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NEWS REAL

• The NBA 2K League today named Tencent Holdings Limited as the league’s first distribution partner in China.

• The English Premier League has signed a multi-year deal naming Anheuser-Busch brand Budweiser as its official category partner. Carling had been the EPL category partner since 2016.

• Sports and live entertainment company AEG has signed a multiyear, multimillion-dollar renewal agreement with Toshiba America Business Solutions, extending their “comprehensive partnership across several of AEG’s flagship assets,” including Toshiba remaining a founding partner of Staples Center and the official digital signage and display provider of L.A. Live.

• As part of the NFL 100th season celebration, the NFL has teamed up with league partner EA to give one lucky fan the chance to become an EA Sports Madden NFL ratings adjustor for the day as well as be digitized to appear in the Madden NFL game. Details here.

• The NBA’s Golden State Warriors have signed a long-term deal naming  Fanatics, a  global leader for licensed sports merchandise, as the exclusive operator of all Warriors Shop locations throughout the Bay Area. Full story here.

• NBA All-Star James Harden has joined the ownership group of the Houston Dynamo. According to the MLS club, the 2018 NBA MVP with the Houston Rockets becomes the fifth member of an ownership group led by Gabriel Brener, which also includes boxing icon Oscar De La Hoya, Ben Guill and Jake Silverstein.

In addition to the Dynamo, the group also owns the NWSL's Houston Dash and BBVA Stadium, the home venue for both clubs.

“I’m very excited about the opportunity to join the ownership group of the Houston Dynamo and Houston Dash and proud to be a part of a club with tremendous history and a great future,” Harden said via the team.

• Spend a "Day in the Life Of Blake Griffin." Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

AT&T WNBA All-Star 2019 Starter Pool

  • Liz Cambage, Aces
  • Elena Delle Donne, Mystics
  • Chelsea Gray, Sparks
  • Brittney Griner, Mercury
  • Natasha Howard, Storm
  • Jonquel Jones, Sun
  • Jewell Loyd, Storm
  • Kayla McBride, Aces
  • Kia Nurse, Liberty
  • A‘ja Wilson, Aces

AT&T WNBA All-Star 2019, featuring Team Delle Donne vs. Team Wilson, is scheduled for July 27 in the Mandalay Bay Events Center, Las Vegas (ABC 3:30 PM ET).

KEEPING SCORE

The Top 25 MiLB Teams With Best-Selling Merchandise (alphabetically, with MLB affiliate):

  • Albuquerque Isotopes (Rockies)
  • Charleston RiverDogs (Yankees)
  • Charlotte Knights (White Sox)
  • Columbia Fireflies (Mets)
  • Columbus Clippers (Indians)
  • Corpus Christi Hooks (Astros)
  • Durham Bulls (Rays)
  • El Paso Chihuahuas (Padres)
  • Fort Wayne TinCaps (Padres)
  • Gwinnett Stripers (Braves)
  • Hartford Yard Goats (Rockies)
  • Indianapolis Indians (Pirates)
  • Jacksonville Jumbo Shrimp (Marlins)
  • Lehigh Valley IronPigs (Phillies)
  • Nashville Sounds (Rangers)
  • Pawtucket Red Sox (Red Sox)
  • Portland Sea Dogs (Red Sox)
  • Richmond Flying Squirrels (Giants)
  • Rochester Red Wings (Twins)
  • Sacramento River Cats (Giants)
  • Salt Lake Bees (Angels)
  • San Antonio Missions (Brewers)
  • Tacoma Rainiers (Mariners)
  • Toledo Mud Hens (Tigers)
  • Trenton Thunder (Yankees)

SOURCE: MiLB

BUY SELL

Weekend Box Office July 12-14
1. Spider-Man:Far From Home $45.3M
2. Toy Story 4 $20.7M
3. Crawl $12M
4. Stuber $8M
5. Yesterday $6.8M
6. Aladdin $5.9M
7. Annabelle Comes Home $5.6M
8. Midsommar $3.4M
9. Secret Life of Pets 2 $3.1M
10. MIB International $2.2M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Sunday
Feb082009

Q&A: Candace Parker

Not many players in basketball history can claim to have been rookie of the year, MVP, member of a gold medal winning Olympic team and the star of a global marketing campaign. But Candace Parker can.

