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NEWS REAL

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• Amazon has launched MLB.TV on Prime Video Channels, allowing Prime members to subscribe to MLB.TV and stream regular season out-of-market baseball games live and on-demand, all from the Prime Video service.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

SEARCH

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Wednesday
Oct172018

With DAZN Deal, 'Canelo' Alvarez Joins Floyd Mayweather Jr. As $300M Boxer

By Barry Janoff

October 17, 2018: Boxer Floyd Mayweather Jr.’s nickname is “Money.”

People can now start calling boxer Saul "Canelo" Alvarez “Big Money.”

With boxing executives calling it “the beginning of a new era in boxing,” Alvarez has signed a five-year, 11-fight deal valued at a “minimum of $365 million” with DAZN.

DAZN (pronounced Da-Zone) is a streaming network based out of the U.K. and under the auspices of executive chairman John Skipper, the former president for ESPN.

The deal — called the “largest for an athlete in sports history” by industry analysts — was unveiled in conjunction with a media event today in New York’s Madison Square Garden to promote Alvarez’s next fight, scheduled for Dec. 15 in The Garden against Rocky Fielding.

The fight will be the first for Alvarez under his new DAZN deal, as well as his first bout in Madison Square Garden.

DAZN already has a deal beginning in 2019 with Golden Boy Promotions, headed by former boxing champion and chairman and CEO Oscar de la Hoya.

“Oscar de la Hoya has been the most important person in the history of boxing pay-per-view. Right now, Canelo Alvarez is the most important fighter in pay-per-view,” Skipper (pictured below with Alvarez and Fielding) said during the media conference.

“He has sold 3.6 million buys in his last three PPV fights for a total revenue of close to a quarter of a billion dollars. His next 11 fights will be available exclusively internationally on DAZN.”

According to Skipper, “This is the beginning of a new era in boxing.”

The deal with DAZN comes on the heels of HBO deciding to phase out its live boxing telecasts.

“When one door closes another opens and we are very happy with this deal with DAZN,” Alvarez said at the media event through a translator. “(But) forget about the money — it is important for me that the fans enjoy the fight at a low price.”

DAZN said it offers more than 80 live and on-demand fights a year at $9.99 per month.

DAZN also recently signed an alliance with Matchroom Boxing, an eght-year pact put at $1 billion and called “the biggest-ever deal in boxing.”

On its roster of boxers, DAZN has an exclusive deal with Anthony Joshua, who holds the IBF, WBA and WBO heavyweight belts.

The Canelo-Fielding 12-round fight for the WBA Super Middleweight World Title is being presented by Golden Boy Promotions in association with Matchroom Boxing.

It is being lead-sponsored by Tecate and Hennessy.

Alvarez (50-1-2, 34 KOs) is moving up in weight for the bout.

Alvarez, who has the WBA and WBC middleweight crowns, defeated Gennady Glolovkin on Sept. 15. The fight was shown on HBO PPV and had about 1.1 million buys, generating upward of $94 million, according to industry analysts.

The fight, which was also shown in 450 theaters nationwide, generated more than $23.4 million from ticket sales at T-Mobile Arena in Las Vegas, according to the Nevada State Athletic Commission.

Alvarez’ previous fight with Golovikin in September 2017 also topped one million PPV buys; as did his bout in May 2017 against Julio Cesar Chavez

Alvarez’ only loss came against Mayweather Jr. in September 2013.

The world’s highest paid athletes list this past year was topped by Mayweather Jr. at nearly $300 million from his fight against Conor McGregor and some $10 million in endorsements.

Soccer star Leo Messi was a distant second at about $110 million from salary and endorsements, according to Forbes.

“Adding this exclusive arrangement with Golden Boy and its quality roster of fighters to our Matchroom U.K. and Matchroom U.S. fights gives us a year-long schedule of premium events for boxing fans,” Skipper said during the media conference.

“We add our Bellator, Combate MMA fights, and our World Boxing Super Series dates to provide a superior and affordable annual offering for fight fans.”

PHOTOS COURTESY GOLDEN BOY PROMOTIONS, DAZN

DAZN Invests $1B To Ignite Boxing In U.S.

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