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POLL POSITION
Sports Marketer of the Year
 
pollcode.com free polls
QUICK HITS

• “While these Olympic Games will once again be profitable for NBC Sports Group, they also created major benefits for the rest of our portfolio, including NBC News, NBC Entertainment, Universal theme parks, our many cable networks, and our owned television stations and affiliate partners." — Mark Lazarus, chairman-NBC Broadcasting and Sports

• Winter Games Brand Awareness
Which of the following brands have you seen an ad for in the past two weeks during Winter Olympics?
1. Coca-Cola 45.4
2. Liberty Mutual 25.3
3. Samsung 24.5
4. NBC 23.7
5. Chobani 16.3
6. United 14.4
7. NBCSN 10.9
8. Intel 9.1
9. Dow 3.2
10. Panasonic 2.9
SOURCE YouGov

• This wknd all 30 MLB teams (including players, coaches, managers and umpires) will wear caps to honor before games, with option to wear the caps  in-game. Players will sign caps and auction them to raise money for Broward Education Foundation to benefit the official Victims' Fund.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Top Selling MLS Player Jerseys
1. Miguel Almirón Atlanta United
2. Bastian Schweinsteiger Chicago Fire
3. Josef Martínez Atlanta United
4. Jordan Morris Seattle Sounders
5. David Villa NYCFC
6. Clint Dempsey Seattle Sounders
7. Sebastian Giovinco Toronto FC
8. Kaká Orlando City FC
9. Andrea Pirlo NYCFC
10. Nicolás Lodeiro Seattle Sounders
SOURCE MLS STORE

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MLB: Stoneman Douglas Winter Games Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Sep032010

Peyton, Eli Manning's Dad Archie Puts His Focus On The NFL Marketing Picture

September 2, 2010: Indianapolis Colts quarterback Peyton Manning earns about $15 million annually from endorsements, the most among any NFL player. His younger brother, quarterback Eli Manning of the New York Giants, earns a little more than half of that from his marketing deals.

In this case, it's their dad, Archie, who is getting in on the action for 2010. The elder Manning, who also was an NFL quarterback, is the spokesman for a national promotion among Canon, which is the official camera of the NFL; NFL Players, the licensing and marketing subsidiary of the NFL Players Assn.; and the Pro Football Hall of Fame.

The crux of the effort is the 6th annual “Why Do You Love Football?” amateur photo contest challenge, in which Canon and the Hall of Fame are looking for the best youth football photos from across America. The top prize includes wall space in the Canton, Ohio's hallowed halls for the winning photo(s) and a trips to Super Bowl XLV at Cowboys Stadium and the 2011 Pro Football Hall of Fame enshrinement ceremony.

Now through Dec. 1, 2010, consumers can enter up to ten of their best youth football photos in two categories: "Action," which focuses on "any image that captures football action during game play;" and "Feature," which comprises any football imagery "outside of game action." The nationwide amateur photo contest is also divided into two divisions: adults ages 18 and over and teens 13-17, (Full details here.)

A panel of judges includes Archie Manning; Sports Illustrated photographer Peter Read Miller; and other "prominent staff photographers and photo editors," who will determine the group of 14 finalists in each division. At that point, visitors to the dedicated Web site can voting for their favorite photo from Dec. 20, 2010 until Jan. 7, 2011. The grand prize winners will be announced in early January.

Marketing support will include print, Internet and POP featuring Archie Manning.

"I look forward to see how fans portray their passion for the game of football through their photography,” Manning said in a statement. “Each year the photos entered in the contest get better and better and I am looking forward to see what this year’s will produce.”

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