Investment In Italy: ATP Extends Year-End Nitto Finals In Turin Thru ’27, Italy Thru ’30
Thursday, July 16, 2026 at 04:47PM By Barry Janoff
July 16, 2026: Calling it “an event has gone from strength to strength,” the ATP and FITP (Italian Tennis and Padel Federation) said the Nitto ATP Finalswould be held in Turin through 2027.
First held in Turin in 2021, the sixth ATP Finals there is scheduled for Nov. 15-22 2026, in Inalpi Arena.
ATP also said the Nitto ATP Finals will take place in Italy through 2030, with Nitto confirmed as title partner throughout this period term. Host venue arrangements beyond 2027 “continue to be evaluated, with further updates to be provided in due course.”
Financial terms were not shared.
By comparison, the WTA Driven by Mercedes-Benz earlier this month said its year-end final would move from Saudi Arabia to Indian Wells, Calif., the seventh different venue for the WTA Finals since 2018.
“Our flagship event has gone from strength to strength in Turin, attracting global audiences, showcasing the sport’s best players and delivering a world-class fan experience,” Andrea Gaudenzi, ATP chairman, said via the organization.
“Over the past five years, Turin has become synonymous with the Nitto ATP Finals, helping to elevate the event to new heights. The record-breaking numbers we’ve seen across prize money, fan attendance and TV viewership are a testament to the dedication of FITP, the City of Turin, Nitto and all our event partners. We’re delighted to continue building on that momentum together.”
Prize money in 2025 reached an event record $15.5 million, with Jannik Sinner defeating Carlos Alcaraz to earn $5.07 million, the largest payout in the tournament’s history.
ATP said 2025 edition attracted a record-breaking 229,879 spectators, a 9% increase on the previous year.
Seven million viewers tuned in to watch the final, the most watched tennis match in Italian TV history.
Globally, the event drew 218 million video views across ATP’s social channels, a 67% increase on 2024.
With an additional year of collaboration, ATP and FITP said they would “continue to drive progress, reinforcing the event’s position as one of the world's leading annual sporting events and the pinnacle of the ATP Tour season.”
The 2026 edition will introduce a series of tournament upgrades “designed to enhance the fan, player and partner experience.”
A new open-view practice court in the Fan seating capacity inside the Inalpi Arena will increase to more than 13,500. Four new courtside terraces and enhanced hospitality areas within the arena will offer a more exclusive experience for partners and guests.
“Since 2021, the Nitto ATP Finals has grown together with the city of Turin, steadily strengthening its global presence and evolving into a world-class event that captivates fans around the globe,” Hideo Takasaki, Nitto chairman and CEO, said via the company.
We sincerely hope that, in 2027, the tournament will continue to reach new heights in the beautiful city of Turin, rich in history and culture, and continue to inspire fans around the world.”
According to Gaudenzi, “Confirming Turin for 2027 allows us to plan the future with ambition and to further strengthen the bond between this event and the territory that has embraced and developed it..
“The extraordinary results we are already seeing in ticket sales for the 2026 edition show that the Nitto ATP Finals have truly captured the hearts of Italian and international fans. It is the most encouraging sign to continue investing in a project that represents a valuable asset for Italian sport and the country as a whole.”
New Match For WTA 2026 Finals: Moving From Saudi Arabia To Indian Wells CA
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