Top
POLL POSITION
Best Marketing Events March 2017
 
pollcode.com free polls
KEEPING SCORE

IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

WHAT YOU SAY!?

iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Dec082015

Veteran MLB, NFL Executive John Brody Climbs In The Ring WIth WWE

Special to NYSportsJournalism.com

December 7, 2015: John Brody, who earned a reputation as being one of the most proficient executives in pro sports during his time with the NFL, MLB, and the Wasserman Media Group, has entered the ring with WWE.

Brody has been named evp-global sales & partnerships, where he will report directly to WWE chief revenue and CMO Michelle Wilson.

WWE is building its assets around the globe, including WWE Network and such events and shows as WrestleMania, Raw, SmackDown, Main Event and Total Divas.

According to WWE, in his new position, Brody will be a "key member of the company’s senior management team, responsible for providing strategic vision for WWE’s sales operation on a global basis while expanding WWE’s media partnerships."

Brody spent the past year as a consultant and advisor, where his clients included WWE.

"After spending the past six months working as a consultant and advisor to WWE, we identified the need to reconfigure and centralize the global sales and partnerships functionality," Brody wrote in an e-mail. "Beginning this week, I will be overseeing this transformation."

According to Brody, "There is a vast opportunity to expand and enhance access for fans and brand partners via WWE assets throughout the marketplace. Over the coming months, we will be taking the necessary steps to build, grow and compete in the sports and entertainment landscape."

“John is a recognized leader within the sports and entertainment marketplace, and I am thrilled to have him join WWE,” Wilson said in a statement. “Given the global opportunities for partners to engage with our massive fan base across TV, digital and social platforms, I’m confident that John will be successful in growing this line of our business.”

Brody spent three years as an account exec at ad agency Young & Rubicam (1995-98) before joining MLB as vp-corporate sales and marketing. He stayed there for four years become moving to the NBA to become evp-CMO for the Boston Celtics.

Brody returned to MLB in 2004 as senior vp-sales and marketing, where he remained until 2010.

During his more than 12 years at MLB, Brody's division secured partnerships with global brands including Anheuser-Busch, Bank of America, General Motors, MasterCard, Pepsi, State Farm and Taco Bell.

Brody spent three years with powerhouse firm Wasserman Media Group as president for global and business development, then was named svp-sponsorship and media sales fro the NFL.

WrestleMania 31, which took place in Levi's Stadium, home for the NFL's San Francisco 49ers, on March 29, became the highest-grossing live event in WWE history, taking in $12.6 million.

WrestleMania 32 is scheduled for April 3, 2016, in AT&T Stadium in Arlington, Texas.

Back to Home Page