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NEWS REAL
• Jon Hayes, the Cincinnati Bengals TE coach for the last 16 seasons and a NFL TE for the Kansas City Chiefs and Pittsburgh Steelers, has been named head coach and GM XFL St. Louis. Hayes joins Kevin Gilbride (New York), Pep Hamilton (Washington, D.C.), Bob Stoops (Dallas), Marc Trestman (Tampa Bay) and Jim Zorn (Seattle) as XFL head coaches. Los Angeles and Houston head coaches are still to be named.

• MLS and U.S. Soccer have signed a three-year deal with Headspace, which develops meditation and mindfulness apps. Headspace is also creating a personalized training program for each individual athlete on the U.S. Women’s National Team prior to their defense of the FIFA Women’s World Cup this summer in France.

• adidas has unveiled the ”Loop Creation Process,” to produce fully recyclable performance footwear working with Parley for the Oceans using products made from up-cycled marine plastic waste.

FutureCraft Loop is a 100% recyclable performance running shoe which “can be returned to adidas, broken down and reused to create new performance running shoes.” adidas said the first-gen release is a part of adidas' “widest-ever global beta program, ahead of the wider commercial release targeted for Spring-Summer 2021.”

• Per the NFL: “As of earlier this week NFL Network and NFL RedZone are no longer available to AT&T U-Verse subscribers or DTV Now subscribers. While the NFL remains committed to negotiating renewed agreements on fair and equitable terms, AT&T has not been willing to actively engage." 

• Grey Goose vodka has unveiled a global brand platform, “Live Victoriously,” described as “an answer to consumers' demand for more authentic and relatable luxury brands..." TV is led by a 60-second spot that implores people to “Live like  ... you're the special occasion ... every day is your birthday ... your phone doesn't exist ... the world is your stage . . . you crashed your own wedding . . . like you’re worth it.” Spots will air thru June across cable, network primetime and sports programming.

• A significant collection of Jackie Robinson memorabilia is part of the Goldin Auctions 2019 Spring Auction, now through May 11 celebrating the 100th anniversary of the birth of Jackie Robinson, with a portion of the proceeds benefiting the Jackie Robinson Foundation. Full story here.
POLL POSITION

The Naismith Memorial Basketball Hall of Fame Class of 2019

(To be enshrined on Sept. 6 in Springfield, Mass.)

• Al Attles
• Carl Braun
• Charles “Chuck” Cooper
• Vlade Divac
• Bill Fitch
• Bobby Jones
• Sidney Moncrief
• Jack Sikma
• Teresa Weatherspoon
• Paul Westphal
• Tennessee A&I Teams of 1957-1959
• Wayland Baptist Flying Queens of 1948-1982

KEEPING SCORE

Top Ten Most Valuable MLB Franchises
1. New York Yankees $4.6B
2. Los Dodgers $3.3B
3. Boston Red Sox $3.2B
4. Chicago Cubs $3.1B
5. San Francisco Giants $3B
6. New York Mets $2.3B
7. St. Louis Cardinals $2.1B
8. Los Angeles Angels $1.9B
9. Philadelphia Phillies $1.85B
10. Houston Astros $1.77B

Source: FORBES

BUY SELL

Weekend Box Office April 12-14
1. Shazam! $25.1M
2, Little $15.5M
3. Hellboy $12M
4. Pet Seminary $10M
5. Dumbo $9.2M
6. Captain Marvel $8.6M
7. Us $6.9M
8. After $6.2M
9. Missing Link $5.8M
10. The Best of Enemies $2M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Notre Dame Cathedral '16 See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Dec222015

Money Shots: Becky Hammon Scores With BBVA, Anthony Davis With H&R Block

By Barry Janoff

December 22, 2015: BBVA Compass, the official bank of the NBA, continues to put its money where its mouth is, signing Becky Hammon, who this season signing as an assistant with the San Antonio Spurs became the first full-time female coach in the league, and Bruce Bowen, a three-time NBA champion with the Spurs.

Separately, H&R Block, the NBA’s tax services partner, has signed Anthony Davis of the New Orleans Pelicans as its first sports brand ambassador to star in a multi-media effort during the upcoming tax season.
 
Financial terms for the two respective deals were not disclosed.

Hammon and Bowen join Spurs forward Kawhi Leonard as BBVA Compass spokespersons in campaigns targeting the San Antonio and surrounding areas.

"We've chosen a trio of talented individuals to represent our brand in one of our most important markets," Manolo Sanchez, BBVA Compass chairman and CEO, said in a statement regarding the Spurs representatives. "They're champions and pioneers, and they're the kind of ambassadors who can inspire us to set higher goals and reach them."

BBVA Compass uses NBA All-Stars Kevin Durant of the Oklahoma City Thunder and James Harden of the Houston Rockets in national marketing.

For H&R Block, Davis will appear in marketing alongside Richard Gartland, the brand’s bow-tie wearing tax pro, first in cameo appearances beginning mid-January, then as the star in spots set to brteak in February.

According to Kathy Collins, H&R Block’s CMO, "We’re excited to partner with a dominant player like Anthony for Refund Season. We’re so impressed with his determination and commitment to the community.

"Anthony has a lot of qualities our clients can relate to — even if his first job out of college has far more complex tax implications than most of ours," said Collins.

In addition to advertising, H&R Block said it would "leverage Davis for personal appearances throughout the season and partner with his charity, AD’s Flight Academy, for outreach and events in the local New Orleans community.
 
“Being part of a strong team is very important to me and H&R Block is the best team to have your back during tax time,” Davis, the NBA's overall No. 1 draft pick in 2012 (out of Kentucky) and a two-time All-Star, said in a statement.

Hammon, already an icon from her stellar playing days as a six-time All-Star in the WNBA, made NBA history in August 2014 when she was hired as an assistant coach for the Spurs, making her the first full-time, salaried female assistant coach in the league.

She then coached the Spurs during the 2015 NBA Summer League presented by Samsung, becoming the first female head coach of a Summer League team and the first female to win the title.

Hammon was named ESPNW's Woman of the Year in 2014 and recently was named to its "Impact 25" women for 2015 (pictured).

Bowen took home three championship trophies with the Spurs in 2003, 2005 and 2007.

BBVA Compass signed with the NBA in 2010 and renewed the deal in 2014.

H&R Block signed with the NBA this past January as the league's first official tax partner in what was also the brand's first pro sports marketing partnership in North America.

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