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NEWS REAL

• NBA All-Star James Harden has joined the ownership group of the Houston Dynamo. According to the MLS club, the 2018 NBA MVP with the Houston Rockets becomes the fifth member of an ownership group led by Gabriel Brener, which also includes boxing icon Oscar De La Hoya, Ben Guill and Jake Silverstein.

In addition to the Dynamo, the group also owns the NWSL's Houston Dash and BBVA Stadium, the home venue for both clubs.

“I’m very excited about the opportunity to join the ownership group of the Houston Dynamo and Houston Dash and proud to be a part of a club with tremendous history and a great future,” Harden said via the team.

• Spend a "Day in the Life Of Blake Griffin." Full story here.

• Cavs Legion Gaming Club, the NBA 2K League affiliate of the Cleveland Cavaliers, has unveiled plans for an eSports center in Cleveland’s Battery Park neighborhood. The 2,700 square foot venue is scheduled to open this fall,

• The NFL Network is planning 129 hours of “Inside Training Camp Live” coverage July 22-Aug. 7 Additional coverage will appear across NFL media platforms including NFL.com, NFL Films, NFL app and NFL RedZone.

ESPN also said it would provide comprehensive coverage of the opening week of the 2019 NFL training camps beginning July 22 on daily editions of SportsCenter and NFL Live.

• NBC’s Golf Channel unveiled details for its next Golf Films project, “Tiger Woods: Chasing History,” to premiere July 22  The film will present viewers with a chronological look at the “sights and sounds from each of Woods’ 81 professional victories, from his first at the Las Vegas Invitational in 1996, through the most recent win at the Masters earlier this year.”

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

AT&T WNBA All-Star 2019 Starter Pool

  • Liz Cambage, Aces
  • Elena Delle Donne, Mystics
  • Chelsea Gray, Sparks
  • Brittney Griner, Mercury
  • Natasha Howard, Storm
  • Jonquel Jones, Sun
  • Jewell Loyd, Storm
  • Kayla McBride, Aces
  • Kia Nurse, Liberty
  • A‘ja Wilson, Aces

AT&T WNBA All-Star 2019, featuring Team Delle Donne vs. Team Wilson, is scheduled for July 27 in the Mandalay Bay Events Center, Las Vegas (ABC 3:30 PM ET).

KEEPING SCORE

The Top 25 MiLB Teams With Best-Selling Merchandise (alphabetically, with MLB affiliate):

  • Albuquerque Isotopes (Rockies)
  • Charleston RiverDogs (Yankees)
  • Charlotte Knights (White Sox)
  • Columbia Fireflies (Mets)
  • Columbus Clippers (Indians)
  • Corpus Christi Hooks (Astros)
  • Durham Bulls (Rays)
  • El Paso Chihuahuas (Padres)
  • Fort Wayne TinCaps (Padres)
  • Gwinnett Stripers (Braves)
  • Hartford Yard Goats (Rockies)
  • Indianapolis Indians (Pirates)
  • Jacksonville Jumbo Shrimp (Marlins)
  • Lehigh Valley IronPigs (Phillies)
  • Nashville Sounds (Rangers)
  • Pawtucket Red Sox (Red Sox)
  • Portland Sea Dogs (Red Sox)
  • Richmond Flying Squirrels (Giants)
  • Rochester Red Wings (Twins)
  • Sacramento River Cats (Giants)
  • Salt Lake Bees (Angels)
  • San Antonio Missions (Brewers)
  • Tacoma Rainiers (Mariners)
  • Toledo Mud Hens (Tigers)
  • Trenton Thunder (Yankees)

SOURCE: MiLB

BUY SELL

Weekend Box Office July 12-14
1. Spider-Man:Far From Home $45.3M
2. Toy Story 4 $20.7M
3. Crawl $12M
4. Stuber $8M
5. Yesterday $6.8M
6. Aladdin $5.9M
7. Annabelle Comes Home $5.6M
8. Midsommar $3.4M
9. Secret Life of Pets 2 $3.1M
10. MIB International $2.2M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Mar062018

Clippers Milestone Marketing Deal With Bumble Unites Gender-Equality Companies

By Barry Janoff

March 6, 2018: The Los Angeles Clippers have signed a landmark deal naming social-media relationship company Bumble a team marketing partner, including a logo patch on player jerseys.

The alliance is considered a milestone not because the Clippers are the 20th NBA team to sign a jersey-patch pact but because of the companies involved.

Bumble is led by founder and CEO Whitney Wolfe Herd and other women, with a primary dating app that requires women to make the first steps in any potential female-male chat and/or personal or professional networking relationship.

