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NEWS REAL

• Stating that “we are continually seeking opportunities to evolve our product offerings,’ Kohl’s has signed an exclusive long-term alliance with Fanatics, a global leader in licensed sports merchandise. Kohl’s said that the addition of “hundreds of thousands of items across team apparel, jerseys and additional merchandise categories will give Kohl’s customers access to a deeper selection of products.” Full story here.

• Maria Sharapova has withdrawn from the Grand Slam at French Open, citing her shoulder injury and recovery.

• Earvin “Magic” Johnson and Larry Bird will be the co-recipients of the NBA Lifetime Achievement Award, to be honored during the NBA Awards on June 24 (TNT).

• The American Gaming Assn. has released a new set of self-regulations on advertising and marketing legal sports betting, the “Responsible Marketing Code for Sports Wagering. “The new code includes self-imposed restrictions on target audiences, outlets and materials branding, while mandating responsible gaming inclusion.” Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 

POLL POSITION

U.S. Women’s National Team head coach Jill Ellis has named the 23 players who will represent the U.S. in France and seek to defend their FIFA Women’s World Cup crown (July 7-Aug.7).

GOALKEEPERS

Adrianna Franch* (Portland Thorns FC), Ashlyn Harris** (Orlando Pride), Alyssa Naeher** (Chicago Red Stars)
DEFENDERS
Abby Dahlkemper* (NC Courage), Tierna Davidson* (Chicago Red Stars), Crystal Dunn* (NC Courage), Ali Krieger*** (Orlando Pride), Kelley O’Hara*** (Utah Royals FC), Becky Sauerbrunn*** (Utah Royals FC), Emily Sonnett* (Portland Thorns FC)
MIDFIELDERS
Morgan Brian** (Chicago Red Stars), Julie Ertz** (Chicago Red Stars), Lindsey Horan* (Portland Thorns FC), Rose Lavelle* (Washington Spirit), Allie Long* (Reign FC), Samantha Mewis* (NC Courage)
FORWARDS
Tobin Heath*** (Portland Thorns FC), Carli Lloyd**** (Sky Blue FC), Jessica McDonald* (NC Courage), Alex Morgan*** (Orlando Pride), Christen Press** (Utah Royals FC), Mallory Pugh* (Washington Spirit), Megan Rapinoe*** (Reign FC)
* First Women’s World Cup
** Second Women’s World Cup
*** Third Women’s World Cup
**** Fourth Women’s World Cup

KEEPING SCORE

Results from NBA Draft Lottery 2019 presented by State Farm — aka the Zion Williamson Lottery:
1. New Orleans  
2. Memphis        
3. New York        
4.Los Angeles Lakers     
5. Cleveland
6. Phoenix          
7. Chicago
8. Atlanta
 9. Washington
10. Atlanta (from Dallas)
11. Minnesota
12. Charlotte        
13.  Miami
14.  Boston (from Sacramento via Philadelphia)

BUY SELL

Weekend Box Office May 17-19
1. John Wick 3 $57M
2. Avengers: Endgame $29.4M
3. Pokemon Detective Pikachu $24.8M
4. A Dog’s Journey $8M
5. The Hustle $6M
6. The Intruder $4M
7. Long Shot $3.4M
8,. The Sun Is Also A Star $2.6M
9. Poms $2M
10. Uglydolls $1.6M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Monday
Jul232018

Shot In The Arm: College Football Outland Trophy Signs Presenting Deal With NFID

NYSJ Sports-Entertainment Business News Service

July 23, 2018: The prestigious Outland Trophy, awarded annually by the Football Writers Association of America to the top interior lineman in college football, has a new partnership and presenting alliance.

FWAA has signed a pact with the National Foundation for Infectious Diseases to present the 2018 Outland Trophy as part of a public awareness campaign “focused on the importance of influenza (flu) prevention during the 2018-2019 flu season.”

As part of the public awareness campaign, the award will be rebranded as the Outland Trophy presented by the National Foundation for Infectious Diseases.

Financial terms were not shared.

As part of marketing support, the hashtag #FightFlu will appear on all Outland Trophy advertising, marketing, social media and public relations materials.

Branded content and advertising will promote the award and the public awareness campaign in Touchdown Illustrated game day programs at more than 1,000 college football games during the 2018 season.

Content will also appear in many major bowl game programs — including the College Football Playoff — as well as most NFL game day programs.

Joe Thomas, the 2006 Outland Trophy winner while at the University of Wisconsin, will serve as the Outland Trophy #FightFlu ambassador.

Thomas retired earlier this year after an11-year career with NFL's Cleveland Browns.

“Now that I’m retired I’ve decided to help give the @OutlandTrophy a shot in the arm by partnering with @NFIDvaccines and @TheFWAA to promote the importance of getting vaccinated for the flu #FightFlu,” Thomas posted on his Twitter account.

According to  Steve Richardson, FWAA executive director, ”This partnership with the Outland Trophy offers NFID a timely platform to promote the importance of flu prevention to college football fans all across the U.S. and remind fans that annual flu vaccination is recommended for all individuals age six months and older.”

NFID said that influenza (flu) is a “highly contagious and sometimes life-threatening disease that affects between 5-20% of the U.S. population annually and accounts for more than 200,000 hospitalizations and 3,000-49,000 deaths in the U.S. each year.

They said that getting an annual flu shot is the most effective way to prevent influenza.

Thomas will announce the recipient of the 2018 Outland Trophy during ESPN's The Home Depot College Football Awards on Dec. 6 in the College Football Hall of Fame in Atlanta.

"Influenza is a highly contagious and sometimes life-threatening disease that accounts for more than 200,000 hospitalizations and 3,000-49,000 deaths in the U.S. each year."

The official presentation to the winner will be made at the Greater Omaha (Nebraska) Sports Committee's Outland Trophy Banquet on Jan. 9, 2019.

"The FWAA is delighted to partner with NFID in this Outland Trophy sponsorship,” Richardson said in a statement

“NFID is an influential thought leader promoting important public health messages around disease prevention and treatment. Using one of college football's oldest and most revered awards to help promote flu prevention is a winning play on any field as far as the FWAA is concerned.”

The Outland Trophy, now in its 73rd year, was created in 1946 when Dr. John Outland presented the FWAA with a financial contribution to initiate the award.

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