Top
NEWS REAL

Forbes is reporting that the Seattle Mariners home stadium which has been known as Safeco Field since 1999, will be renamed via a new naming rights deal with T-Mobile beginning with the 2019 MLB season. The naming rights deal with Safeco Insurance — 20 years for $40 million — expired this past season and Safeco decided not to renew. The T-Mobile deal could be for upward of $6 million per year.

• Eire Born Spirits said that "demand for Proper No. Twelve Irish Whiskey rapidly outpaced supply, resulting in an out-of-stock situation in its original release markets of Ireland and the U.S." Looking forward to being back in stock in the next few weeks."

• Tennis Channel will provide exclusive, live coverage of the 2018 Davis Cup championship between France and Croatia in Lille, France, beginning Friday, Nov. 23, (8 AM ET). This will be the final entry for a Davis Cup format that has seen the tournament played during multiple weekends throughout the year. Starting in 2019, the Davis Cup will be contested in a season-ending, 18-nation event from Nov. 18-24. 

• Calgary has decided not to pursue a strategy to host the 2026 Winter Olympics following a vote on Tuesday, in which citizens were asked in a non-binding plebiscite if they wanted to host the Winter Games, with 56% voting No. Sweden capital Stockholm and a joint bid between Italy’s Milan and Cortina D'Ampezzo remain as IOC candidates.

• Between now and Nov. 19, every use of #SaluteToService on Twitter will generate a $5 donation, up to $5 million, to the NFL’s military non-profit partners – including the Pat Tillman Foundation, TAPS, USO, Wounded Warrior Project and the Bob Woodruff Foundation.

POLL POSITION

MLB FINALISTS MOY, MVP, CY Young, ROY

AL ROOKIE OF THE YEAR
• Shohei Ohtani, RHP/DH Los Angeles Angels

NL ROOKIE OF THE YEAR
• Ronald Acuna Jr., OF Atlanta Braves

AL MANAGER OF THE YEAR
• Bob Melvin Oakland A's

NL MANAGER OF THE YEAR
• Brian Snitker Atlanta Braves

AL MOST VALUABLE PLAYER
• Mookie Betts, OF Boston Red Sox
• Jose Ramirez, 3B Cleveland Indians
• Mike Trout, OF Los Angeles Angels

NL MOST VALUABLE PLAYER
• Nolan Arenado, 3B Colorado Rockies
• Javier Baez, 2B/SS Chicago Cubs
• Christian Yelich, OF Milwaukee Brewers

AL CY YOUNG
• Blake Snell Tampa Bay Rays

NL CY YOUNG
• Jacob deGrom New York Mets

KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
• Washington Wizards (Geico)

BUY SELL

Weekend Box Office Nov. 2-4
1. Bohemian Rhapsody - 20th Century Fox - $50M
2. The Nutcracker And The Four Realms - Disney - $20M
3. Nobody's Fool - Paramount - $14M
4. A Star Is Born, - Warner Bros. - $11.1M
5. Halloween - Universal - $11M
6. Venom - Sony - $7.8M
7. Smallfoot - Warner Bros. - $3.8M
8. Goosebumps 2: Haunted Halloween - Sony - $3.7M
9. Hunter Killer - Lionsgate - $3.5M
10. The Hate U Give - 20th Century Fox - $3.4M
11. First Man - Universal - $2.3M
12. Night School - Universal - $2M

SOURCE: COMSCORE.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Skyy Vodka: John Cena See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Mar072018

CBS Sports, Turner Seek To Make Sense Of March Madness Marketing, Programming

By Barry Janoff

March 6, 2018: CBS Sports and Turner Sports, which for the eighth consecutive year will provide live coverage of all 67 games from the 2018 NCAA Division I Men’s Basketball Championship, have detailed which rounds and how many games would be aired on each broadcast platform.

The networks also shared specifics regarding pre-game, halftime, bridge and post-game shows; and the NCAA Selection Show, which kicks off March Madness on Sunday, March 11 and, for the first time, will air on TBS rather than CBS, where it has been since 1992.

March Madness generates more than $1.25 billion in national TV ad spend, “making it one of the most valuable franchises in televised sports,” according to media intelligence firm Kantar Media, NY.

The spend is second in sports only to the NFL post-season, which includes the Super Bowl.

NCAA Corporate Champions are AT&T, Capital One and Coca-Cola.

NCAA Corporate Partners include Buffalo Wild Wings, Buick, Enterprise, Google Cloud, Infinity, Intel, Lowe’s, Marriott, Nabisco, Northwestern Mutual, Pizza Hut, Reese’s, Unilever and Wendy’s.

CBS and Turner in 2010 signed a 14-year, $10.8 billion deal with the NCAA for exclusive rights to the Men’s Div. I hoops tournament, then extended the deal in 2016 for eight years at $8.8 billion.

As in previous year under the CBS-Turner alliance, games this month will across four national television networks – TBS, CBS, TNT and truTV – with all games also streamed on NCAA March Madness Live.
 
TBS will televise the NCAA Final Four national semi-finals on Saturday, March 31; and then the National Championship game on Monday, April 2, from the Alamodome in San Antonio.

By network, programming will see CBS will broadcast 21 games throughout the Tournament, including the Elite 8, Sweet 16 and first and second rounds.

TBS will televise 21 contests including the National Championship, Final Four semi-finals, Elite 8, Sweet 16 and first- and second-round games.

TruTV will air a total of 13 games, including the First Four and the first and second rounds, in addition to "TeamCas"t presentations for the National Championship and Final Four semifinals.

TNT will televise 12 games including first- and second-round match-ups, plus "TeamCast" presentations for the National Championship and Final Four semifinals.

CBS Sports and Turner Sports will again air “March Madness Confidential,” providing exclusive, behind-the-scenes access of select NCAA Tournament teams, with features airing during studio coverage and on NCAA.com, chronicling their Tournament journeys. 
 
In addition, Turner and CBS will again present integrated game and studio productions with pregame, halftime, bridge and post-game shows from studios in New York and Atlanta.

Studio shows will include The Road to the Final Four and Infiniti NCAA Tip-Off pre-game shows, AT&T at the Half, Capital One Tournament Central and the Inside March Madness presented by Buick post-game show.

NCAA March Madness Live returns as a digital destination for direct access to all 67 games of the NCAA Division I Men’s Basketball Championship.

In addition, social integrations will include highlights, features and news updates across the official March Madness Twitter, Facebook, Instagram and Snapchat accounts for companion content throughout the Tournament.

According to CBS and Turner, The Selection Show will start with the announcement of all 68 tournament teams, followed by the release of the brackets and match-ups, with “analysis, discussion, interviews and reactions from teams as they find out if they made the Tournament, along with their region, seeding and opponent.”

Hosts Ernie Johnson and Greg Gumbel will work with analysts and commentators Clark Kellogg, Charles Barkley, Seth Davis and Kenny Smith in Atlanta.

Selection Committee chairman Bruce Rasmussen will join Adam Zucker in the CBS Studios in New York.

Prior to the 2018 NCAA March Madness Selection Show, Turner Sports and CBS Sports will produce a special four-hour Social Madness social media pre-show, running exclusively on official March Madness handles across YouTube, Twitter and Facebook, along with NCAA.com and Bleacher Report (beginning at 2 PM ET).

March Madness

Back to Home Page