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NEWS REAL

• The NHL has signed what it is calling a “ groundbreaking partnership” with the Billie Jean King Leadership Initiative, which will “support research, action, advocacy and collaboration with organizations that have a significant community impact.” Full story here.

• Dick Vitale, 80, has signed a contract extension with ESPN through the 2021-22 season, adding to a recent extension unveiled last May.

• Recently retired NBA star Tony Parker has been named president of NorthRock Sports, Artists and Entertainment, a division of Northrock Partners, a finance and lifestyle advisory firm that currently oversees $1.5 billion in assets, whose holdings include Golf Magazine, Golf.com and the Nicklaus Companies in partnership with golf legend Jack Nicklaus.

• The PGA Tour has signed a ten-year deal naming global consulting firm Korn Ferry title sponsor for the Korn Ferry Tour, replacing Web.com, which awards PGA Tour membership to the tour’s 50 leading players. The Los Angeles-based company also becomes the “official leadership development firm” for the PGA Tour.

• Cody Bellinger, Christian Yelich, Mike Trout and Javier Baez are the leading vote-getters in new All-Star Game ballot results released by MLB. Full story here.

• The WTA will premiere the NYJTL Bronx Open, Aug. 16-24, in the Cary Leeds Center for Tennis & Learning in The Bronx, NY. The women’s tournament will take place the week before the U.S. Open in New York and offer $250,000 in prize money.

• SunTrust and BB&T financial firms said that Truist Financial would be the name of the company following their merger later this year. The name — “intended to give the bank a single, fresh identity” — could also become the new name for the home venue for the Atlanta Braves, now known as SunTrust Stadium.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 

POLL POSITION

The Top Ten World’s Highest Paid Athletes
1, Leo Messi soccer $127M
2. Cristiano Ronaldo soccer $109M
3. Neymar Jr. soccer $105M
4. Canelo Alvarez boxing $94M
5. Roger Federer tennis $93.4M
6. Russell Wilson NFL $89.5M
7. Aaron Rodgers NFL $89.3M
8. LeBron James NBA $89M
9. Stephen Curry NBA $79.8M
10. Kevin Durant NBA $65.4M

Full story here.
SOURCE: FORBES

KEEPING SCORE

2019 Top Selling Summer Acts
Based on total sales on StubHub for U.S. tour dates from Memorial Day to Labor Day 2019
1. The Rolling Stones
2. Queen with Adam Lambert
3. Paul McCartney
4. Ariana Grande
5. Shawn Mendes
6. Billie Eilish
7. JoJo Siwa
8. Twenty One Pilots
9. Hootie and the Blowfish
10. Florida Georgia Line

Full story here.

BUY SELL

Weekend Box Office June 14-16
1. Men In Black International $28.5M
2. Secret Life of Pets 2 $23.8M
3. Aladdin $16.7M
4. Dark Phoenix $9M
5. Rocketman $8.8M
6. Shaft $8.3M
7. Godzilla $8.1M
8. John Wick 3 $6.1M
9. Late Night $5.1M
10. Ma $3.6M
Source: Box Office Mojo

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NYSportsJournalism.com + Topic Of Requested Search

Mr. Peanut Crunch Force See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Mar282019

Bill Murray & Bros. (Caddy) Shack Up With NBCU To Swing E-Retail Golf Site

By Barry Janoff

March 28, 2019: You can’t think of golf without “Caddyshack” and you can’t think of “Caddyshack” without Bill Murray.

Murray was the disheveled, gopher-hunting Carl Spackler in the classic 1980 movie (with a screenplay credit by his brother, Brian Doyle-Murray).

But he and his five brothers are taking their decidedly much-more upscale line of clothes, William Murray Golf, to the new Shop with Golf e-commerce destination, launching under the auspices of NBCUniversal and its Golf Channel.

According to NBCU, the e-commerce venture “offers brands an exciting alternative to reach massive and targeted audiences while presenting shoppers with a new way to engage with their favorite brands, shows, personalities, players, and network.

“The content commerce space will become a new incremental revenue source for NBCUniversal and allows direct-to-consumer retailers to interact with a whole new audience through premium content and a trusted shopping platform.”

Shop with Golf launches with a selection of 30 brands, including William Murray Golf, Linksoul, J. Lindeberg, Foray Golf, Criquet and Rhone.

Additional brands will also be joining the site over the course of its first month, including EleVen by Venus Williams.

Shop with Golf will also provide special pricing for members of GolfPass, the just-launched digital membership in collaboration between NBC Sports Group and top-ranked golfer Rory McIlroy, along with founding partner TaylorMade, which offers rounds of golf, videos, exclusive golf-related deals and access to pros and instructors.

“Golf is unique from many other popular televised sports because fans who watch also play,” Mike McCarley, president-golf, NBC Sports, said via the company.

“Golf is a lifestyle and fans engage with the game in many ways from travel and instruction to equipment and clothing. Shop with Golf allows one-stop-shopping for high-quality but previously hard-to-find brands for all golfers.”

The Murray Brothers — Andy, Bill, Brian, Ed, John, and Joel — are part of intro marketing support as the stars of Shop with Golf’s “Murray Up: Stay on Course,” an offbeat music video that would have fit nicely into the irreverent parameters of “Caddyshack.”

It shows the brothers on a golf course, wearing William Murray Golf fashion, at times playing golf, but mostly driving a golf cart outside the lines, imbibing with favorite alcoholic beverages, playing instruments and singing “Stay on Course.”

Of course, the song includes such lyrics as, “When life starts getting you down/You gotta get up and play a round/Grab your sticks and a couple of beers/And surround yourself with a jury of peers/Find a fairway without no cares/Life’s so much better when my balls are in the air.”

To which a nearby golfer yells, “Enough about your balls . . .there are kids here!”

Shop with Golf will offer such shopping experiences as Shop by Destination and an on-site shopping magazine, The Links List.

Shopping categories include apparel, accessories, beauty, home, wellness, and travel in support of customized original content franchises and video series.

According to Josh Feldman, evp, head of marketing and advertising creative, NBCUniversal, “On this platform, golf fans can engage with their favorite content and brands like never before, while companies can reach their consumers at scale and drive impact.”

Rory McIlroy, NBC Sports Form GolfPass

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