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NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Tuesday
Dec082015

Veteran MLB, NFL Executive John Brody Climbs In The Ring WIth WWE

Special to NYSportsJournalism.com

December 7, 2015: John Brody, who earned a reputation as being one of the most proficient executives in pro sports during his time with the NFL, MLB, and the Wasserman Media Group, has entered the ring with WWE.

Brody has been named evp-global sales & partnerships, where he will report directly to WWE chief revenue and CMO Michelle Wilson.

WWE is building its assets around the globe, including WWE Network and such events and shows as WrestleMania, Raw, SmackDown, Main Event and Total Divas.

According to WWE, in his new position, Brody will be a "key member of the company’s senior management team, responsible for providing strategic vision for WWE’s sales operation on a global basis while expanding WWE’s media partnerships."

Brody spent the past year as a consultant and advisor, where his clients included WWE.

"After spending the past six months working as a consultant and advisor to WWE, we identified the need to reconfigure and centralize the global sales and partnerships functionality," Brody wrote in an e-mail. "Beginning this week, I will be overseeing this transformation."

According to Brody, "There is a vast opportunity to expand and enhance access for fans and brand partners via WWE assets throughout the marketplace. Over the coming months, we will be taking the necessary steps to build, grow and compete in the sports and entertainment landscape."

“John is a recognized leader within the sports and entertainment marketplace, and I am thrilled to have him join WWE,” Wilson said in a statement. “Given the global opportunities for partners to engage with our massive fan base across TV, digital and social platforms, I’m confident that John will be successful in growing this line of our business.”

Brody spent three years as an account exec at ad agency Young & Rubicam (1995-98) before joining MLB as vp-corporate sales and marketing. He stayed there for four years become moving to the NBA to become evp-CMO for the Boston Celtics.

Brody returned to MLB in 2004 as senior vp-sales and marketing, where he remained until 2010.

During his more than 12 years at MLB, Brody's division secured partnerships with global brands including Anheuser-Busch, Bank of America, General Motors, MasterCard, Pepsi, State Farm and Taco Bell.

Brody spent three years with powerhouse firm Wasserman Media Group as president for global and business development, then was named svp-sponsorship and media sales fro the NFL.

WrestleMania 31, which took place in Levi's Stadium, home for the NFL's San Francisco 49ers, on March 29, became the highest-grossing live event in WWE history, taking in $12.6 million.

WrestleMania 32 is scheduled for April 3, 2016, in AT&T Stadium in Arlington, Texas.

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