By Barry Janoff, Executive Editor, NYSportsJournalism.com
(Posted Feb. 8, 2009)


Candace Parker had a golden year in 2008, and then some. In April, she helped lead the University of Tennessee to its second consecutive national women's NCAA Division I basketball title, and was named "most outstanding player" in the Final Four for the second consecutive year. She then was selected by the Los Angeles Sparks as the No. 1 pick in the WNBA draft. In Beijing last summer, she helped guide the US women's basketball team to a gold medal at the Summer Olympics. Among her collegiate accolades in 2008 were the Wooden and Naismith awards. Following her rookie season with the Sparks, during which she averaged 18.5 points and 9.5 rebounds, she was named both rookie of the year and MVP. Parker's endorsement deals include Gatorade, McDonald's and adidas, and she currently is the face of the U.S. segment of adidas' "Me, Myself" campaign, which includes a dedicated Web site where three women will be selected to appear in the marketing effort alongside Parker. She is represented by Goodwin Sports Management. The hoops star and her husband, Shelden Williams of the NBA's Sacramento Kings, currently are expecting their first child. She shared her thoughts with NYSportsJournalism.com.

NYSportsJournalism.com: What was your reaction when adidas described the theme of the "Me, Myself" campaign, and how do you think the campaign itself looks and succeeds in speaking to women?
Candace Parker: I was very honored to be the face of this campaign as I truly believe in the "Me Myself" message. This campaign speaks to all women because it demonstrates that whether you train professionally as a basketball player or enjoy recreational tennis, we all face the same challenges and triumphs. Adidas succeeds in delivering this message because it relates all women to each other no matter the skill, level, or age of the athlete.

NYSJ: You had a great college career and you were named MVP and Rookie of the Year in the WNBA, but put your career into context of being part of a global marketing campaign that also includes Ana Ivanovic, Iridia Salazar and Miwa Asao?
Parker: I am excited to be a part of a campaign that represents a wide spectrum of athletes from different backgrounds and at different points of their careers. We all are similar in that we play our sports with a great passion and commitment while maintaining our femininity in the process.

NYSJ: How much input have you had into the design, styling and marketing of the adidas shoes and clothing you wear?
Parker: Adidas has arranged numerous meetings to get my feedback and ideas concerning the "Me, Myself" product. With me being new to the adidas team this summer, I did not really get a chance to help design and style from scratch with the spring '09 season. The clothes and shoes that I wear I definitely like and think are fashionable. I am big on colors and matching, but also on durability and how comfortable a specific product is to train in. I am more than satisfied with my apparel and I look forward to having a much larger role in the style and design process in the future.

"It is not so much the endorsement companies or the [female] athletes that have to change. It is the perception of female athletes by the consumer."

NYSJ: You have strong marketing alliances, but there are far fewer female athletes than men who top $10 million a year in deals (the Williams sisters, Maria Sharapova and Michelle Wie among them). Does Madison Avenue have to change its mindset to use more women athletes or do the athletes themselves need to do more?
Parker: As time has gone on, more and more female athletes have received greater endorsement deals as a result of the acceptance through time of women in sports. It is not so much the endorsement companies or the athletes that need to change; it is the perception of female athletes by the consumer. More young girls idolize and look up to female athletes than ever before. Lucrative endorsement deals for female athletes are happening more and more and will continue as womens sports steadily evolve.

NYSJ: What is life like as a hoops star in Los Angeles, where basketball icons include Kobe, Magic and Kareem?
Parker: My first season in L.A. was exciting. I enjoyed playing basketball in a big city where losing is definitely not tolerated. From the Galaxy all the way to the Dodgers, Los Angeles expects championships. I hope to bring many championships to the L.A. Sparks. What makes players like Kobe, Magic, and Kareem so iconic is they are all winners and because they raised banners, the city of Los Angeles respected them and their names became iconic.

NYSJ: What has it been like being a teammate and friend of Lisa Leslie (who said she will retire following the 2009 WNBA season)?
Parker: The opportunity to play alongside Lisa Leslie has definitely benefited my career and knowledge for the game. Lisa is one of the greatest to ever play and through her advice and guidance she allowed me to avoid many obstacles that I would have unknowingly faced. As a teammate, she is a motivator and competitor every day. Lisa immediately took me in as more of a little sister. My first few weeks of training camp included oatmeal compliments of Lisa. She taught me things that I did not know, but also reminded me to do the little things daily. Lisa is a great teammate and friend that helped my rookie season go smoothly.

NYSJ: You won't return to the WNBA until late in the season, but what do you predict for the Sparks and the WNBA in 2009?
Parker: I believe great things are in store for the Sparks in 2009. We were so close last year to reaching the finals that it gives us motivation to build on all our mistakes and struggles, but better our strengths for this upcoming season. We will be a better team this year and I truly believe that we will be in the hunt for a WNBA championship.

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