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Bahamas Red Cross donation site. #HelpUsHelp

• After two exclusive games on NFL Network, Fox Sports’ 2019 Thursday Night Football presented by Bud Light Platinum schedule begins Sept. 26 with the Philadelphia Eagles at the Green Bay Packers. Fox Sports said it would deliver Thursday Night Football in 4K Ultra High Definition for the NFL’s 100th season, making Thursday night match-ups available through the Fox Sports and Fox Now apps, via Apple TV 4K and select Roku devices. Full story here.

• Tony Wyllie has been named regional president and managing director for Special Olympics North America. Wyllie most recently was svp-communications for the NFL’s Washington Redskins since 2010. His three-decade career also includes PR/communications with the St. Louis (now Los Angeles) Rams, Tennessee Titans and Houston Texans.

According to Wyllie, “I will use my leadership skills and experience to continue to deliver high-quality competitive sports experiences, attract more resources, and build awareness of Special Olympics. I am excited to work for the six million Special Olympics athletes and Unified Partners in the movement for inclusion."

• The Los Angeles Clippers have signed a deal with Los Angeles-based tech firm Honey, which includes naming rights to team's renovated Honey Training Center: Home of the L.A. Clippers and its logo on team practice jerseys. According to Honey, "Ten million-plus members worldwide use Honey's suite of free tools daily to save time and money when shopping online.”

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 20-22
1. Downton Abbey $31M
2. Ad Astra $19.1M
3. Rambo: Last Blood $19M
4. It 2 $17.2
5. Hustlers $17M
6. Lion King $2.6M
7. Good Boys $2.5M
8. Angel Has Fallen $2.4M
9. Overcomer $1.5M
10. Hobbs & Shaw $1.5M
Source: Box Office Mojo

SEARCH

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ESPN SportsCenter: Hold See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Sep112019

Call Of Duty: Modern Warfare Gets Full-Blitz Mtn. Dew, Doritos Marketing Support

NYSJ Sports-Entertainment Business News Service

September,10, 2019:
PepsiCo brands Mountain Dew, Mountain Dew Amp Game Fuel and Doritos will take lead positions to support the release of Call Of Duty: Modern Warfare.

Call of Duty: Modern Warfare from Activision is scheduled for global release Oct. 25.

Beginning this week, the brands will work with Activision for a multi-platform campaign including TV, digital, social media, POP and on-package rewards.

Packaging will display Call of Duty: Modern Warfare-inspired graphics.

Mountain Dew Amp Game Fuel is using the release of Call of Duty: Modern Warfare to introduce a limited-time edition flavor — Charged Orange Storm.

"This dynamic collaboration is a best-in-class example of the power of PepsiCo's food and beverage portfolio coming to life for consumers on one of the world's largest stages," Leslie Vesper, senior director-marketing  for Doritos, said via the brand.

"Doritos and Dew are known for providing players with unique ways to access exclusive gaming experiences, and now we're taking this to a new level by working closely with Activision for Modern Warfare."

The activation officially launches on Sept. 14 with a live-streamed, competitive event — the Mountain Dew Amp Game Fuel Celebrity Pro-Am.

This special pre-release exhibition pairs gaming professionals with celebrities to highlight the new 2v2 game mode in Call of Duty: Modern Warfare.

The event, in the Thunder Esports Center, Long Beach, Calif., will pair such gamers as Shroud, H3CZ and Aydan with NBA athletes scheduled to include D'Angelo Russell (Golden State Warriors) and Karl-Anthony Towns (Minnesota Timberwolves) and other celebs including actress Ajiona Alexus (subject to change and availability).

The Mountain Dew Amp Game Fuel Celebrity Pro-Am.will be live-streamed across Twitch, Facebook and Twitter (12 PM PT).

The winning team will receive a prize of $25,000 to donate toward their choice of a participating charity; the secondary charity will also receive a $10,000 donation.

The charities are The Call of Duty Endowment (placing U.S. and UK military veterans into high quality civilian careers) and The AbleGamers Charity (dedicated to improving the quality of life for people with disabilities)

From Oct. 6-Dec. 31, people will be able to unlock 2XP with codes found on participating Doritos packs; and Mountain Dew, Diet Mountain Dew and Mountain Dew Amp Game Fuel cans.

In addition, with the first purchase of select Mountain Dew Amp Game Fuel coded products, people will receive their own #VictoryInACan with access to an exclusive operator skin (timed exclusive until Dec. 31, 2019).

According to Erin Chin, senior director-marketing for  Mountain Dew and Mountain Dew Amp Game Fuel, ”We're thrilled to join forces with Activision just ahead of the hugely anticipated Call of Duty: Modern Warfare release.

“We put a stake in the ground when we launched Game Fuel last year, and we're excited to continue delivering one-of-a-kind experiences.”

The first version of Call of Duty was released in 2003.

Since then, the Call of Duty franchise has sold nearly 340 billion copies worldwide, led by Call of Duty:Modern Warfare 3 in 2011 (more than 30.7 million copies), Call of Duty: Black Ops in 2010 (30.4 million) and Call of Duty: Black Ops II in 2012 (29.6 million).

The figures includes sales of Xbox 360, PS3, PS4, Wii U, Wii, and PC versions, according to research and consulting firm Statista.

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