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NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

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Cancer Drives Home
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Wednesday
Feb012017

Charles Barkley Picks His Next Fight: NBA Icon 'Magic' Johnson (For Fun, Food, Hoops)

Special to NYSportsJournalism.com

February 1, 2017: When Charles Barkley, a member of the Naismith Memorial Basketball Hall of Fame and current NBA analyst for Turner’s NBA on TNT Inside the NBA, talks about basketball, people generally tend to listen to — though not always agree with — this opinions.

After his war of words with LeBron James, Barkley is taking on another NBA icon,  fellow Hall of Famer Earvin "Magic" Johnson, this time for a March Madness-related Kellogg’s campaign.

The multi-media effort, in conjunction with the National Association of Basketball Coaches, is designed to bring attention to the Celebrity Crunch Classic, scheduled to be played in Chaparral High School, Scottsdale, Ariz., on April 2.

The game will see the two hoops icons as head coaches for all-star rosters (to be named): Cheez-It Team Barkley versus Pringles Team Magic.

Marketing centers around the Celebrity Crunch Classic Sweepstakes, offering the opportunity to "play in the game with national and local sports, entertainment, media and lifestyle personalities." (Details here.)

Prizes also include Cheez-It and Pringles products and gear to "help them up their snacking game."

Support includes print, Internet and social media with the hashtag, #CrunchClassicEntry.

The game falls on NCAA Mens’s Div. I basketball Final Four weekend, April 1-3, being played in the University of Phoenix Stadium.

"There's nothing better than throwing down some Cheez-It and Pringles while my favorite team is throwing down some dunks," Barkley said in a statement.

"I'm pumped to be working with Cheez-It and Pringles snacks and look forward to putting a beat down on Magic in the Celebrity Crunch Classic — it's going to be awesome," said Barkley.

March Madness

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