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Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multiplayer online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• On Location Experiences, the official hospitality partner for the NFL, said that 'ultimate fan packages' to the 2018 Pro Bowl are now available for purchase at NFLOnLocation.com. For the second consecutive year, the Pro Bowl will be played in Camping World Stadium, Orlando,(Jan. 28, 2018).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

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NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
May162012

Citibank Opens Olympic Checkbook For Campaign Supporting Team USA

By Barry Janoff

May 16, 2012: As part of its inaugural sponsorship and first-time status as official bank sponsor of the 2012 U.S. Olympic and Paralympic teams, Citi has unveiled a marketing campaign that features 13 Olympic and Paralympic qualifiers, hopefuls and alumni who are members of Team Citi.

What Citi is calling the "largest and most integrated U.S. sponsorship campaign" in the company’s history features such athletes as Meb Keflezighi (marathon), Bob and Mike Bryan (doubles tennis) and Cullen Jones (swimming). The campaign encompasses TV, print, out-of-home, digital, events, promotions and retail activation.

Theme for the effort: “Every Step of the Way.”

“Citi’s sponsorship of Team USA is a significant asset to our brand and our business as a platform to engage clients and consumers in a meaningful way, particularly as we mark our 200th anniversary,” Dermot Boden, Citi chief brand officer, said in a statement. “Through this campaign, we want to express how proud we are to support the athletes every step of the way to London, while affirming to our clients how proud we are to be a partner on their journey from ambition to achievement.”

Citi’s campaign will highlight such banking products as Mobile Check Deposit, Citibank Popmoney and a ThankYou Points sharing app. Citi plans to make a $500,000 donation to the U.S. Olympic Committee — represented by 50 million ThankYou Points via a dedicated microsite — among different sport programs that have inspired Team Citi’s 13 athletes."

Several TV spots, which will break now through the 2012 Olympics, feature Team Citi athletes including Keflezighi, the Bryan Brothers, Jones, Amanda McGrory (Paralympic track and field), Gwen Jorgensen (triathlon), Kari Miller (sitting volleyball), Sanya Richards-Ross (track and field), Danell Leyva (men’s gymnastics), Carlos Leon (Paralympic discus) and Christie Rampone (women’s soccer).

The spots also also be shown in Citibank branches and on Citibank ATM screens nationwide, as well as out-of-home executions in New York City’s Bryant Park, The Grove in Los Angeles and Ogilvy Station in Chicago.

In "Running," we follow Keflezighi as he runs though a city en route to doing his banking. But given his ability to cover 26-plus miles per marathon, he bypasses numerous Citi locations and, ultimately, returns home to use his Citi mobile check deposit app on his cell phone. (See the full spot here.)

In "Big Check," Bob and Mike Bryan also use Citi mobile check depositing, which enables you to take a photo of a check and send it to your account. But a problem arrises when brothers win a tennis match and need to photograph the oversize check they have been handed. (See the full spot here.)

Citibank Web pages will also have a Team USA theme throughout the London Games.

“In today’s complex world, consumers want solutions that simplify their lives,” Michelle Peluso, Citi’s global consumer chief marketing and Internet officer, said in a statement. “We are excited to launch an advertising campaign that features the Team Citi Olympic and Paralympic qualifiers and hopefuls in a fun, genuine spirit while showcasing the flexibility, control, ease and simplicity that our innovative digital products deliver for our customers.”

In addition to Citi, USOC marketing partners include AT&T, BMW, BP, Anheuser-Busch (Budweiser), Chobani, The Hartford, Hilton, Nike, Kellogg's, United and TD Ameritrade.

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