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• José Altuve of the Houston Astros named 2017 AL MVP.
• Giancarlo Stanton of the Miami Marlins named 2017 NL MVP.
has signed a five-year extension with to continue as "Official Fan-to-Fan Ticket Marketplace" for and the 30 clubs. "A valuable partner for our teams and their fans over the past decade."
• As a complement to NBC’s primary broadcast of the Monster Energy Nascar Cup Series Championship race from Homestead-Miami Speedway on Nov. 19,  NBCSN’s Hot Pass telecast will offer simultaneous live coverage dedicated to each of the Championship four drivers — Brad Keselowski, Martin Truex Jr., Kevin Harvick and Kyle Busch — as well as Dale Earnhardt Jr. in his final Nascar Cup Series race.

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Hottest Marketing Event Oct. 2017
 
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KEEPING SCORE

TCS NYC Marathon InfoGraphics
• Average age of participants Nov. 5, 2017: 41.2 years old
• 11,696 participants will represent their running clubs
• More than 50,000 people will cross the finish line
• 305 runners will celebrate their birthday on Marathon Day
• Cost to take a taxi on the NYC Marathon 26.2 mile route: $68.50 (no traffic)
• The biggest and smallest includes on the race route are both on the Verrazano Bridge
• Number of hot dog vendor carts needed to cove the course: 34,584
• Number of intersections crossed by Marathon runners: 300
• Number of times needed to climb 104 stories of One World Trade Center to complete a marathon: 101+
• Size running shoe needed for the Statue of Liberty: 879

SOURCE: TCS NYC MARATHON

BUY SELL

Top-Selling MLB Jerseys (MLBShop.com)

1. George Springer Houston Astros
2. Justin Verlander Houston Astros
3. Anthony Rizzo Chicago Cubs
4. Yasiel Puig Los Angeles Dodgers
5. Francisco Lindor Cleveland Indians
6. José Altuve Houston Astros
7. Enrique Hernandez Los Angeles Dodgers
8. Clayton Kershaw Los Angeles Dodgers
9. Ernie Banks Chicago Cubs
10. David Ortiz Boston Red Sox
SOURCE: MLBSHOP.COM

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Deadpool 2: 'Wet On Wet' Heisman House Ads Below

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Jan242017

B-Dubs Plans To Intercept Super Bowl Marketing With Help From Brett Favre

By Barry Janoff

January 24, 2017: Buffalo Wild Wings is not an official partner with the NFL or Super Bowl LI, but it is using one of the league’s all-time great players, Brett Favre, to bring some guerrilla marketing to the Big Game.

Favre stars in a multi-platform campaign, "What the Favre?!" which employs one of B-Dubs key marketing talking points — that customers watching sports on TV in Buffalo Wild Wings restaurants can influence the outcome of a game at a crucial time by "hitting the button" — to explain why Farve threw an NFL record 336 interceptions during his 20-year pro career.

B-Dubs and Favre — who was signed specifically for this campaign and not longer-term — will try to hijack Super Bowl conversations via TV spots, Internet, social media and activation in B-Dubs locations — including several in Houston, the site of Super Bowl LI —as Favre seeks to uncover the "real" reason why he threw so many interceptions.

Unknown to Favre, all signs seemingly point to Buffalo Wild Wings customers who rooted for Favre’s opponents and hit the button so that Favre would end up on the losing side.

The faux connection between "hitting the button" and the outcome of actual games has become a legitimate leap of faith for Buffalo Wild Wings customers.

B-Dubs said that last year, there were more than 12,000 interactions on the brand’s social media destinations "where fans called them out, asked for help or were even mad at the final result."

That included some 3,000 tweets during Game 7 of the World Series between the Chicago Cubs and Cleveland Indians, when fans from both sides asked them to intervene using "the button."
 
Now, in the lead up to Super Bowl LI, Buffalo Wild Wings is "reintroducing fans to the idea that they might actually be able to control or impact the game" between the New England Patriots and Atlanta Falcons.

According to the Minneapolis-based chain, "Over the next two weeks, Favre will uncover and share new evidence through his social channels (Twitter/Facebook/Instagram) that aims to put blame on B-Dubs for tarnishing his legacy."

People will be encouraged to join the conversation using the #HitTheButton hashtag, with Buffalo Wild Wings adding that "friends from the NFL, such as Dallas Cowboys quarterback Dak Prescott, would join in.

In the launch spot, "The Encounter," unveiled during the AFC and NFC Conference Championship games this past Sunday, Favre is seen in a field throwing passes to scarecrows dressed as NFL players. As his passes continue to go awry, he has flashbacks to his playing days, with sports announcers questioning his skills and headlines that read, "Farve Off-Target."

"It just doesn’t make sense," Favre mutters to himself.

That’s when a mysterious car driven by two "Men in Black" straight out of The X-Files or Fringe pulls up. "Mr Favre," the driver says. "We’d like to talk." Eerie music plays as text reads, “What the Favre is going on?” directing people to social media to #HitTheButton. (See the full spot here.)

In the follow-up, "Marionette," Favre is seen in the same field but unable to control his actions, as if he were a marionette whose strings were being controlled by an unseen force.

As it turns out, the Men in Black have a specially designed lap top they use to control Favre, including having him throw a football into a nearby duck pond. (See the full spot here.)

"Football legend Brett Favre has thrown his share of INTs . . . but does someone, or something, have control over him?" ponders Buffalo Wild Wings.

Additional creative will be unveiled as Super Bowl Sunday approaches.

Favre is no stranger to Super Bowl activity, having quarterbacked the Green Bay Packers to victory in Super Bowl XXXI.

In addition to his interceptions, Favre is second among the NFL’s all-time leaders with 72,838 yards passing and 508 TD passes (behind Peyton Manning’s 71,940 and 539, respectively) and is first with 6,300 completions.

He was inducted into the Pro Football Hall of Fame in 2016

Super Bowl

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