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NEWS REAL

• Amazon has launched MLB.TV on Prime Video Channels, allowing Prime members to subscribe to MLB.TV and stream regular season out-of-market baseball games live and on-demand, all from the Prime Video service.

• WWE said it would move its global headquarters to a new office complex in Stamford, Conn, where WWE is now headquartered, to “allow the company to bring together its operations, including its production studios and corporate offices at its new site.” The move is expected to take place in early 2021.

• “Inspired by the intersection of past and future,” Foot Locker is launching the Discover Your Air Network, featuring “cable network-inspired programming for the ultimate sneakerhead” filled with Nike Air Max content, news and product. People will be able to view DYA Network content on Foot Locker's Instagram, Facebook, YouTube and Snapchat channels.

NBA2K League has unveiled the match-ups and tournaments for the second season, with $1.2M prizes Begins 4-2.

• ESPN and UFC have extended their deal, naming ESPN+ as the exclusive distributor of UFC Pay-Per-View events in the U.S. through 2025, beginning with UFC 236: Holloway vs. Poirier 2 on April 13. UFC’s alliance with ESPN, which began in January, also has been extended through 2025

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

SEARCH

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Friday
Nov052010

BBVA, Self-Proclaimed 'Bank Of Sports,' Extends Sponsorships Into College Football

November 4, 2010: BBVA Compass, a leading financial institution in the Sunbelt Region and the self-proclaimed "Bank of Sports," has signed a multi-year deal to become title sponsor and marketing partner of the Birmingham Bowl, which pits teams from the Southeastern Conference and the Big East. The first  BBVA Compass Bowl, which formerly had been known as the Papajohns.com Bowl, will be played Jan. 8, 2011,  and shown on ESPN.

Financial terms of the deal were not disclosed. The deal was signed with ESPN Regional Television, Inc., a subsidiary of ESPN.

This is the second major sports deal for BBVA since September, when the firm signed on to become the official bank of the NBA, the WNBA  and the NBA Development League in the U.S., Spain and Puerto Rico. Parent company BBVA Group in Europe also has an alliance with La Liga, Spain's top professional soccer league. When the NBA deal was signed, Gregorio Panadero, BBVA global chief communications officer, stated that the agreement "solidifies BBVA's position as the 'Bank of Sports' and opens up a new and ambitious pathway to growth in Spain, as well as in the U.S., through the BBVA Compass brand."

In addition to title sponsorship of the BBVA Compass Bowl, the agreement also provides BBVA Compass secondary sponsorships in three of ESPN's other Bowl games: the New Mexico Bowl in Albuquerque (Dec. 18), the Texas Bowl in Houston (Dec. 29) and  the Bell Helicopter Armed Forces Bowl in Fort Worth (Dec. 30).

Several other college football bowl games also have signed new sponsors this year, including the Discover Orange Bowl, the Vizio Rose Bowl and the GoDaddy.com Bowl.

According to BBVA executives, these partnerships "enhance BBVA's overall commitment to sports . . . and fully identifies the bank with the values of passion, teamwork, and fair play inherent in sports."

"The agreement with ESPN will allow us a channel where we can connect with our customers' passion," Manolo Sanchez, BBVA U.S. country manager and president and CEO of BBVA Compass, said in a statement. "For many people, their favorite sports team is a central part of who they are and college football fans are among the most passionate fans in the world. At BBVA Compass, we want to provide fans an opportunity to participate in what they love."

"For many people, their favorite sports team is a central part of who they are and college football fans are among the most passionate fans in the world."

Activation around the BBVA Compass Bowl will include the BBVA Compass Street Festival the evening prior to the game, the Fan Zone at Historic Legion Field on game day, Internet, POP and signage and other marketing in and around the venue.

BBVA Compass is a Sunbelt-based financial institution that operates more than 717 branches including 382 in Texas, 92 in Alabama — including 29 locations in Birmingham, 65 in California, 77 in Arizona, 45 in Florida, 36 in Colorado and 20 in New Mexico. BBVA Group is a leading European bank, with 48 million clients, 7,600 branches, and approximately 105,000 employees in more than 30 countries, according to the financial firm.

According to Mark Meadows, ESPN executive director of the BBVA Compass Bowl, "We are extremely pleased to have formed this strategic alliance with BBVA Compass in order to continue the growth and success of our first four years. The prospect of working with a Birmingham based corporation and the willingness of their staff to explore new marketing strategies will pay dividends for the BBVA Compass Bowl for years to come."

Now in its fifth year, the now titled BBVA Compass Bowl has generated more than $41.3 million in economic impact for the Birmingham area, according to officials. "The BBVA Compass Bowl provides us with a great opportunity to enhance the economic impact to the city of Birmingham while the agreement also allows us to reach fans in three other key Western markets that we serve," said Sanchez.

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Discover Now BMOC With Title Sponsorship Of Orange Bowl

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