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NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Entries in ad campaigns (1)

Sunday
Oct222017

Bauer Hockey Unveils Expansive, Robust ‘Women's Movement Never Stops’ Effort

By Barry Janoff

October 21, 2017: Calling it the “most robust and expansive women-specific initiative” in its history, Bauer Hockey has unveiled a multi-media campaign “to grow and advance female hockey.”

The effort will be fronted by two-time Olympic U.S. silver medal women’s hockey player Hilary Knight and two-time Olympic Canada gold medalist Marie-Philip Poulin.

The campaign, which boasts the tag line, “The Women's Movement Never Stops,” comes with about four months until the start of the 2018 Winter Olympics in South Korea (Feb. 9-25).

"We hope to raise as much awareness for our game as possible through this important campaign and our partnership with Bauer Hockey," Knight said in a statement.

"I encourage young girls and women hockey players of all ages and abilities to share in this movement via social media and use the hash tag to tell us about the work you are doing to make sure the women's movement never stops. Your commitment makes a difference not just in your own life, but for future generations,” said Knight.

The campaign launched with a self-titled “The Women's Movement Never Stops” spot.

It shows Knight and Poulin in extensive training sessions both off and on the ice for a series of upcoming exhibition games as well as women’s hockey Four Nations Cup (Nov. 7-12, also including Sweden and Finland),

The games are part of the U.S. Women’s National Team “The Time Is Now Tour presented by Toyota” leading up to the Winter Games.

Bauer Hockey, a global  leading manufacturer of hockey equipment, said the spot would air at “select arenas during the cross-border rivalry series and promoted via Bauer Hockey social media and digital channels.”

A support element encourages people to support the campaign by sharing the spot and other Bauer content on Instagram, Twitter or Facebook using the hash tag #WomensMovementNeverStops.

People would then be able to enter to win an all-expenses-paid trip to see a Canada-U.S game and meet Poulin and Knight in Edmonton on Dec. 17.

Bauer Hockey said "The Women's Movement Never Stops" campaign would serve as the foundation for Bauer initiatives to engage with consumers throughout the season at other premier tournaments with additional ticket giveaways and exclusive behind-the-scenes content from players.

In addition to the Four Nation's Cup, they include the Canadian Women's Hockey League games in China, Rochester Legacy Fire on Ice tournament and women's professional hockey league playoffs.

Bauer Hockey' also said its First Shift program, which launched three years ago, would continue to support women's participation in hockey through its co-ed and all-female sessions. Approximately 80% of the program's participants, both boys and girls, continue with hockey, per Bauer.

According to Poulin, "I've been fortunate to participate in many First Shift events and have led some of the fun activities on the ice. It's making a difference in the lives of young girls by encouraging exercise, building friendships and learning the game of hockey in a way that puts a smile on their face.

“Bauer Hockey is making sure our movement never stops by helping to grow the next generation of strong and confident women."

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