Top
NEWS REAL

• The Professional Fighters League has formed a partnership with Mike Tyson, with the first initiative "Mike Tyson's New Fight Game: The PFL." Tyson will provide “fighter perspective, inside analysis, and irreverent discussion never before experienced in combat sports. The series debuts tonight (Oct. 10 10 PM ET) on PFL and Tyson digital and social platforms, including YouTube, Instagram and Facebook.

• Two-time Grand Slam winner Naomi Osaka, currently ranked No. 3 in the world, said she would represent Japan, where she holds a citizenship, in the 2020 Tokyo Summer Olympics.

• NBC Sports Regional Networks has signed a partnership with Religion of Sports — the media company founded by Tom Brady, Michael Strahan and Gotham Chopra — to develop and produce "Head Strong: Mental Health and Sports," a “comprehensive multi-platform content initiative on mental health as well as men’s health issues.” The joint project will launch in November.

• Per NFL Media: Consumption figures through Week 5: More than 142 million people have watched NFL games. Viewership is up 6%. The entire list of Top 20 TV shows this season are NFL games.

The Top Three games to date all involve the Dallas Cowboys: Green Bay Packers vs. Dallas Cowboys (Fox, Oct 6) 24.6M; New York Giants vs. Dallas Cowboys (Fox, Sept. 8) 24.3M; Dallas Cowboys vs. New Orleans Saints (NBC, Sept. 29) 24.2M.

• PGA Tour Champions and Ascension signed a four-year partnership to host a new pro golf tournament in St. Louis. The Ascension Charity Classic will debut Sept. 28-Oct. 4, 2020 at Norwood Hills Country Club in North County. It will be the first time the PGA Tour has hosted an annual event in the St. Louis region since 2001.

• Zenni Optical, based in San Francisco, whose alliances include being an official partner with the NFL’s San Francisco 49ers and the NBA’s Chicago Bulls, has expanded its role with the Bulls, which features a five-year deal as the team’s jersey patch logo partner.

Zenni has unveiled its Off-Court Style collection, supported by Bulls members and brand ambassadors including Zach LaVine, Robin Lopez and Wendell Carter Jr. being outfitted with their “favorite Zenni frames and matching them with their off-court style to give fans an exclusive look at what they wear when they aren’t in uniform.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Best Chance To Win 2019-20 Stanley Cup Based On Player Voting Via NHL.com

  • Tampa Bay Lightning 45%
  • St. Louis Blues 11%
  • Dallas Stars 10%
  • San Jose Sharks 7%
  • Boston Bruins 4%
  • Colorado Avalanche 4%
  • Washington Capitals 4%
  • Nashville Predators  4%
  • New Jersey Devils  2%
  • Philadelphia Flyers 2%
  • Toronto Maple Leafs 2%
  • Vegas Golden Knights 2%
KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Nike Mo Farah Marathon See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Entries in Buffalo Wild Wings (1)

Saturday
Mar072015

Buffalo Wild Wings Shares Vision, Wisdom Of Wings, Hoops For March Madness

By Barry Janoff

March 6, 2015: Buffalo Wild Wings, a national NCAA partner and the designated "official hangout of NCAA March Madness," is unveiling a multi-layered campaign, "#WingWisdom," which it said "brings to life the company’s unique take on sports, food, fandom and everything in between."

The effort launches to support college hoops regional tournament championship games now through March 15, Selection Sunday on March 15 and the 2015 Division I Men's Basketball Tournament, which begins with the First Four first round on March 17-18 and concludes with the Final Four April 4-6.

"#WingWisdom" includes TV, Internet, social media, in-restaurant activations and on-site experiences in Indianapolis, where the Final Four and Championship Game will be played in Lucas Oil Stadium.

“Nowhere is sports more alive than at Buffalo Wild Wings and we wanted to leverage one of the biggest events on the sports calendar to bring our brand to life in new and unexpected ways,” Bob Ruhland, vp-marketing for Buffalo Wild Wings, said in a statement.

An intro spot breaking March 7 on TV and online, “Pizza To Your Home,” and eight more "episodic" commercials launching throughout March Madness star actor/comedian Steve Rannazzisi. They will spotlight the "different experiences that fans encounter enjoying the NCAA Division I Men’s Basketball Championship at a Buffalo Wild Wings versus watching from home."

#WingWisdom commercial themes include the proper way to fill out a tournament bracket, the NCAA Sweet 16, bandwagon fans, overtime and the finals.

Buffalo Wild Wings said it would extend the reach of the #WingWisdom conversation during the tournament via NCAA March Madness broadcast partners CBS Sports and TBS Sports with “Basketball Wisdom” studio segments during which on-air talent will "offer fans their expert analysis and insight related to upcoming games."

Online, Buffalo Wild Wings will launch a Tournament Tracker featuring a real-time feed of final game scores and schedules, commentary on games and social media content from fans.

In addition, the brand is creating a "socially shareable invitations" so that people can invite their friends to enjoy March Madness in Buffalo Wild Wings locations, with an interactive video offering tips and advice as to how they can “call in (not) sick.”

Within its restaurants, Buffalo Wild Wings has developed a series of basketball-themed mini-games and a bracket challenge competition available through its GameBreak gaming platform "to test the skills and knowledge of NCAA basketball fans."

Throughout the tournament, customers in Buffalo Wild Wings restaurants can compete on the GameBreak gaming platform to achieve “B-Dubs Baller” status by earning points through such virtual games such Shot Clock Shootout, Protect the Paint and 360 Spin Master. Participants will compete for over more than 1,000 prizes, including a “B-Dubs Baller Weekend” at the 2016 NCAA Men’s Final Four in Houston. (Details here.)

"This enables us to engage in relevant and meaningful conversations with fans, no matter where they view or talk about sports, with our own unique point of view.”

This new platform enables us to engage in relevant and meaningful conversations with fans, no matter where they view or talk about sports, with our own unique point of view.”During Final Four week and weekend in Indianapolis, Buffalo Wild Wings activation will include presence within its four area restaurants and in the Buffalo Wild Wings Sports Lounge at the NCAA March Madness Music Festival and the Final Four Fan Fest presented by Capital One.

Buffalo Wild Wings said that additional spots would air following the tournament "that put a spotlight on menu items, from wings to beer that guests can enjoy every day at B-Dubs."

According to Ruhland, “’#WingWisdom’ represents our attitude, philosophy and brand. This new platform enables us to engage in relevant and meaningful conversations with fans, no matter where they view or talk about sports, with our own unique point of view.”

NCAA marketing partners include Corporate Champions AT&T, Capital One and Coca-Cola; and Corporate Partners Allstate, Buffalo Wild Wings, Buick, Burger King, Enterprise, Infiniti, Kindle Fire, Lowe's, LG, Nabisco, Northwestern Mutual, Reese's, Unilever and UPS.

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