Since its launch in 2014, Bumble has grown to include than 26 million users.

Bumble said its partnership with the Clippers was “inspired by the NBA’s global footprint and the recognition that the Clippers are one of the most progressive organizations in sports and entertainment, led by the NBA’s largest female leadership team.”

Clippers executives include team president Gillian Zucker, the only woman with that title in the NBA; CFO Chris Leotis, director of business development Danita Johnson and director of strategic partnerships Erin Prober.

Financial terms of the Clippers-Bumble deal were not shared. The alliance was valued at $20 million over three years by industry analysts.

The parntership begins tonight (March 6) when the Clippers host the New Orleans Pelicans in the Staples Center.

The Bumble “Empowerment Badge” will be featured on team uniforms and “serve as a powerful reminder from these two world-class companies of how innovation and excellence come from including different perspectives and backgrounds.”

“Never before has a major professional sports team partnered in this way with a female-driven brand like Bumble,” Wolfe Herd, who was co-founder of relationship app Tinder, then founded Bumble shortly after leaving Tinder in 2014., said in a statement. “It’s an honor to partner with an organization as progressive and compassionate as the Clippers.

“Like us, they know generating awareness for diversity and gender equality is critical to business success.”

Austin, Texas-base Bumble said its alliance with the Clippers would be a “fully integrated marketing partnership (enabling) Bumble and the Clippers to leverage their passionate fan followings to further encourage these shared values.”

That includes working with Clippers’ community initiatives to “strengthen the skills, confidence and knowledge necessary for young women to achieve their full potential.”

According to Clippers’ Zucker, “Through (majority owner) Steve Ballmer’s leadership, the Clippers have a clear commitment to diversity and equal opportunity. From our players on the court to our leadership team, we are proud to stand with Bumble and do our part to emphasize that diversity and gender equality in the workplace is essential to organizational excellence.”

Zucker said that Bumble’s “message and technology provide a platform for women in new and non-traditional spaces and it’s important to the Clippers that we innovate and reach our fans wherever our fans are.”

Bumble said it would continue to “commit marketing dollars to working with brands that have strong female representation in executive management, as well as an emphasis on mentoring the next gen of female rising stars.”

The jersey patch deal coincides with the first season of Nike's eight-year, $1 billion deal as the NBA's official on-court uniform provider. Jersey sponsorships were approved by the NBA Board of Governors in April 2016 under a three-year pilot program.

The average value of the 19 previous NBA jersey-patch deals is about $9 million, per industry analysts.

Among the leaders, the Golden State Warriors jersey-logo pact with Rakuten was valued at $60 million over three years.

The Los Angeles Lakers, which share Staples Center with the Clippers, signed with e-commerce firm Wish, a three-year deal that analysts put at $12-$14 million annually, similar in value to an alliance between the New York Knicks and SquareSpace.

The Cleveland Cavaliers signed with Goodyear for $30 million over three years. The Boston Celtics have a three-year deal with GE valued at $24 million.

All patches are 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side. Jerseys with sponsor patches do not appear on versions sold at retail outlets but teams have the option to sell the jerseys with sponsor patches in their own retail locations.

The ten teams that have to date not signed logo patch deals include the Chicago Bulls, Dallas Mavericks, Houston Rockets, Indiana Pacers, Memphis Grizzlies, Oklahoma City Thunder, Phoenix Suns, Portland Trail Blazers, San Antonio Spurs and Washington Wizards.
 
NBA Teams With Jersey-Logo Deals (to date):

• Atlanta Hawks (Shareware)

• Boston Celtics (GE)

• Brooklyn Nets (Infor)

• Charlotte Hornets (LendingTree)

• Cleveland Cavaliers (Goodyear)

• Denver Nuggets (Western Union)

• Detroit Pistons (Flagstaff Bank)

• Golden State Warriors (Rakuten)

• Los Angeles Clippers (Bumble)

• Los Angeles Lakers (Wish)

• Miami Heat (Ultimate Software)

• Milwaukee Bucks (Harley Davidson)

• Minnesota Timberwolves (Fitbit)

• New Orleans Pelicans (Zatarain’s)

• New York Knicks (Squarespace)

• Orlando Magic (Disney World)

• Philadelphia 76ers (StubHub)

• Sacramento Kings (Blue Diamond)

• Toronto Raptors (Sun Life)

• Utah Jazz (Qualtrics)

Charlotte Hornets Sign Jersey Alliance With LendingTree

Golden State Warriors Set NBA Mark With $60MM Logo Pact

Lakers, Heat Join NBA Jersey-Patch Deal Barrage

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