 among 87 NCAA athletic directors from 25 Division I conferences. It is a follow-up to a "Trends in College Athletics" survey conducted in 2014.

Study: NCAA Athletes See Rise In Food, Facility Budget

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