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• José Altuve of the Houston Astros named 2017 AL MVP.
• Giancarlo Stanton of the Miami Marlins named 2017 NL MVP.
has signed a five-year extension with to continue as "Official Fan-to-Fan Ticket Marketplace" for and the 30 clubs. "A valuable partner for our teams and their fans over the past decade."
• As a complement to NBC’s primary broadcast of the Monster Energy Nascar Cup Series Championship race from Homestead-Miami Speedway on Nov. 19,  NBCSN’s Hot Pass telecast will offer simultaneous live coverage dedicated to each of the Championship four drivers — Brad Keselowski, Martin Truex Jr., Kevin Harvick and Kyle Busch — as well as Dale Earnhardt Jr. in his final Nascar Cup Series race.

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KEEPING SCORE

TCS NYC Marathon InfoGraphics
• Average age of participants Nov. 5, 2017: 41.2 years old
• 11,696 participants will represent their running clubs
• More than 50,000 people will cross the finish line
• 305 runners will celebrate their birthday on Marathon Day
• Cost to take a taxi on the NYC Marathon 26.2 mile route: $68.50 (no traffic)
• The biggest and smallest includes on the race route are both on the Verrazano Bridge
• Number of hot dog vendor carts needed to cove the course: 34,584
• Number of intersections crossed by Marathon runners: 300
• Number of times needed to climb 104 stories of One World Trade Center to complete a marathon: 101+
• Size running shoe needed for the Statue of Liberty: 879

SOURCE: TCS NYC MARATHON

BUY SELL

Top-Selling MLB Jerseys (MLBShop.com)

1. George Springer Houston Astros
2. Justin Verlander Houston Astros
3. Anthony Rizzo Chicago Cubs
4. Yasiel Puig Los Angeles Dodgers
5. Francisco Lindor Cleveland Indians
6. José Altuve Houston Astros
7. Enrique Hernandez Los Angeles Dodgers
8. Clayton Kershaw Los Angeles Dodgers
9. Ernie Banks Chicago Cubs
10. David Ortiz Boston Red Sox
SOURCE: MLBSHOP.COM

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CFB Title Games '21-24
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NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Mar172015

CDW Offers Tech Solutions, Round Mound Of Rebound Pound Cake, Scottie Pippen

By Barry Janoff

March 17, 2015: Charles Barkley is back in his recurring role as the IT department executive who works for fictional company Gordon & Taylor in a series of humorous commercials for real company CDW Corp. that will break during March Madness.

The latest iteration of CDW's "People Who Get IT" campaign finds Barkley and his IT unit with some new members, among them Scottie Pippen and Rick Mahorn, who during their respective illustrious careers in the NBA were teammates with Barkley on the Phoenix Suns (1992-96) and Philadelphia 76ers (1989-91), respectively.

It also offers up Barkley's faux line of signature products, including Barkley 34 cologne ("Smells like a locker room") and The Round Mound of Rebound Pound Cake Mix (a reference to one of Barkley's nicknames).

Since Barkley's arrival in 2012 marketing efforts, Gordon & Taylor "has won at basketball, won new business by losing at golf, won on the road with its mobile office and won despite having a football stadium without a team," according to CDW.

Barkley, who is working the NCAA Tournament as a commentator and analyst for CBS and Turner, also stars in a new campaign for Capital One alongside Spike Lee and Samuel L. Jackson.

The CDW campaign highlights how the Vernon Hiils, Ill.-based provider of tech solutions "works for small, medium and large business, government, education and healthcare customers," a strategy that in 2014 generated $12 billion in net sales.

Exposure during the NCAA Tournament is beneficial for CDW, according to Neal Campbell, the company's svp/CMO.

“CDW provides our customers with the technology solutions and expertise they need to achieve their goals,” Campbell said in a statement. “Featuring Barkley in our ads, and expanding our roster this year to include Scottie Pippen and Rick Mahorn, enables us to tell our story in an entertaining way that matches the excitement of March Madness, while also highlighting our partners’ key IT offerings.”

Among the tech solutions that CDW brings to the March Madness effort are Lenovo's ThinkPad Helix 2-in-1 devices with Intel Core M vPro Processors, HP EliteBooks with Intel Core M Processors, HP ProLiant servers with Intel Xeon processors and VMware technology to move critical applications to the cloud.

The campaign will hit TV, radio, print, Internet and social media. Lead agency is Oglivy & Mather, Chicago.

During March Madness this year, companies are anticipated to spend at or above $1.2 billion to reach fans and consumers across CBS and Turner Broadcasting networks TBS, TNT and truTV, which would top the record $1.14 billion spent last year, according to marketing, research and consulting firm Kantar Media, New York.

Thirty-second spots during the Final Four on TBS (April 4) and the title game on CBS (April 6) could also set a record, topping the $1.5 million for a 30-second spot during the 2014 title game between winner University of Connecticut and Kentucky.

Pippen and Ceballos appear in "Teammates," which finds the IT department hiring new employees who are "winners." (Last year, CDW brought in former NFL and Boston College QB Doug Flutie.)

In "New Ideas," Barkley tries to get his CEO at Gordon & Taylor to invest in his own line of products, including a dating app called Reboundr, kitchen cooking device Stir Charles and the aforementioned Barkley 34 and The Round Mound of Rebound Pound Cake Mix.

"Sprinklers" finds Gordon & Taylor's CEO christening the new data center with champagne, with bad results that are saved by CDW’s implementation of VMware technology.

"Overspending" shows how CDW can make Gordon & Taylor's workforce quite efficient despite frivolous spending by company leaders.

This marks CDW's second major sports-related activation of the year. The company is the official technology partner for the NFL's Arizona Cardinals and the team's home venue, the University of Phoenix Stadium, which in February hosted Super Bowl XLIX.

Prior to the Big Game, CDW implemented a multi-million dollar Cisco-based high-density wireless network to improve connectivity speeds and security, and also brought Internet access to the parking lot and other areas outside the stadium.

March Madness Road Trip With Charles, Spike, Samuel L. For Captial One

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