• The NHL has signed what it is calling a “ groundbreaking partnership” with the Billie Jean King Leadership Initiative, which will “support research, action, advocacy and collaboration with organizations that have a significant community impact.” Full story here.

• Dick Vitale, 80, has signed a contract extension with ESPN through the 2021-22 season, adding to a recent extension unveiled last May.

• Recently retired NBA star Tony Parker has been named president of NorthRock Sports, Artists and Entertainment, a division of Northrock Partners, a finance and lifestyle advisory firm that currently oversees $1.5 billion in assets, whose holdings include Golf Magazine, and the Nicklaus Companies in partnership with golf legend Jack Nicklaus.

• The PGA Tour has signed a ten-year deal naming global consulting firm Korn Ferry title sponsor for the Korn Ferry Tour, replacing, which awards PGA Tour membership to the tour’s 50 leading players. The Los Angeles-based company also becomes the “official leadership development firm” for the PGA Tour.

• Cody Bellinger, Christian Yelich, Mike Trout and Javier Baez are the leading vote-getters in new All-Star Game ballot results released by MLB. Full story here.

• The WTA will premiere the NYJTL Bronx Open, Aug. 16-24, in the Cary Leeds Center for Tennis & Learning in The Bronx, NY. The women’s tournament will take place the week before the U.S. Open in New York and offer $250,000 in prize money.

• SunTrust and BB&T financial firms said that Truist Financial would be the name of the company following their merger later this year. The name — “intended to give the bank a single, fresh identity” — could also become the new name for the home venue for the Atlanta Braves, now known as SunTrust Stadium.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 


The Top Ten World’s Highest Paid Athletes
1, Leo Messi soccer $127M
2. Cristiano Ronaldo soccer $109M
3. Neymar Jr. soccer $105M
4. Canelo Alvarez boxing $94M
5. Roger Federer tennis $93.4M
6. Russell Wilson NFL $89.5M
7. Aaron Rodgers NFL $89.3M
8. LeBron James NBA $89M
9. Stephen Curry NBA $79.8M
10. Kevin Durant NBA $65.4M

Full story here.


2019 Top Selling Summer Acts
Based on total sales on StubHub for U.S. tour dates from Memorial Day to Labor Day 2019
1. The Rolling Stones
2. Queen with Adam Lambert
3. Paul McCartney
4. Ariana Grande
5. Shawn Mendes
6. Billie Eilish
7. JoJo Siwa
8. Twenty One Pilots
9. Hootie and the Blowfish
10. Florida Georgia Line

Full story here.


Weekend Box Office June 14-16
1. Men In Black International $28.5M
2. Secret Life of Pets 2 $23.8M
3. Aladdin $16.7M
4. Dark Phoenix $9M
5. Rocketman $8.8M
6. Shaft $8.3M
7. Godzilla $8.1M
8. John Wick 3 $6.1M
9. Late Night $5.1M
10. Ma $3.6M
Source: Box Office Mojo

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).


Barkley, Spike, Samuel L. Return To Enjoy Capital One March Madness Festivities

By Barry Janoff

March 19, 2019: Is it really March Madness without humorous ads from Capital One featuring Charles Barkley, Spike Lee and Samuel L. Jackson?

Capital One is the official bank and credit card of the NCAA.

And Charles Barkley, Spike Lee and Samuel L. Jackson are the official spokesmen and entertainment trio for Capital One.

The three amigos return for the sixth time to support March Madness and Capital One’s multi-media marketing and activation, bringing CBS broadcaster Jim Nantz and basketball Hall of Famer Larry Bird along for the ride to the Final Four in U.S. Bank Stadium, Minneapolis (April 6-8).

In addition to TV, digital and social media, the firm’s presence includes the Final Four Fan Fest presented by Capital One and the Capital One JamFest as part of the Final Four March Madness Music Series.

The company is also presenting sponsor for Tourney Town in Tampa Convention Center during the women's Final Four in Tampa Bay’s Amalie Arena (April 5-7).

The campaign is Capital One’s on-going “Road Trip” theme, with the company tag line, “What’s in your wallet?”

The six spots released to date will air throughout the Tournament on March Madness media partners CBS, TBS, TNT and truTV as well as ESPN and other sports and entertainment networks.

Lee directed, as he has in the past. Lead agency is DDB Chicago.

In the spots, Barkley is the center of most of the story lines, including naming a parrot after his buddy and former NBA rival Larry Bird, wearing a specially designed “Chuxedo” and bringing a array of emojis to a March Madness game to reflect his various moods.

National TV ad spend during March Madness in 2019 is forecast to top a record $1.36 billion, with the Top Ten advertisers potentially accounting for some $550 million, more than 40% of the total spend.

That includes Capital One, which last season spent $54 million on 223 units, according to research and consulting firm Kantar Media, NY.

Spend on March Madness has consistently risen over the past few years: $1.32 billion in 2018. $1.28 billion in 2017. $1.24 billion in 2016, $1.19 billion in 2015, $ 1.13 billion in 2014 and $1.12 billion in 2013.

According to Kantar Media, “Ad expenditures during NCAA March Madness games have been growing 3-5% per year, which roughly tracks with rights fees increases that CBS and Turner are paying.”

In 2010, the NCAA and CBS-Turner signed a 14-year, $10.8 billion deal that will run through 2024.

In 2016, the NCAA extended its Tournament deal with CBS, and Turner through 2032 for $8.8 billion

The Final Four Fan Fest presented by Capital One will take place in the Minneapolis Convention Center (April 5-8).

The Capital One JamFest is a free concert on April 7 in The Armory featuring Katy Perry and  Zedd on the third night of the March Madness Music Series.

NCAA official partners include corporate champions AT&T, Capital One and Coca-Cola.

Corporate partners Buffalo Wild Wings, Buick, Geico, Google Cloud, Infiniti, Intel, Lowe’s Marriott, Nabisco, Pizza Hut, Reese’s, Unilever, Wendy’s and just-signed Uber Eats.

Capital One March Madness creative (to date):

Charles uses his own annoying air horn to sound off every time he gets an alert on his cell phone from Capital One’s Robot Banker Eno, including a purchase he didn’t make (at, halftime scores and when it’s time for Jalapeño Poppers.

Charles has a March Madness good luck Bracket buddy, a parrot named Larry Bird, to keep his Brackets from getting busted. The real Larry Bird walks in with his good luck Bracket buddy, a dog named Charles Barkley. Spike and Samuel L. are amused.

En route to a game, Barkley wears a shiny blue glittery jersey-style tuxedo jacket and basketball shorts because “I need to look good at the Big Dance . . . It’s like the prom of basketball.” Jim Nantz, who arrives in a limo, is wearing his own Chuxedo to take them all to the “Big Nantz.”

Charles is at a March Madness game and has an oversized photo of an emoji for every situation: Smiling Chuck when Spike pays for his snacks with his Capital One card, remorseful Chuck when his bracket is busted, Chuck in a tiara for the Cinderella upsets and when he wants a hot dog, a photo emoji of Jim Nantz.

Mini Soda
At an airport, Charles buys a mini soda — “We’re in Minne-sota” — and Spike buys a mini apple — “We’re in Minne-apolis” — but Samuel L. is not amused.

Final Fourgasboard
Charles serves Samuel L., Spike and Nantz tables filled with food presented to resemble a basketball arena; his Final Fourgasboard offerings include Charles Broccoli, Ham Jackson and Spike Brie.

NCAA Shoots, Scores: March Madness 2019 Ad Spend To Hit Record $1.36B

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