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What Are You Watching In June 2018?
 
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QUICK HITS

• The NBA London Game 2019 will feature a regular-season game between the Washington Wizards and the New York Knicks in The O2 on Thursday, Jan. 17. Marketing partners include Foot Locker, Gatorade, Nike, SAP and Tissot, with additional partners to be unveiled in the coming months.

• The Denver Broncos home field is getting a temporary name change to Broncos Stadium at Mile High. It had been Sports Authority Field at Mile High, but the national sporting goods retailer, which had been based in Englewood, Col., ceased operations in July 2016. A search for a more permanent naming rights holder is currently underway.

• Per AP Sports: Burger King in Russia ran a promotion on social media offering a lifetime supply of Whoppers to any women who become pregnant by World Cup players. The offer was then deleted, In a statement Wednesday to AP, Burger King said, “We are sorry about the clearly offensive promotion that the team in Russia launched online. (It) does not reflect our brand or our values and we are taking steps to ensure this type of activity does not happen again.”

• The PGA TOUR has signed a deal with Facebook to distribute exclusive Saturday and Sunday live competition coverage, on a free basis, from eight tournaments leading into the FedExCup Playoffs for the 2017-18 season. Airing on Facebook Watch in the U.S., coverage begins at the Travelers Championship on June 23-24. Other events in 2018 include: Quicken Loans National; A Military Tribute at The Greenbrier; John Deere Classic; RBC Canadian Open; World Golf Championships-Bridgestone Invitational; Wyndham Championship; and The Northern Trust.

KEEPING SCORE

Top-Selling MLB Jerseys (Jan.-May 2018)

1. Jose Altuve Houston Astros
2. Aaron Judge New York Yankees
3. Clayton Kershaw Los Angeles Dodgers
4. Giancarlo Stanton New York Yankees
5. George Springer Houston Astros
6. Anthony Rizzo Chicago Cubs
7. Kris Bryant Chicago Cubs
8. Shohei Otani Los Angeles Angels
9. Carlos Corea Hoston Astros
10. Mookie Betts Boston Red Sox
11. Mike Trout Los Angeles Angels
12. Cody Bellinger Los Angeles Dodgers
13. Buster Posey San Francisco Giants
14. Javier Baez Chicago Cubs

SOURCE: MLBShop.com

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

SEARCH

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MGM: Creed II Nov. 21 World Cup Ads Below

COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Dec052016

'Call of Duty', COD World League Success Part Of Major eSports Growth Worldwide

By Barry Janoff

December 4, 2016: Armed with eye-popping stats from Season 1 that include the participation of more than 1,000 teams worldwide, more than 1.2 billion minutes watched of live competitive content and more than 120 million tune-ins, Activision Publishing has unveiled schedules and activation for Season 2 of Call of Duty World League Presented by PlayStation4.

The new eSports season officially starts Dec. 7 and is scheduled to run through the championship in August 2017.

The news was shared this weekend during the PlayStation Experience in Anaheim, Calif. (Dec. 3 - 4), which included a special invitational pitting eight teams from North America and Europe.

Activision described the invitational as a precursor to the first CWL open competition, scheduled for Dec. 16-18 in Las Vegas’ Mandalay Bay.

Activision said the participation and worldwide viewing stats were all record numbers for the franchise.

"The 2016 inaugural season of the CWL was incredible," Rob Kostich, evp and GM for Call of Duty, said in a statement. "We saw more than 1,000 teams from around the world compete, and well over one billion minutes of broadcast content featuring some of the greatest Call of Duty competition ever.

"So together with our presenting partner PlayStation4, we’re excited to kick-off a new season of the Call of Duty World League, and what better way to get started than with a special invitational competition right here at PSX this weekend," said Kostich.

Marketing support will include TV, Internet, social media, POP and on-site activations.

A Call of Duty Infinite Warfare spot featuring Olympic swimming icon Michael Phelps, "Screw It, Let’s Go To Space," has garnered almost 10 million views on YouTube since being posted in late October.

Season 2 of CWL, the return of the Call of Duty World League Championship in 2017 and a new Pro Latin America North League of Legends league are all in partnership with Major League Gaming.

According to Phil Rosenberg, svp-publisher and developer relations for Playstation parent company Sony Interactive Entertainment America, "PlayStation4 is proud to partner with the Call of Duty World League. The spirit of competition and the excitement shared by fans throughout the season is nothing short of amazing . . . We can’t wait to get things started for our fans here at PSX."

The success of the Call of Duty World League is part of the arching success being experienced across the eSports landscape.

According to a recent study from eSports research and consulting firm NewZoo, San Francisco, among U.S. men ages 21 to 35, eSports "is as popular as baseball & ice hockey," with 22% watching eSports frequently.

In addition, cccassional viewers in the U.S. will reach 144 million this year, with 148 million enthusiasts. Those numbers will grow to 212 million casual viewers and 215 million enthusiasts in 2019, according to NewZoo’s Why Sports And Brands Want To Be In eSports.

Translating that into dollars and cents, revenue is expected to reach $493 million this year and top $1.1 billion in 2019, per NewZoo.

A separate study from NewZoo, supported by a report from Juniper Research, indicted that eSports audiences worldwide could reach NFL levels by 2017.

Report: eSports Nearing NFL, NBA, MLB Marketing, Money Levels

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