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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

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iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

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NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Sep182013

BodyArmor SuperDrink Adds Some (Andrew) Luck To Its Investment, Marketing Efforts

By Barry Janoff

September 17, 2013: Last year, his first season in the NFL, Andrew Luck became one of the top young quarterbacks in the league.

Now, Luck is trying his success on Madison Avenue.

BodyArmor SuperDrink has signed the Indianapolis Colts' signal caller to multi-year deal and also said that Luck would become a brand partner and investor.

Financial terms were not disclosed.

Luck is joining a BodyArmor roster that has strong leadership — company chairman Mike Repole was co-founder of VitaminWater, whose parent company, Glaceau, was acquired by Coca-Cola for more than $4 billion in 2007 — and a strong athlete roster.

In addition to Luck, BodyArmor spokespersons include Mike Trout (Los Angeles Angeles), Buster Posey (San Francisco Giants), Rob Gronkowski (New England Patriots) Ray Rice (Baltimore Ravens), LeSean McCoy (Philadelphia Eagles) and Jason Pierre-Paul (New York Giants).

As part his agreement, Luck will appear in national and regional advertising, participate in brand events and campaigns and will "play a role in future product testing around the science of the SuperDrink," according to the company.

The partnership launched with a BodyArmor SuperDrink “#MoreThanLuck” promotion this week, which asks consumers via mobile and social media how their success relies on preparation rather than luck. People who participate will be eligible for the opportunity to work with Luck in a private coaching session. (Details here.)

"Pumped to have Andrew Luck as a member of the @DrinkBodyArmor super team. [But] don't think this is going to stop me from sacking you."

According to BodyArmor, Luck began using the product during the off-season felt it helped his performance.  His reps contacted BodyArmor executives, which eventually led to the partnership.

However, being part of the BodyArmor roster apparently will not prevent his fellow endorsers from doing their jobs on the football field.

"Pumped to have Andrew Luck as a member of the @DrinkBodyArmor super team," Jason Pierre Paul wrote on Twitter. "[But] don't think this is going to stop me from sacking you."

Gronk Gets Busy For BodyArmor

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